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Dec 2025
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Home/Insights/Retailers/kendrascott.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for kendrascott.comkendrascott.com

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11.8M
Revenue
Dec 25
4.5M
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$125-150
AOV
Dec 25
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KendraScott.com is an online platform focused on selling jewelry and accessories. Their product offerings include earrings, necklaces, bracelets, rings, and other fashion items. The website also provides an option for personalized jewelry customization. Additionally, they offer a platform for locating physical Kendra Scott store locations across the United States.

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kendrascott.com Annual Revenue and Growth

kendrascott.com's annual sales on its online store amounted to $104.6M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$104.6M
Annual growth forecast2024/2025
5-10%
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eCommerce Revenue
kendrascott.com revenue by year

kendrascott.com's monthly revenueOVER TIME
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Over the past three months, kendrascott.com revenue has experienced growth of 64%, compared to the preceding three months.

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kendrascott.com revenue growth for last six months
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OVERVIEW
In December 2025, kendrascott.com generated $11,826,584 in online sales, significantly surpassing the LUXURY median of $96,622, with a conversion rate of 1.50-2.00%, below the high of 2.83%. The site's average order value (AOV) ranged from $125 to $150, well below the high of $973 in the industry, while it attracted 4,467,840 sessions, considerably less than the top competitor, pandora.net, which recorded 31,483,239 sessions. Overall, kendrascott.com demonstrates strong sales performance, although its conversion rate and AOV suggest potential for improvement relative to industry leaders.
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kendrascott.com competitors

In December 2025, kendrascott.com generated $11,826,584 in revenue from 82,786 transactions and 4,467,840 sessions, with an average order value (AOV) ranging from $125-150 and a conversion rate of 1.50-2.00%. When compared to its competitors, mejuri.com outperformed Kendra Scott with $20,930,790 in revenue from 139,400 transactions and 5,212,195 sessions. Mejuri's AOV ranged from $150-175, with a conversion rate of 2.50-3.00%. Smyth Jewelers, Tiffany, Reeds, and Zales also displayed varying degrees of performance, with AOVs and conversion rates across different ranges. Despite Kendra Scott's strong revenue and transaction numbers, its AOV and conversion rate fall slightly below some competitors, indicating room for potential improvement in these areas to remain competitive in the market.

mejuri.com screenshot
#1 mejuri.com
20.9M
Revenue
5.2M
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
smythjewelers.com screenshot
#2 smythjewelers.com
217.6K
Revenue
47.1K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
tiffany.com screenshot
#3 tiffany.com
37.8M
Revenue
6.5M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
reeds.com screenshot
#4 reeds.com
6.9M
Revenue
1.5M
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
zales.com screenshot
#5 zales.com
80.6M
Revenue
7.8M
Sessions
1.0-1.5%
Conv. rate
$700-800
AOV
kendrascott.com vs top market performers
kendrascott.com
top retailers
conversion rate vs average order value for kendrascott.com and its competitors
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Revenue share by device at kendrascott.com

In December large majority of sales on kendrascott.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on kendrascott.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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kendrascott.com channels

Identify top traffic channels that drive growth for kendrascott.comand discover how performance of traffic channels has changed over time.

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kendrascott.com Google Ads spend

Evaluate kendrascott.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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kendrascott.com devices

Review kendrascott.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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kendrascott.com top markets

Explore kendrascott.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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kendrascott.com country & global rank

Assess the ranking of kendrascott.com among other retailers within its primary country and worldwide.

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