Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

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May 2025
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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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3.7M
Revenue
1.6M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
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dxl.com's revenueOVER TIME
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Over the past three months, dxl.com revenue has experienced growth of 0.12%, compared to the preceding three months.

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dxl.com revenue growth for last six months
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OVERVIEW
dxl.com's online sales revenue in FASHION AND APPAREL industry for May 2025 was $3,721,353, with a conversion rate of 1.00-1.50% and an AOV of $150-175. The site had 1,568,326 sessions, while shein.com recorded the highest sessions at 224,142,058. The median revenue in this category is $81,783, with a very high conversion rate of 3.09% and a very low conversion rate of 0.67%. The very high AOV in FASHION AND APPAREL is $415, and the very low AOV is $82, while the median sessions for this industry is 33,223.
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dxl.com competitors

In May 2025, dxl.com, with a revenue of $3,721,353 and 21,995 transactions from 1,568,326 sessions, has an average order value (AOV) of $150-175 and a conversion rate of 1.00-1.50%. In comparison, ralphlauren.com leads the pack with $42,002,069 in revenue, 132,862 transactions, and 8,198,710 sessions, boasting an AOV of $300-325 and a conversion rate of 1.50-2.00%. americantall.com follows with $1,059,507 revenue, 7,302 transactions, and 862,301 sessions, with an AOV of $125-150 and a conversion rate of 0.50-1.00%. westportbigandtall.com and menswearhouse.com have revenue figures of $217,458 and $20,272,643 respectively, both falling within the AOV range of $150-175 and a conversion rate of 1.00-1.50% to 1.50-2.00%. Lastly, boohooman.com shines in conversion rate at 2.50-3.00% but lags in revenue at $9,965,812.

westportbigandtall.com screenshot
#1 westportbigandtall.com
217.5K
Revenue
53.3K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
americantall.com screenshot
#2 americantall.com
1.1M
Revenue
862.3K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
ralphlauren.com screenshot
#3 ralphlauren.com
42M
Revenue
8.2M
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
boohooman.com screenshot
#4 boohooman.com
10M
Revenue
6.2M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
menswearhouse.com screenshot
#5 menswearhouse.com
20.3M
Revenue
7M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
dxl.com vs top market performers
dxl.com
top retailers
conversion rate vs average order value for dxl.com and its competitors
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Revenue share by device at dxl.com

In May large majority of sales on dxl.com, 55% was finalized on mobile devices, with 45% of sales coming from desktop devices.

In May large majority of sales on dxl.com, 55% was finalized on mobile devices, with 45% of sales coming from desktop devices.
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dxl.com channels

Identify top traffic channels that drive growth for dxl.comand discover how performance of traffic channels has changed over time.

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dxl.com Google Ads spend

Evaluate dxl.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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dxl.com devices

Review dxl.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dxl.com top markets

Explore dxl.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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dxl.com country & global rank

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