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Jan 2026
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Home/Insights/Retailers/tacticalgear.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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1.3M
Revenue
Jan 26
535K
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$125-150
AOV
Jan 26
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Tacticalgear.com is an online platform offering a wide range of military and tactical gear. They sell various products such as apparel, footwear, accessories, and equipment designed for military, law enforcement, and outdoor enthusiasts. The site also offers resources like product reviews, guides, and a blog related to tactical gear.

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tacticalgear.com Annual Revenue and Growth

tacticalgear.com's annual sales on its online store amounted to $18M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$18M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
tacticalgear.com revenue by year

tacticalgear.com's monthly revenueOVER TIME
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Over the past three months, tacticalgear.com revenue has experienced growth of 20%, compared to the preceding three months.

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tacticalgear.com revenue growth for last six months
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OVERVIEW
In January 2026, tacticalgear.com generated $1,338,915 in online sales, significantly surpassing the SPORTS median of $109,374, with a conversion rate between 1.50-2.00%, close to the high benchmark of 2.57%. The average order value (AOV) ranged from $125 to $150, notably lower than the high AOV of $639. With 535,049 sessions, tacticalgear.com is well above the median of 44,742 sessions in its industry but far from the leading store, gunbroker.com, which boasts 14,743,769 sessions. Overall, tacticalgear.com demonstrates strong performance in a competitive marketplace.
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tacticalgear.com competitors

In January 2026, tacticalgear.com generated $1,338,915 in revenue from 9,002 transactions with 535,049 sessions, boasting an average order value (AOV) of $125-$150 and a conversion rate of 1.50-2.00%. Compared to its competitors, uspatriottactical.com outperformed with $3,596,045 in revenue from 15,439 transactions and 420,993 sessions, with an AOV of $225-$250 and a conversion rate of 3.50-4.00%. galls.com excelled with $17,971,098 in revenue from 33,150 transactions and 800,639 sessions, showcasing an AOV of $525-$550 and a conversion rate of 4.00-4.50%. lapolicegear.com stood out with $3,411,165 in revenue from 25,530 transactions and 311,886 sessions, a high AOV of $125-$150, and an impressive conversion rate of 8.00-8.50%. Lastly, 511tactical.com performed well with $12,457,798 in revenue from 59,714 transactions and 2,446,087 sessions, with an AOV of $200-$225 and a conversion rate of 2.00-2.50%.

uspatriottactical.com screenshot
#1 uspatriottactical.com
3.6M
Revenue
421K
Sessions
3.5-4.0%
Conv. rate
$225-250
AOV
galls.com screenshot
#2 galls.com
18M
Revenue
800.6K
Sessions
4.0-4.5%
Conv. rate
$500-600
AOV
lapolicegear.com screenshot
#3 lapolicegear.com
3.4M
Revenue
311.9K
Sessions
8.0-8.5%
Conv. rate
$125-150
AOV
511tactical.com screenshot
#4 511tactical.com
12.5M
Revenue
2.4M
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
propper.com screenshot
#5 propper.com
508.5K
Revenue
208.5K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
tacticalgear.com vs top market performers
tacticalgear.com
top retailers
conversion rate vs average order value for tacticalgear.com and its competitors
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Revenue share by device at tacticalgear.com

In January large majority of sales on tacticalgear.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on tacticalgear.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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tacticalgear.com channels

Identify top traffic channels that drive growth for tacticalgear.comand discover how performance of traffic channels has changed over time.

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tacticalgear.com Google Ads spend

Evaluate tacticalgear.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tacticalgear.com devices

Review tacticalgear.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tacticalgear.com top markets

Explore tacticalgear.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tacticalgear.com country & global rank

Assess the ranking of tacticalgear.com among other retailers within its primary country and worldwide.

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