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Nov 2025
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Home/Insights/Retailers/carhartt.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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31.3M
Revenue
Nov 25
10.2M
Sessions
Nov 25
2.0-2.5%
Conv. rate
Nov 25
$125-150
AOV
Nov 25
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Since 1889, Carhartt has been providing the highest quality workwear, outdoor apparel, and gear. Shop now and join the Carhartt workforce today.

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carhartt.com's monthly revenueOVER TIME
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Over the past three months, carhartt.com revenue has experienced growth of 135%, compared to the preceding three months.

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carhartt.com revenue growth for last six months
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OVERVIEW
In November 2025, carhartt.com generated online sales revenue of $31,285,219, significantly lower than the lifestyle/fashion and apparel median of $93,064. With a conversion rate of 2.00-2.50%, it falls short of the industry high of 3.37%. The average order value (AOV) ranged between $125-150, compared to a high of $375 in the sector. carhartt.com attracted 10,169,463 sessions, markedly higher than the median of 36,492 but dwarfed by shein.com’s staggering 342,497,064 sessions, underscoring Carhartt's positioning in the competitive landscape of lifestyle fashion and apparel.
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carhartt.com competitors

In November 2025, carhartt.com stood out among its competitors in terms of revenue and sessions. With a revenue of $31,285,219 and over 10 million sessions, carhartt.com outperformed dungarees.com ($2,516,609 revenue, 762,301 sessions), davesnewyork.com ($23,124 revenue, 39,646 sessions), and workingperson.com ($70,833 revenue, 96,628 sessions). However, gemplers.com ($433,731 revenue, 106,704 sessions) had a higher average order value (AOV) range of $300-325 compared to carhartt.com's $125-150 AOV. In terms of conversion rate, carhartt.com fell within the 2.00-2.50 range, similar to dungarees.com (2.50-3.00) and sanmar.com (2.50-3.00), while gemplers.com (1.00-1.50) and davesnewyork.com (0.00-0.50) had lower conversion rates. Overall, carhartt.com maintained a strong position in revenue and sessions compared to its competitors, showcasing its popularity and reach in the market.

dungarees.com screenshot
#1 dungarees.com
2.5M
Revenue
762.3K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
davesnewyork.com screenshot
#2 davesnewyork.com
23.1K
Revenue
39.6K
Sessions
0.0-0.5%
Conv. rate
$125-150
AOV
workingperson.com screenshot
#3 workingperson.com
70.8K
Revenue
96.6K
Sessions
0.0-0.5%
Conv. rate
$150-175
AOV
gemplers.com screenshot
#4 gemplers.com
433.7K
Revenue
106.7K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
sanmar.com screenshot
#5 sanmar.com
26.3M
Revenue
2.6M
Sessions
2.5-3.0%
Conv. rate
$350-375
AOV
carhartt.com vs top market performers
carhartt.com
top retailers
conversion rate vs average order value for carhartt.com and its competitors
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Revenue share by device at carhartt.com

In November large majority of sales on carhartt.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on carhartt.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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carhartt.com channels

Identify top traffic channels that drive growth for carhartt.comand discover how performance of traffic channels has changed over time.

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carhartt.com Google Ads spend

Evaluate carhartt.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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carhartt.com devices

Review carhartt.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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carhartt.com top markets

Explore carhartt.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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carhartt.com country & global rank

Assess the ranking of carhartt.com among other retailers within its primary country and worldwide.

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