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Nov 2025
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Home/Insights/Retailers/miniluxe.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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172.6K
Revenue
Nov 25
35.9K
Sessions
Nov 25
5.5-6.0%
Conv. rate
Nov 25
$75-100
AOV
Nov 25
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Miniluxe.com is a website that offers various beauty services such as manicures, pedicures, waxing, and facials. Additionally, they sell a range of nail care and beauty products. The site provides customers with a convenient online platform to book appointments and shop for high-quality beauty services and products.

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miniluxe.com Annual Revenue and Growth

miniluxe.com's annual sales on its online store amounted to $1.2M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.2M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
miniluxe.com revenue by year

miniluxe.com's monthly revenueOVER TIME
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Over the past three months, miniluxe.com revenue has experienced growth of 1.3%, compared to the preceding three months.

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miniluxe.com revenue growth for last six months
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OVERVIEW
In November 2025, miniluxe.com generated online sales of $172,581, significantly surpassing the BEAUTY AND COSMETICS median of $52,547, with a strong conversion rate of 5.50-6.00%, higher than the sector's average of 5.32%. The site recorded 35,930 sessions, well above the median of 19,748, though it falls short of the leading competitor, Sephora, with 76,114,809 sessions. Miniluxe's average order value (AOV) ranged from $75 to $100, while the industry high stands at $204, indicating robust customer spending relative to the category's low of $48.
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miniluxe.com competitors

When comparing miniluxe.com to its competitors in November 2025, miniluxe.com stands out in terms of revenue and transactions. With a revenue of $172,581 and 1,993 transactions, miniluxe.com surpasses its competitors. The site also has a high number of sessions at 35,930, indicating strong traffic. In comparison, mazzhanna.com has a revenue of $1,074 with only 8 transactions and 318 sessions, while terrabeautybars.com has a revenue of $5,135 with 91 transactions and 3,040 sessions. Although miniluxe.com has a slightly lower Average Order Value (AOV) compared to mazzhanna.com and terrabeautybars.com, its conversion rate of 5.50-6.00% is higher than both competitors, who have conversion rates of 2.50-3.00%. Overall, miniluxe.com demonstrates strong performance in revenue, transactions, and conversion rate when compared to its competitors.

mazzhanna.com screenshot
#1 mazzhanna.com
1.1K
Revenue
318.2
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
terrabeautybars.com screenshot
#2 terrabeautybars.com
5.1K
Revenue
3K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
miniluxe.com vs top market performers
miniluxe.com
top retailers
conversion rate vs average order value for miniluxe.com and its competitors
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Revenue share by device at miniluxe.com

In November large majority of sales on miniluxe.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on miniluxe.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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miniluxe.com channels

Identify top traffic channels that drive growth for miniluxe.comand discover how performance of traffic channels has changed over time.

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miniluxe.com Google Ads spend

Evaluate miniluxe.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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miniluxe.com devices

Review miniluxe.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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miniluxe.com top markets

Explore miniluxe.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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miniluxe.com country & global rank

Assess the ranking of miniluxe.com among other retailers within its primary country and worldwide.

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