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Oct 2025
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Home/Insights/Retailers/kendrascott.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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10.9M
Revenue
Oct 25
2.5M
Sessions
Oct 25
2.5-3.0%
Conv. rate
Oct 25
$150-175
AOV
Oct 25
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KendraScott.com is an online platform focused on selling jewelry and accessories. Their product offerings include earrings, necklaces, bracelets, rings, and other fashion items. The website also provides an option for personalized jewelry customization. Additionally, they offer a platform for locating physical Kendra Scott store locations across the United States.

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kendrascott.com Annual Revenue and Growth

kendrascott.com's annual sales on its online store amounted to $104.6M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$104.6M
Annual growth forecast2024/2025
5-10%
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eCommerce Revenue
kendrascott.com revenue by year

kendrascott.com's monthly revenueOVER TIME
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Over the past three months, kendrascott.com revenue has experienced decline of 4.7%, compared to the preceding three months.

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kendrascott.com revenue decline for last six months
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OVERVIEW
In October 2025, kendrascott.com achieved impressive online sales revenue of $10,948,621, significantly outpacing the median of $87,805 in the LUXURY sector. The site boasted a conversion rate of 2.50-3.00%, above the low of 0.39% but slightly below the high of 2.82%. With an average order value (AOV) ranging from $150 to $175, kendrascott.com remains competitive, considering the high AOV in the industry is $984. The site recorded 2,508,122 sessions, notably lower than the leading store's 13,541,880 sessions, but well above the median of 26,996 in the sector.
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kendrascott.com competitors

When comparing kendrascott.com to its competitors in October 2025, we see that Kendra Scott's revenue of $10,948,621 falls below that of mejuri.com at $14,051,964 and tiffany.com at $22,161,684. Kendra Scott's AOV of $150-175 is also lower than that of tiffany.com at $425-450 and zales.com at $475-500. However, Kendra Scott's conversion rate of 2.50-3.00% is on par with both mejuri.com and tiffany.com. In terms of transactions and sessions, Kendra Scott's 72,715 transactions and 2,508,122 sessions are lower than those of mejuri.com and tiffany.com, but higher than Smyth Jewelers and Reeds. Despite facing stiff competition in the jewelry market, Kendra Scott holds its own with a respectable conversion rate and AOV compared to its competitors.

mejuri.com screenshot
#1 mejuri.com
14.1M
Revenue
2.7M
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
smythjewelers.com screenshot
#2 smythjewelers.com
58.5K
Revenue
32K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
tiffany.com screenshot
#3 tiffany.com
22.2M
Revenue
5.4M
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
reeds.com screenshot
#4 reeds.com
3.4M
Revenue
605.5K
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
zales.com screenshot
#5 zales.com
25.9M
Revenue
3.2M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
kendrascott.com vs top market performers
kendrascott.com
top retailers
conversion rate vs average order value for kendrascott.com and its competitors
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Revenue share by device at kendrascott.com

In October large majority of sales on kendrascott.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on kendrascott.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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kendrascott.com channels

Identify top traffic channels that drive growth for kendrascott.comand discover how performance of traffic channels has changed over time.

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kendrascott.com Google Ads spend

Evaluate kendrascott.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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kendrascott.com devices

Review kendrascott.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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kendrascott.com top markets

Explore kendrascott.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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kendrascott.com country & global rank

Assess the ranking of kendrascott.com among other retailers within its primary country and worldwide.

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