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May 2024
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TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

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591.3K
Revenue
192.9K
Sessions
1.5-2.0%
Conversion rate
$150-175
Average order value
Online only revenue for military1st.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Combat clothing and camouflage clothes available from combat uniforms specialist Military 1st. Purchase MOLLE and airsoft gear from our online-based army surplus store & military shop, shipping across U.S.

military1st.com’s revenueOVER TIME
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Over the past three months, military1st.com revenue has experienced decline of 16%, compared to the preceding three months.

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military1st.com revenue decline for last six months
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OVERVIEW
In May 2024, military1st.com in the SPORTS industry had a revenue of $591,308 with a median revenue of $150,647. The conversion rate ranged from 1.50-2.00%, while the highest was 2.26% and the lowest was 0.53%. The average order value (AOV) was $150-175, with a high of $618 and a low of $101. The website had 192,946 sessions, compared to the highest of 15,081,607 for gunbroker.com, and a median of 59,334 sessions.
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military1st.com competitors

In comparison to its competitors, military1st.com falls behind tacticalgear.com in terms of revenue, transactions, and sessions. tacticalgear.com generates $1,846,292 in revenue from 12,025 transactions and 679,634 sessions, whereas military1st.com only brings in $591,308 from 3,489 transactions and 192,946 sessions. However, military1st.com outperforms propper.com, armysurplusworld.com, and harrysarmysurplus.net in revenue, transactions, and sessions. military1st.com has a higher Average Order Value (AOV) range of $150-$175, matching tacticalgear.com and harrysarmysurplus.net, while outpacing propper.com and armysurplusworld.com. Additionally, military1st.com has a competitive conversion rate of 1.50-2.00, aligning with most of its competitors, except for ufpro.com, which has a lower conversion rate. Overall, military1st.com demonstrates strong performance in revenue and AOV when compared to its direct competitors.

#1 armysurplusworld.com
292.7K
Revenue
193.5K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
#2 harrysarmysurplus.net
111.7K
Revenue
47.2K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
#3 propper.com
486K
Revenue
242.7K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
#4 ufpro.com
673.5K
Revenue
378.2K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
#5 tacticalgear.com
1.8M
Revenue
679.6K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
military1st.com vs top market performers
military1st.com
top retailers
conversion rate vs average order value for military1st.com and its competitors
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brands overtime comparison

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military1st.com channels

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military1st.com Google Ads spend

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military1st.com devices

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military1st.com top markets

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military1st.com country & global rank

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