military1st.com
Combat clothing and camouflage clothes available from combat uniforms specialist Military 1st. Purchase MOLLE and airsoft gear from our online-based army surplus store & military shop, shipping across U.S.
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military1st.com's monthly revenueOVER TIME
Over the past three months, military1st.com revenue has experienced decline of 14%, compared to the preceding three months.
military1st.com competitors
In August 2025, military1st.com, with a revenue of $147,159 and 962 transactions from 64,658 sessions, has a competitive Average Order Value (AOV) ranging from $150-175 and a conversion rate of 1.00-1.50%. Comparing this to its competitors, armsurplusworld.com leads in revenue with $250,668 from 3,199 transactions and 187,058 sessions, with a lower AOV of $75-100 but a higher conversion rate of 1.50-2.00%. harrysarmysurplus.net follows closely behind military1st.com in revenue at $151,478, but with a higher AOV of $175-200 and a higher conversion rate of 2.00-2.50%. propper.com records a revenue of $311,120 with 2,983 transactions from 165,042 sessions, offering an AOV of $100-125 and a conversion rate of 1.50-2.00%. ufpro.com and tacticalgear.com also stand out in revenue, transactions, sessions, AOV, and conversion rate metrics, showcasing the competitiveness in the military and tactical gear market.
Revenue share by device at military1st.com
In August large majority of sales on military1st.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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military1st.com channels
Identify top traffic channels that drive growth for military1st.comand discover how performance of traffic channels has changed over time.
military1st.com Google Ads spend
Evaluate military1st.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
military1st.com devices
Review military1st.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
