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Aug 2025
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TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for kellac.comkellac.com

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191.3K
Revenue
Aug 25
36K
Sessions
Aug 25
2.5-3.0%
Conv. rate
Aug 25
$175-200
AOV
Aug 25
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Kellac.com is an online store that specializes in selling clothing, gears, and accessories predominantly for outdoor activities and tactical needs. They offer a wide range of products, such as tactical boots, backpacks, pants, jackets, and tactical gear from various brands. The website provides a convenient online shopping experience.

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kellac.com Annual Revenue and Growth

kellac.com's annual sales on its online store amounted to $2M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
kellac.com revenue by year

kellac.com's monthly revenueOVER TIME
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Over the past three months, kellac.com revenue has experienced decline of 6.5%, compared to the preceding three months.

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kellac.com revenue decline for last six months
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OVERVIEW
In August 2025, kellac.com in the SPORTS industry had online sales revenue of $191,275, with a median of $103,840 and the largest store, gunbroker.com, generating $267,962,289. The conversion rate for kellac.com was 2.50-3.00%, with a very high rate of 2.44% and a low rate of 0.48%. The average order value (AOV) was $175-200, with a high AOV of $636 and a low of $104. The website had 36,002 sessions, with the highest being 12,467,945 from gunbroker.com and a median of 37,927 in the SPORTS industry.
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kellac.com competitors

In August 2025, kellac.com generated a revenue of $191,275 with 1,015 transactions and 36,002 sessions. Their average order value (AOV) falls between $175-$200, and they have a conversion rate of 2.50-3.00%. In comparison, propper.com leads in revenue with $311,120, 2,983 transactions, and 165,042 sessions, but their AOV is lower at $100-$125, and their conversion rate is 1.50-2.00%. americanuniform.com has a revenue of $39,125, 178 transactions, and 5,454 sessions, with a higher AOV of $200-$225 and conversion rate of 3.00-3.50%. uspatriottactical.com boasts a revenue of $2,760,219, 12,208 transactions, and 327,869 sessions, with the highest AOV of $225-$250 and a conversion rate of 3.50-4.00%. Lastly, militaryuniformsupply.com falls in the middle with $241,555 in revenue, 1,629 transactions, and 129,680 sessions, with an AOV of $125-$150 and a conversion rate of 1.00-1.50%.

propper.com screenshot
#1 propper.com
311.1K
Revenue
165K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
americanuniform.com screenshot
#2 americanuniform.com
39.1K
Revenue
5.5K
Sessions
3.0-3.5%
Conv. rate
$200-225
AOV
uspatriottactical.com screenshot
#3 uspatriottactical.com
2.8M
Revenue
327.9K
Sessions
3.5-4.0%
Conv. rate
$225-250
AOV
militaryuniformsupply.com screenshot
#4 militaryuniformsupply.com
241.6K
Revenue
129.7K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
tacticalgear.com screenshot
#5 tacticalgear.com
1.4M
Revenue
523.5K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
kellac.com vs top market performers
kellac.com
top retailers
conversion rate vs average order value for kellac.com and its competitors
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Revenue share by device at kellac.com

In August large majority of sales on kellac.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In August large majority of sales on kellac.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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brands overtime comparison

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kellac.com channels

Identify top traffic channels that drive growth for kellac.comand discover how performance of traffic channels has changed over time.

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kellac.com Google Ads spend

Evaluate kellac.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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kellac.com devices

Review kellac.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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kellac.com top markets

Explore kellac.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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kellac.com country & global rank

Assess the ranking of kellac.com among other retailers within its primary country and worldwide.

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