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Home/Insights/Retailers/harrysarmysurplus.net
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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151.5K
Revenue
Aug 25
40.5K
Sessions
Aug 25
2.0-2.5%
Conv. rate
Aug 25
$175-200
AOV
Aug 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Harrys Army Surplus is an online store offering a variety of military surplus items. Their products include clothing, camping gear, backpacks, footwear, accessories, and specialized equipment used by armed forces. They aim to cater to military enthusiasts and outdoor enthusiasts alike, providing high-quality, authentic surplus gear.

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harrysarmysurplus.net Annual Revenue and Growth

harrysarmysurplus.net's annual sales on its online store amounted to $1.2M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$1.2M
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
harrysarmysurplus.net revenue by year

harrysarmysurplus.net's monthly revenueOVER TIME
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Over the past three months, harrysarmysurplus.net revenue has experienced growth of 11%, compared to the preceding three months.

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harrysarmysurplus.net revenue growth for last six months
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OVERVIEW
In August 2025, harrysarmysurplus.net in the e-commerce_and_shopping industry had a revenue of $151,478 with a conversion rate of 2.00-2.50% and an AOV of $175-200. The store had 40,459 sessions, with the highest sessions in the industry at 28,050,888 from boots.com and a median of 41,767. The largest online store in the category was qvc.com with $116,936,529 in revenue. The very high conversion rate was 3.66% and the very low was 0.69%. The very high AOV was $348 and the very low was $57.
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harrysarmysurplus.net competitors

In August 2025, harrysarmysurplus.net, with a revenue of $151,478 and 847 transactions from 40,459 sessions, has a competitive advantage in terms of conversion rate, ranging from 2.00-2.50%. Compared to its competitors, armynavyoutdoors.com stands out with a significantly higher revenue of $960,739 from 6,314 transactions and 179,639 sessions, boasting a conversion rate of 3.50-4.00%. tacticalgear.com also surpasses harrysarmysurplus.net with a revenue of $1,412,284 from 9,042 transactions and 523,530 sessions, although sharing a similar conversion rate range of 1.50-2.00%. On the other hand, military1st.com, despite having a revenue close to harrysarmysurplus.net at $147,159, lags behind in sessions and transactions. Army Surplus World and Army Surplus Warehouse also have lower revenues and fewer transactions compared to harrysarmysurplus.net. Overall, harrysarmysurplus.net holds its ground among competitors, particularly excelling in conversion rate metrics.

armysurplusworld.com screenshot
#1 armysurplusworld.com
250.7K
Revenue
187.1K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
military1st.com screenshot
#2 military1st.com
147.2K
Revenue
64.7K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
armysurpluswarehouse.com screenshot
#3 armysurpluswarehouse.com
33.4K
Revenue
20.1K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
armynavyoutdoors.com screenshot
#4 armynavyoutdoors.com
960.7K
Revenue
179.6K
Sessions
3.5-4.0%
Conv. rate
$150-175
AOV
tacticalgear.com screenshot
#5 tacticalgear.com
1.4M
Revenue
523.5K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
harrysarmysurplus.net vs top market performers
harrysarmysurplus.net
top retailers
conversion rate vs average order value for harrysarmysurplus.net and its competitors
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Revenue share by device at harrysarmysurplus.net

In August large majority of sales on harrysarmysurplus.net, 77% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 23% of sales coming from desktop devices.

In August large majority of sales on harrysarmysurplus.net, 77% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 23% of sales coming from desktop devices.
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harrysarmysurplus.net channels

Identify top traffic channels that drive growth for harrysarmysurplus.netand discover how performance of traffic channels has changed over time.

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harrysarmysurplus.net Google Ads spend

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harrysarmysurplus.net devices

Review harrysarmysurplus.net's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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harrysarmysurplus.net top markets

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harrysarmysurplus.net country & global rank

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