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Sep 2025
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Home/Insights/Retailers/medalsofamerica.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for medalsofamerica.commedalsofamerica.com

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285K
Revenue
Sep 25
136.7K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$150-175
AOV
Sep 25
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  • Main country of store: UNITED STATES
  • Website category: ANTIQUES AND COLLECTIBLES

Medalsofamerica.com is an online platform that sells a wide range of military awards, medals, badges, and decorations. The website caters to customers seeking military memorabilia and provides options for customization. It also offers specialized collections and insignia for all branches of the military, including the Army, Navy, Air Force, Marine Corps, and Coast Guard.

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medalsofamerica.com Annual Revenue and Growth

medalsofamerica.com's annual sales on its online store amounted to $6.6M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$6.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
medalsofamerica.com revenue by year

medalsofamerica.com's monthly revenueOVER TIME
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Over the past three months, medalsofamerica.com revenue has experienced decline of 25%, compared to the preceding three months.

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medalsofamerica.com revenue decline for last six months
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OVERVIEW
In September 2025, medalsofamerica.com generated $284,965 in revenue, significantly exceeding the ANTIQUES AND COLLECTIBLES median of $48,251, yet far behind the leading jmbullion.com at $57,518,866. The site's conversion rate ranged from 1.00-1.50%, below the category's high of 3.17% and above its low of 0.68%. With an average order value (AOV) between $150-175, medalsofamerica.com is again positioned below the sector's high AOV of $703 but above the low of $89. The site attracted 136,686 sessions, substantially higher than the median of 18,973 but dwarfed by jmbullion.com’s 5,290,193 sessions.
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medalsofamerica.com competitors

In September 2025, medalsofamerica.com stands out among its competitors in terms of revenue, with a total of $284,965. While militaryuniformsupply.com comes close with $280,017, the other competitors such as militarybest.com, marineshop.net, bradleyssurplus.com, and armysurplusworld.com fall behind in revenue generation. In terms of transactions, armysurplusworld.com leads with 3,820 transactions, followed by medalsofamerica.com with 1,813 transactions. However, in terms of sessions, armysurplusworld.com also leads with 218,078 sessions, surpassing medalsofamerica.com's 136,686 sessions. In average order value (AOV), marineshop.net stands out with a range of $225-$250, while bradleyssurplus.com has the lowest AOV of $50-$75. Overall, medalsofamerica.com maintains a competitive position in the market based on revenue, transactions, and AOV when compared to its competitors in September 2025.

militarybest.com screenshot
#1 militarybest.com
135.4K
Revenue
57.4K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
marineshop.net screenshot
#2 marineshop.net
140.9K
Revenue
39.8K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
bradleyssurplus.com screenshot
#3 bradleyssurplus.com
42.8K
Revenue
35.9K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
militaryuniformsupply.com screenshot
#4 militaryuniformsupply.com
280K
Revenue
144.1K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
armysurplusworld.com screenshot
#5 armysurplusworld.com
296.7K
Revenue
218.1K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
medalsofamerica.com vs top market performers
medalsofamerica.com
top retailers
conversion rate vs average order value for medalsofamerica.com and its competitors
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Revenue share by device at medalsofamerica.com

In September large majority of sales on medalsofamerica.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on medalsofamerica.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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medalsofamerica.com channels

Identify top traffic channels that drive growth for medalsofamerica.comand discover how performance of traffic channels has changed over time.

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medalsofamerica.com Google Ads spend

Evaluate medalsofamerica.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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medalsofamerica.com devices

Review medalsofamerica.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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medalsofamerica.com top markets

Explore medalsofamerica.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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medalsofamerica.com country & global rank

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