Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

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Jul 2026
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TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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3.9M
Revenue
Jul 26
1.6M
Sessions
Jul 26
1.0-1.5%
Conv. rate
Jul 26
$175-200
AOV
Jul 26
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dxl.com Annual Revenue and Growth

dxl.com's annual sales on its online store amounted to $39.6M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$39.6M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
dxl.com revenue by year

dxl.com's monthly revenueOVER TIME
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Over the past three months, dxl.com revenue has experienced growth of 36%, compared to the preceding three months.

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dxl.com revenue growth for last six months
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OVERVIEW
In July 2026, dxl.com attracted 1.6 million sessions, significantly higher than the average store in the fashion and apparel category, which sees around 28,400 sessions. The site generated $3.9 million in online sales, well above the typical monthly revenue of $71,300 for the category. With a conversion rate of 1.00-1.50%, dxl.com is within the average range of 0.66% to 3.1%. Its average order value (AOV) of $175-200 also falls within the category's typical range of $84 to $403.
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dxl.com competitors

In July 2026, ralphlauren.com dominated the market with a staggering revenue of $97.9 million, leading significantly over dxl.com, which generated $3.9 million. While dxl.com processed 20,400 transactions from 1.6 million sessions, ralphlauren.com surpassed it by 284,000 transactions and 13.6 million sessions. Competitors like menswearhouse.com also performed well, bringing in $22 million with a similar AOV of $150-175, while dxl.com had an AOV range of $175-200. American tall.com, though lower in revenue at $1.3 million, had a better conversion rate at 0.50-1.00% compared to dxl.com’s 1.00-1.50%. Overall, while dxl.com holds a respectable position, it trails behind the top competitors in several key metrics.

westportbigandtall.com screenshot
#1 westportbigandtall.com
393K
Revenue
111.7K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
americantall.com screenshot
#2 americantall.com
1.3M
Revenue
955.7K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
ralphlauren.com screenshot
#3 ralphlauren.com
97.9M
Revenue
15.2M
Sessions
2.0-2.5%
Conv. rate
$300-325
AOV
boohooman.com screenshot
#4 boohooman.com
8.7M
Revenue
6.1M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
menswearhouse.com screenshot
#5 menswearhouse.com
22M
Revenue
7.3M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
dxl.com vs top market performers
dxl.com
top retailers
conversion rate vs average order value for dxl.com and its competitors
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Industries dxl.com operates in

dxl.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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dxl.com channels

Identify top traffic channels that drive growth for dxl.comand discover how performance of traffic channels has changed over time.

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dxl.com Google Ads spend

Evaluate dxl.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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dxl.com devices

Review dxl.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dxl.com top markets

Explore dxl.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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dxl.com country & global rank

Assess the ranking of dxl.com among other retailers within its primary country and worldwide.

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