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May 2024
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TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

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329.7K
Revenue
140.4K
Sessions
2.5-3.0%
Conversion rate
$75-100
Average order value
Online only revenue for ellamila.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Ellamila.com is an e-commerce platform offering a wide range of beauty products. The website mainly sells vegan and cruelty-free nail polishes, along with other nail care essentials such as top coats and base coats. They also offer various nail art tools, ensuring a comprehensive offering for nail enthusiasts.

ellamila.com’s revenueOVER TIME
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Over the past three months, ellamila.com revenue has experienced decline of 21%, compared to the preceding three months.

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ellamila.com revenue decline for last six months
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OVERVIEW
In May 2024, ellamila.com in the BEAUTY AND COSMETICS industry generated $329,748 in online sales, with a conversion rate of 2.50-3.00% and an average order value (AOV) of $75-100. This puts them above the median revenue of $80,017 but below the highest revenue of $91,595,110 from ulta.com. With 140,377 sessions, ellamila.com surpassed the median of 34,605 sessions, yet fell short of the highest 48,729,894 sessions from sephora.com. The high AOV of $179 demonstrates potential for increased revenue, while the conversion rate remains competitive within the industry.
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ellamila.com competitors

In comparison to its competitors, ellamila.com falls within the mid-range in terms of revenue with $329,748. It ranks second in the number of transactions with 3,631, behind ilnp.com. In sessions, ellamila.com has the second highest with 140,377, after ilnp.com. The Average Order Value (AOV) for ellamila.com is in the mid-range at $75-100, similar to londontownusa.com and ilnp.com. However, ellamila.com has a slightly higher conversion rate of 2.50-3.00%, placing it in the top three along with ilnp.com and terrabeautybars.com. Overall, ellamila.com is competitive within its niche but faces strong competition from ilnp.com, which leads in revenue, transactions, and sessions. Other competitors like orlybeauty.com and terrabeautybars.com also pose a challenge with higher AOVs and conversion rates.

#1 veganscene.com
31.7K
Revenue
11.3K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
#2 ilnp.com
842.8K
Revenue
363.3K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
#3 londontownusa.com
176.6K
Revenue
208.8K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
#4 orlybeauty.com
594.3K
Revenue
229.1K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
#5 terrabeautybars.com
28.6K
Revenue
21.8K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
ellamila.com vs top market performers
ellamila.com
top retailers
conversion rate vs average order value for ellamila.com and its competitors
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ellamila.com brandsby revenue

1
Logo for ella+milaElla+mila
2
Logo for ella+mila, inc.Ella+mila, Inc.

ellamila.com categoriesby revenue

1
Health & Beauty
2
Nail Polishes
3
Backpacks
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brands overtime comparison

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ellamila.com channels

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ellamila.com Google Ads spend

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ellamila.com devices

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ellamila.com top markets

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ellamila.com country & global rank

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