Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Aug 2026
All countries
Home/Insights/Retailers/carhartt.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

Favicon for carhartt.comcarhartt.com

Start benchmarking for free
Sign in with GoogleSign up with Google
19.5M
Revenue
Aug 26
5.8M
Sessions
Aug 26
1.5-2.0%
Conv. rate
Aug 26
$175-200
AOV
Aug 26
Loading...

Since 1889, Carhartt has been providing the highest quality workwear, outdoor apparel, and gear. Shop now and join the Carhartt workforce today.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

carhartt.com Annual Revenue and Growth

carhartt.com's annual sales on its online store amounted to $182.7M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$182.7M
Annual growth forecast2025/2026
20-50%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
carhartt.com revenue by year

carhartt.com's monthly revenueOVER TIME
View real-time data

Over the past three months, carhartt.com revenue has experienced growth of 54%, compared to the preceding three months.

View real-time data
carhartt.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
carhartt.com generated $19.5 million in online sales for August 2026, significantly higher than the typical fashion and apparel retailer's revenue of around $87,900 a month. The site had 5.8 million sessions, far exceeding the typical fashion and apparel retailer's 37,200 sessions. Its conversion rate ranged from 1.50-2.00%, comfortably within the category's typical range of 0.65% to 3.1%. Additionally, carhartt.com’s average order value (AOV) was between $175-200, also within the typical range of $84 to $408.
Read more

carhartt.com competitors

In the competitive set including sanmar.com, dungarees.com, davesnewyork.com, and gemplers.com, carhartt.com shows strong performance metrics as of August 2026. carhartt.com ranks second in revenue with $19.5 million and transactions at 100,000, trailing sanmar.com, which leads with $37.6 million and 106,000 transactions. While it ranks second in transactions, carhartt.com surpasses all competitors with 5.8 million sessions, indicating strong consumer engagement. Its average order value ranges from $175-200, compared to dungarees.com at $125-150, gemplers.com at $275-300, and davesnewyork.com at $125-150. In conversion rates, carhartt.com is on par with dungarees.com at 1.50-2.00%, while sanmar.com leads at 2.50-3.00%.

dungarees.com screenshot
#1 dungarees.com
957.6K
Revenue
443.6K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
davesnewyork.com screenshot
#2 davesnewyork.com
10.9K
Revenue
34.1K
Sessions
0.0-0.5%
Conv. rate
$125-150
AOV
gemplers.com screenshot
#3 gemplers.com
366.6K
Revenue
129.5K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
sanmar.com screenshot
#4 sanmar.com
37.6M
Revenue
4.1M
Sessions
2.5-3.0%
Conv. rate
$350-375
AOV
sierra.com screenshot
#5 sierra.com
14.6M
Revenue
4.2M
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
carhartt.com vs top market performers
carhartt.com
top retailers
conversion rate vs average order value for carhartt.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at carhartt.com

In August large majority of sales on carhartt.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on carhartt.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries carhartt.com operates in

carhartt.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

carhartt.com channels

Identify top traffic channels that drive growth for carhartt.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

carhartt.com Google Ads spend

Evaluate carhartt.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

carhartt.com devices

Review carhartt.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

carhartt.com top markets

Explore carhartt.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

carhartt.com country & global rank

Assess the ranking of carhartt.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard