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Sep 2025
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Home/Insights/Retailers/godivassecretwigs.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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212.3K
Revenue
Sep 25
54.6K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$200-225
AOV
Sep 25
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Godivas Secret Wigs is a website that offers a wide range of realistic and fashionable wigs. They provide various styles, including short, medium, and long hair, catering to different preferences. These wigs are available in different shades and textures, allowing individuals to change their hairstyles conveniently and effortlessly.

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godivassecretwigs.com Annual Revenue and Growth

godivassecretwigs.com's annual sales on its online store amounted to $6.3M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$6.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
godivassecretwigs.com revenue by year

godivassecretwigs.com's monthly revenueOVER TIME
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Over the past three months, godivassecretwigs.com revenue has experienced decline of 32%, compared to the preceding three months.

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godivassecretwigs.com revenue decline for last six months
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OVERVIEW
In September 2025, godivassecretwigs.com, a player in the lifestyle and beauty cosmetics sector, achieved $212,286 in online sales, significantly surpassing the industry median of $40,540, although it trails behind ulta.com’s $93,223,020. The site recorded a conversion rate of 1.50-2.00%, which, while below the high of 4.54%, is above the low of 1.08%. Its average order value (AOV) ranged from $200-225, aligning closely with the high industry AOV of $203. Additionally, godivassecretwigs.com had 54,606 sessions, markedly higher than the median of 18,928, yet far from sephora.com’s 45,764,193 sessions.
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godivassecretwigs.com competitors

In September 2025, godivassecretwigs.com had a revenue of $212,286 from 976 transactions and 54,606 sessions, with an average order value (AOV) of $200-225 and a conversion rate of 1.50-2.00%. Compared to its competitors, paulayoung.com had a higher revenue of $328,262 from 2,350 transactions and 237,557 sessions, with a lower AOV of $125-150 and a conversion rate of 0.50-1.00%. uniwigs.com surpassed all competitors with a revenue of $680,672 from 1,317 transactions and 165,256 sessions, boasting an AOV of $500-525 and a conversion rate of 0.50-1.00%. The wigcompany.com and wigs.com fell behind in revenue, transactions, and sessions compared to godivassecretwigs.com and its competitors, with varying AOV and conversion rates across the board. Overall, godivassecretwigs.com holds its own in the market with solid performance metrics.

paulayoung.com screenshot
#1 paulayoung.com
328.3K
Revenue
237.6K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
uniwigs.com screenshot
#2 uniwigs.com
680.7K
Revenue
165.3K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
thewigcompany.com screenshot
#3 thewigcompany.com
38.8K
Revenue
30.2K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
wigs.com screenshot
#4 wigs.com
974.3K
Revenue
304.1K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
arda-wigs.com screenshot
#5 arda-wigs.com
45.2K
Revenue
70.8K
Sessions
0.0-0.5%
Conv. rate
$125-150
AOV
godivassecretwigs.com vs top market performers
godivassecretwigs.com
top retailers
conversion rate vs average order value for godivassecretwigs.com and its competitors
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Revenue share by device at godivassecretwigs.com

In September large majority of sales on godivassecretwigs.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on godivassecretwigs.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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godivassecretwigs.com channels

Identify top traffic channels that drive growth for godivassecretwigs.comand discover how performance of traffic channels has changed over time.

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godivassecretwigs.com Google Ads spend

Evaluate godivassecretwigs.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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godivassecretwigs.com devices

Review godivassecretwigs.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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godivassecretwigs.com top markets

Explore godivassecretwigs.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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godivassecretwigs.com country & global rank

Assess the ranking of godivassecretwigs.com among other retailers within its primary country and worldwide.

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