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Jan 2026
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Home/Insights/Retailers/fivebelow.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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9.3M
Revenue
Jan 26
6.6M
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$75-100
AOV
Jan 26
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  • Main country of store: UNITED STATES
  • Website category: MARKETPLACE

Fivebelow.com is an online shopping destination that offers an extensive array of products at affordable prices. They sell a variety of items across categories including home goods, electronics, beauty, toys, apparel, and accessories. Their selection appeals to customers seeking budget-friendly options without compromising on quality.

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fivebelow.com Annual Revenue and Growth

fivebelow.com's annual sales on its online store amounted to $156.8M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 5-10%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$156.8M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
fivebelow.com revenue by year

fivebelow.com's monthly revenueOVER TIME
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Over the past three months, fivebelow.com revenue has experienced growth of 33%, compared to the preceding three months.

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fivebelow.com revenue growth for last six months
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OVERVIEW
In January 2026, fivebelow.com generated $9,255,395 in online sales, significantly surpassing the e-commerce marketplace median of $529,306, yet far behind industry leader amazon.com's $12,297,703,393. With a conversion rate of 1.50-2.00%, fivebelow.com sits just above the low end of the market range, while its average order value (AOV) of $75-100 remains competitive against the sector's extremes of $53 to $290. The site attracted 6,629,901 sessions, well above the median of 161,813, but dwarfed by amazon.com's staggering 2,738,157,822 sessions, highlighting the competitive landscape of the e-commerce sector.
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fivebelow.com competitors

In January 2026, fivebelow.com outperformed some of its competitors in various metrics. While Five Below had a revenue of $9,255,395 with 121,316 transactions and 6,629,901 sessions, toynk.com had significantly lower revenue of $197,995 with 1,942 transactions and 464,600 sessions. On the other hand, hottopic.com surpassed Five Below in revenue with $12,493,869 but had slightly fewer transactions and sessions. Steve's Hallmark had a much lower revenue of $55,674 with 786 transactions and 34,601 sessions, while Box Lunch generated $9,363,299 in revenue with 134,404 transactions and 5,521,900 sessions. Party City fell in between with a revenue of $788,678, 13,667 transactions, and 761,705 sessions. Overall, Five Below remained competitive with its conversion rate of 1.50-2.00%, aligning with the rates of some of its rivals.

toynk.com screenshot
#1 toynk.com
198K
Revenue
464.6K
Sessions
0.0-0.5%
Conv. rate
$100-125
AOV
hottopic.com screenshot
#2 hottopic.com
12.5M
Revenue
11.2M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
steveshallmark.com screenshot
#3 steveshallmark.com
55.7K
Revenue
34.6K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
boxlunch.com screenshot
#4 boxlunch.com
9.4M
Revenue
5.5M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
partycity.com screenshot
#5 partycity.com
788.7K
Revenue
761.7K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
fivebelow.com vs top market performers
fivebelow.com
top retailers
conversion rate vs average order value for fivebelow.com and its competitors
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Revenue share by device at fivebelow.com

In January large majority of sales on fivebelow.com, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on fivebelow.com, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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fivebelow.com channels

Identify top traffic channels that drive growth for fivebelow.comand discover how performance of traffic channels has changed over time.

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fivebelow.com Google Ads spend

Evaluate fivebelow.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fivebelow.com devices

Review fivebelow.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fivebelow.com top markets

Explore fivebelow.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fivebelow.com country & global rank

Assess the ranking of fivebelow.com among other retailers within its primary country and worldwide.

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