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Jul 2026
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Home/Insights/Retailers/tacticalgear.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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1.5M
Revenue
Jul 26
442.7K
Sessions
Jul 26
1.5-2.0%
Conv. rate
Jul 26
$175-200
AOV
Jul 26
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Tacticalgear.com is an online platform offering a wide range of military and tactical gear. They sell various products such as apparel, footwear, accessories, and equipment designed for military, law enforcement, and outdoor enthusiasts. The site also offers resources like product reviews, guides, and a blog related to tactical gear.

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tacticalgear.com Annual Revenue and Growth

tacticalgear.com's annual sales on its online store amounted to $18M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$18M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
tacticalgear.com revenue by year

tacticalgear.com's monthly revenueOVER TIME
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Over the past three months, tacticalgear.com revenue has experienced decline of 0.42%, compared to the preceding three months.

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tacticalgear.com revenue decline for last six months
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OVERVIEW
tacticalgear.com achieved a conversion rate of 1.50-2.00% in July 2026, with an average order value (AOV) of $175-200. The site generated $1.5 million in revenue from online sales, significantly higher than the approximately $99,500 seen by a typical hunting and shooting store. With 443,000 sessions, tacticalgear.com far exceeds the typical hunting and shooting store's 37,900 sessions, although it does not approach the 11.5 million sessions of gunbroker.com. The AOV falls within the typical hunting and shooting category range of $113 to $663, indicating competitive pricing strategy while the conversion rate remains within the category's range of 0.52% to 2.5%.
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tacticalgear.com competitors

The competitive set includes tacticalgear.com, uspatriottactical.com, galls.com, patriotoutfitters.com, lapolicegear.com, and 511tactical.com. As of July 2026, tacticalgear.com generated $1.5 million in revenue, ranking fifth among its peers and trailing galls.com by $22.4 million. In terms of transactions, tacticalgear.com completed 8,107, significantly lower than galls.com, which led with 58,000, placing tacticalgear.com fifth and trailing by 49,900 transactions. tacticalgear.com also had 443,000 sessions, ranking fourth, but lagging behind 511tactical.com by 2.2 million sessions. The average order value (AOV) for tacticalgear.com ranges from $175 to $200, which is competitive, though lower than several rivals like uspatriottactical.com and galls.com. Its conversion rate of 1.50-2.00% also reflects a modest performance compared to the higher rates seen at uspatriottactical.com and galls.com. Overall, tacticalgear.com has room for improvement against its competitors in revenue, transactions, and traffic.

uspatriottactical.com screenshot
#1 uspatriottactical.com
3.7M
Revenue
441.6K
Sessions
3.5-4.0%
Conv. rate
$200-225
AOV
galls.com screenshot
#2 galls.com
23.9M
Revenue
946.9K
Sessions
6.0-6.5%
Conv. rate
$400-500
AOV
patriotoutfitters.com screenshot
#3 patriotoutfitters.com
10K
Revenue
1.4K
Sessions
2.0-2.5%
Conv. rate
$275-300
AOV
lapolicegear.com screenshot
#4 lapolicegear.com
4M
Revenue
452.9K
Sessions
6.0-6.5%
Conv. rate
$125-150
AOV
511tactical.com screenshot
#5 511tactical.com
14.7M
Revenue
2.6M
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
tacticalgear.com vs top market performers
tacticalgear.com
top retailers
conversion rate vs average order value for tacticalgear.com and its competitors
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Revenue share by device at tacticalgear.com

In July large majority of sales on tacticalgear.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on tacticalgear.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries tacticalgear.com operates in

tacticalgear.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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tacticalgear.com channels

Identify top traffic channels that drive growth for tacticalgear.comand discover how performance of traffic channels has changed over time.

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tacticalgear.com Google Ads spend

Evaluate tacticalgear.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tacticalgear.com devices

Review tacticalgear.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tacticalgear.com top markets

Explore tacticalgear.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tacticalgear.com country & global rank

Assess the ranking of tacticalgear.com among other retailers within its primary country and worldwide.

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