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Home/Insights/Retailers/tacticalgear.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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1.5M
Revenue
Mar 26
523.7K
Sessions
Mar 26
1.5-2.0%
Conv. rate
Mar 26
$150-175
AOV
Mar 26
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Tacticalgear.com is an online platform offering a wide range of military and tactical gear. They sell various products such as apparel, footwear, accessories, and equipment designed for military, law enforcement, and outdoor enthusiasts. The site also offers resources like product reviews, guides, and a blog related to tactical gear.

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tacticalgear.com Annual Revenue and Growth

tacticalgear.com's annual sales on its online store amounted to $18M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$18M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
tacticalgear.com revenue by year

tacticalgear.com's monthly revenueOVER TIME
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Over the past three months, tacticalgear.com revenue has experienced decline of 16%, compared to the preceding three months.

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tacticalgear.com revenue decline for last six months
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OVERVIEW
In March 2026, tacticalgear.com achieved online sales revenue of $1,505,416, significantly surpassing the SPORTS median of $109,018, though still far behind industry leader gunbroker.com, which garnered $344,171,183. With a conversion rate of 1.50-2.00%, tacticalgear.com performs close to the industry average, lower than the top rate of 2.74%. The average order value (AOV) ranged between $150-175, which is below the high of $588 but above the low of $98. Additionally, the site attracted 523,723 sessions, well above the median of 40,251, yet dwarfed by gunbroker.com's 14,795,148 sessions.
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tacticalgear.com competitors

When comparing tacticalgear.com to its competitors as of March 2026, it is evident that tacticalgear.com falls behind in terms of revenue. tacticalgear.com generated $1,505,416 from 9,062 transactions and 523,723 sessions with an average order value (AOV) of $150-175 and a conversion rate of 1.50-2.00%. In comparison, competitors like 511tactical.com outperformed with a revenue of $13,207,497 from 60,062 transactions and 2,467,931 sessions, boasting a higher AOV of $200-225 and a conversion rate of 2.00-2.50%. Other competitors like galls.com and lapolicegear.com also surpassed tacticalgear.com in revenue, transactions, sessions, AOV, and conversion rates. Overall, tacticalgear.com has room for improvement in increasing revenue, transactions, and sessions, as well as optimizing AOV and conversion rates to compete more effectively in the tactical gear market.

uspatriottactical.com screenshot
#1 uspatriottactical.com
3.4M
Revenue
417.2K
Sessions
3.5-4.0%
Conv. rate
$200-225
AOV
galls.com screenshot
#2 galls.com
9.8M
Revenue
765.1K
Sessions
4.5-5.0%
Conv. rate
$250-275
AOV
patriotoutfitters.com screenshot
#3 patriotoutfitters.com
10K
Revenue
1.4K
Sessions
2.0-2.5%
Conv. rate
$275-300
AOV
lapolicegear.com screenshot
#4 lapolicegear.com
3.3M
Revenue
357.1K
Sessions
6.5-7.0%
Conv. rate
$125-150
AOV
511tactical.com screenshot
#5 511tactical.com
13.2M
Revenue
2.5M
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
tacticalgear.com vs top market performers
tacticalgear.com
top retailers
conversion rate vs average order value for tacticalgear.com and its competitors
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Revenue share by device at tacticalgear.com

In March large majority of sales on tacticalgear.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on tacticalgear.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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tacticalgear.com channels

Identify top traffic channels that drive growth for tacticalgear.comand discover how performance of traffic channels has changed over time.

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tacticalgear.com Google Ads spend

Evaluate tacticalgear.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tacticalgear.com devices

Review tacticalgear.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tacticalgear.com top markets

Explore tacticalgear.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tacticalgear.com country & global rank

Assess the ranking of tacticalgear.com among other retailers within its primary country and worldwide.

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