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Dec 2025
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Home/Insights/Retailers/medalsofamerica.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for medalsofamerica.commedalsofamerica.com

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383.7K
Revenue
Dec 25
168.8K
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$125-150
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: ANTIQUES AND COLLECTIBLES

Medalsofamerica.com is an online platform that sells a wide range of military awards, medals, badges, and decorations. The website caters to customers seeking military memorabilia and provides options for customization. It also offers specialized collections and insignia for all branches of the military, including the Army, Navy, Air Force, Marine Corps, and Coast Guard.

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medalsofamerica.com Annual Revenue and Growth

medalsofamerica.com's annual sales on its online store amounted to $6.6M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$6.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
medalsofamerica.com revenue by year

medalsofamerica.com's monthly revenueOVER TIME
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Over the past three months, medalsofamerica.com revenue has experienced growth of 36%, compared to the preceding three months.

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medalsofamerica.com revenue growth for last six months
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OVERVIEW
In December 2025, medalsofamerica.com generated $383,653 in online sales, significantly surpassing the median of $59,658 in the ANTIQUES AND COLLECTIBLES sector, yet trailing behind jmbullion.com's $68,633,150. The site's conversion rate ranged from 1.50% to 2.00%, below the high benchmark of 3.3% but above the low of 0.88%. With an average order value (AOV) of $125-150, medalsofamerica.com is also positioned lower than the high AOV of $598. The website recorded 168,842 sessions, far exceeding the sector median of 21,187, but significantly less than jmbullion.com's 8,987,576 sessions.
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medalsofamerica.com competitors

In December 2025, medalsofamerica.com outperformed some of its competitors in certain areas. While militarybest.com had a higher conversion rate of 3.00-3.50%, medalsofamerica.com generated more revenue at $383,653. marineshop.net had a higher average order value (AOV) at $225-250, but medalsofamerica.com had more transactions at 2,742. bradleyssurplus.com had a similar conversion rate of 1.50-2.00% and AOV of $50-75, but medalsofamerica.com had a higher revenue. militaryuniformsupply.com had a similar AOV of $125-150 and conversion rate of 2.50-3.00%, but medalsofamerica.com had fewer transactions. armysurplusworld.com had a comparable revenue of $416,868 and a similar AOV and conversion rate, but medalsofamerica.com had fewer sessions. Overall, medalsofamerica.com held its own against its competitors in terms of revenue, transactions, and conversion rate.

militarybest.com screenshot
#1 militarybest.com
148.1K
Revenue
57.5K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
marineshop.net screenshot
#2 marineshop.net
154.2K
Revenue
61.1K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
bradleyssurplus.com screenshot
#3 bradleyssurplus.com
64.3K
Revenue
46.9K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
militaryuniformsupply.com screenshot
#4 militaryuniformsupply.com
715K
Revenue
191.2K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
armysurplusworld.com screenshot
#5 armysurplusworld.com
416.9K
Revenue
301.3K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
medalsofamerica.com vs top market performers
medalsofamerica.com
top retailers
conversion rate vs average order value for medalsofamerica.com and its competitors
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Revenue share by device at medalsofamerica.com

In December large majority of sales on medalsofamerica.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on medalsofamerica.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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medalsofamerica.com channels

Identify top traffic channels that drive growth for medalsofamerica.comand discover how performance of traffic channels has changed over time.

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medalsofamerica.com Google Ads spend

Evaluate medalsofamerica.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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medalsofamerica.com devices

Review medalsofamerica.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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medalsofamerica.com top markets

Explore medalsofamerica.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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medalsofamerica.com country & global rank

Assess the ranking of medalsofamerica.com among other retailers within its primary country and worldwide.

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