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Mar 2026
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TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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2.9M
Revenue
Mar 26
1.9M
Sessions
Mar 26
1.0-1.5%
Conv. rate
Mar 26
$100-125
AOV
Mar 26
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dxl.com Annual Revenue and Growth

dxl.com's annual sales on its online store amounted to $39.6M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$39.6M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
dxl.com revenue by year

dxl.com's monthly revenueOVER TIME
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Over the past three months, dxl.com revenue has experienced decline of 33%, compared to the preceding three months.

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dxl.com revenue decline for last six months
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OVERVIEW
In March 2026, dxl.com, operating in the lifestyle and fashion apparel industry, generated $2,928,611 in online sales, significantly above the median of $83,040, yet far below the leading store, shein.com, with $945,812,338. The site achieved a conversion rate of 1.00-1.50%, which falls short of the high benchmark of 3.14%. With an average order value (AOV) ranging from $100-125, dxl.com remains competitive but below the sector's high AOV of $377. Additionally, it recorded 1,938,668 sessions, overshadowed by shein.com's 298,145,068 sessions and well above the median of 36,457.
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dxl.com competitors

In March 2026, dxl.com reported a revenue of $2,928,611 with 26,674 transactions and 1,938,668 sessions. Their average order value (AOV) ranged from $100 to $125, and their conversion rate was between 1.00% and 1.50%. Comparing this data to its competitors, westportbigandtall.com had a revenue of $214,502 with 1,235 transactions and 91,785 sessions, while americantall.com generated $1,325,782 in revenue from 9,893 transactions and 737,562 sessions. ralphlauren.com stood out with a revenue of $53,082,196, 239,749 transactions, and 10,631,463 sessions, boasting a higher AOV of $200 to $225 and a conversion rate of 2.00% to 2.50%. boohooman.com had a revenue of $5,294,318 with 116,293 transactions and 3,972,658 sessions, offering a lower AOV of $25 to $50 but a higher conversion rate of 2.50% to 3.00%. menswearhouse.com reported a revenue of $14,648,344 with 126,861 transactions and 7,910,493 sessions, with an AOV similar to dxl.com and a conversion rate between 1.50% and 2.00%. Overall, dxl.com's performance falls within the range of its competitors in terms of revenue and transactions, with a similar AOV and conversion rate.

westportbigandtall.com screenshot
#1 westportbigandtall.com
214.5K
Revenue
91.8K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
americantall.com screenshot
#2 americantall.com
1.3M
Revenue
737.6K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
ralphlauren.com screenshot
#3 ralphlauren.com
53.1M
Revenue
10.6M
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
boohooman.com screenshot
#4 boohooman.com
5.3M
Revenue
4M
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
menswearhouse.com screenshot
#5 menswearhouse.com
14.6M
Revenue
7.9M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
dxl.com vs top market performers
dxl.com
top retailers
conversion rate vs average order value for dxl.com and its competitors
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Revenue share by device at dxl.com

In March large majority of sales on dxl.com, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.

In March large majority of sales on dxl.com, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.
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dxl.com channels

Identify top traffic channels that drive growth for dxl.comand discover how performance of traffic channels has changed over time.

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dxl.com Google Ads spend

Evaluate dxl.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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dxl.com devices

Review dxl.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dxl.com top markets

Explore dxl.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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dxl.com country & global rank

Assess the ranking of dxl.com among other retailers within its primary country and worldwide.

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