Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

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May 2025
All countries
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for lee.comlee.com

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5.1M
Revenue
1.3M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
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Lee.com is a website that sells a variety of clothing items. Their inventory comprises jeans, pants, shirts, shorts, jackets, and accessories. They offer a wide range of sizes, styles, and colors for individuals seeking durable and fashionable attire. Lee.com provides an online platform to directly purchase the mentioned products.

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lee.com's revenueOVER TIME
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Over the past three months, lee.com revenue has experienced growth of 29%, compared to the preceding three months.

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lee.com revenue growth for last six months
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OVERVIEW
In May 2025, lee.com in the FASHION AND APPAREL industry had online sales revenue of $5,146,466, with a conversion rate of 2.50-3.00% and an average order value (AOV) of $125-150. The store experienced 1,343,821 sessions during the month. Compared to the industry median revenue of $81,783, lee.com performed well but was far behind shein.com, the top performer with $731,622,726 in revenue and 224,142,058 sessions. lee.com's conversion rate fell within the industry range, with a high of 3.09% and a low of 0.67%. The AOV ranged from $82 (low) to $415 (high) within the FASHION AND APPAREL sector.
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lee.com competitors

In May 2025, lee.com reported a revenue of $5,146,466 with 34,838 transactions and 1,343,821 sessions, resulting in an average order value (AOV) of $125-150 and a conversion rate of 2.50-3.00%. Comparing these metrics to its competitors, we see that levi.com leads in revenue with $34,962,525, 170,784 transactions, and 14,317,305 sessions, boasting an AOV of $200-225 but a lower conversion rate of 1.00-1.50%. toddshelton.com has a higher AOV of $325-350 but significantly lower revenue of $125,668, 362 transactions, and 52,322 sessions. luckybrand.com closely resembles lee.com with $4,357,023 revenue, 41,701 transactions, 1,738,678 sessions, a $100-125 AOV, and a conversion rate of 2.00-2.50%. workingperson.com and bluecollarmercantile.com fall behind in revenue and metrics compared to lee.com and its competitors.

wrangler.com screenshot
#1 wrangler.com
5.2M
Revenue
3.2M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
workingperson.com screenshot
#2 workingperson.com
40.6K
Revenue
50.6K
Sessions
0.0-0.5%
Conv. rate
$150-175
AOV
bluecollarmercantile.com screenshot
#3 bluecollarmercantile.com
4K
Revenue
3.7K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
levi.com screenshot
#4 levi.com
35M
Revenue
14.3M
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
toddshelton.com screenshot
#5 toddshelton.com
125.7K
Revenue
52.3K
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
lee.com vs top market performers
lee.com
top retailers
conversion rate vs average order value for lee.com and its competitors
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Revenue share by device at lee.com

In May large majority of sales on lee.com, 53% was finalized on mobile devices, with 47% of sales coming from desktop devices.

In May large majority of sales on lee.com, 53% was finalized on mobile devices, with 47% of sales coming from desktop devices.
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lee.com channels

Identify top traffic channels that drive growth for lee.comand discover how performance of traffic channels has changed over time.

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lee.com Google Ads spend

Evaluate lee.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lee.com devices

Review lee.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lee.com top markets

Explore lee.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lee.com country & global rank

Assess the ranking of lee.com among other retailers within its primary country and worldwide.

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