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Dec 2025
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Home/Insights/Retailers/familydollar.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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1.1M
Revenue
Dec 25
2.8M
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$0-25
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: MARKETPLACE

Familydollar.com is a website offering a variety of affordably priced household items and daily essentials. Their product range includes groceries, cleaning supplies, personal care items, clothing, home décor, and electronics. The site allows users to browse and purchase these goods online, providing a convenient shopping experience.

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familydollar.com Annual Revenue and Growth

familydollar.com's annual sales on its online store amounted to $10.9M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$10.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
familydollar.com revenue by year

familydollar.com's monthly revenueOVER TIME
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Over the past three months, familydollar.com revenue has experienced growth of 43%, compared to the preceding three months.

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familydollar.com revenue growth for last six months
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OVERVIEW
In December 2025, familydollar.com reported online sales revenue of $1,077,126, significantly higher than the e-commerce industry median of $236,304, but far below the leader, woot.com at $61,695,271. The site's conversion rate ranged from 1.50% to 2.00%, close to the low end of the sector, where the highest is 7.5%. With an average order value (AOV) between $0-$25, family dollar's performance lags behind the high AOV benchmark of $193. The website garnered 2,769,335 sessions, dramatically overshadowed by woot.com's 16,721,736 sessions, yet far surpassing the industry median of 52,473 sessions.
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familydollar.com competitors

In December 2025, familydollar.com reported a revenue of $1,077,126 with 55,184 transactions and 2,769,335 sessions. The site's average order value (AOV) ranged from $0-25, and it had a conversion rate of 1.50-2.00%. When compared to its competitors, familydollar.com falls behind in terms of revenue, transactions, and sessions. For example, dollargeneral.com generated $16,143,441 in revenue with 456,200 transactions and 16,011,710 sessions, boasting an AOV of $25-50 and a higher conversion rate of 2.50-3.00%. kroger.com, safeway.com, and ralphs.com also outperformed familydollar.com in terms of revenue, transactions, and conversion rates. While familydollar.com may have a lower AOV, it can improve its performance by increasing its revenue and conversion rate to compete more effectively with its rivals.

dollargeneral.com screenshot
#1 dollargeneral.com
16.1M
Revenue
16M
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
kroger.com screenshot
#2 kroger.com
331.8M
Revenue
47.3M
Sessions
7.0-7.5%
Conv. rate
$75-100
AOV
passionatepennypincher.com screenshot
#3 passionatepennypincher.com
2.6M
Revenue
741.5K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
safeway.com screenshot
#4 safeway.com
167.1M
Revenue
14.4M
Sessions
12.0-12.5%
Conv. rate
$75-100
AOV
ralphs.com screenshot
#5 ralphs.com
25.2M
Revenue
3M
Sessions
7.0-7.5%
Conv. rate
$100-125
AOV
familydollar.com vs top market performers
familydollar.com
top retailers
conversion rate vs average order value for familydollar.com and its competitors
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Revenue share by device at familydollar.com

In December large majority of sales on familydollar.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on familydollar.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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familydollar.com channels

Identify top traffic channels that drive growth for familydollar.comand discover how performance of traffic channels has changed over time.

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familydollar.com Google Ads spend

Evaluate familydollar.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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familydollar.com devices

Review familydollar.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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familydollar.com top markets

Explore familydollar.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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familydollar.com country & global rank

Assess the ranking of familydollar.com among other retailers within its primary country and worldwide.

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