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May 2024
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Home/Insights/Retailers/blackgirlsunscreen.com
TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

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127.9K
Revenue
83.1K
Sessions
1.5-2.0%
Conversion rate
$75-100
Average order value
Online only revenue for blackgirlsunscreen.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Formulated for people of color, Black Girl Sunscreen is a brand created with black skin & darker skin tones in mind. Sun protection without the white cast.

blackgirlsunscreen.com’s revenueOVER TIME
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Over the past three months, blackgirlsunscreen.com revenue has experienced growth of 13%, compared to the preceding three months.

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blackgirlsunscreen.com revenue growth for last six months
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OVERVIEW
In May 2024, blackgirlsunscreen.com's revenue for online sales was $127,859, exceeding the median for the BEAUTY AND COSMETICS industry. With a conversion rate of 1.50-2.00% and an AOV of $75-100, the website performed well in comparison to industry standards. Drawing in 83,066 sessions, blackgirlsunscreen.com falls below the highest session count of 48,729,894 from sephora.com, but surpasses the median for the industry at 34,605. Overall, blackgirlsunscreen.com demonstrates strong performance metrics within the BEAUTY AND COSMETICS category in May 2024.
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blackgirlsunscreen.com competitors

In comparison to its competitors, blackgirlsunscreen.com falls in the middle in terms of revenue, with $127,859, higher than aleavia.com and brushonblock.com but lower than coola.com, badgerbalm.com, and colorescience.com. In terms of transactions, blackgirlsunscreen.com ranks lower than all competitors except aleavia.com. The number of sessions on the website is also lower compared to coola.com and colorescience.com. blackgirlsunscreen.com shares a similar Average Order Value (AOV) range with colorescience.com and badgerbalm.com. However, its conversion rate is the lowest among all competitors except brushonblock.com and aleavia.com. Overall, while blackgirlsunscreen.com has a competitive AOV, it may need to focus on increasing website traffic and improving its conversion rate to outperform its competitors in terms of revenue and transactions.

#1 coola.com
365.9K
Revenue
153.3K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
#2 brushonblock.com
50.9K
Revenue
33.1K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
#3 colorescience.com
1.5M
Revenue
506.8K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
#4 badgerbalm.com
138.1K
Revenue
62K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
#5 aleavia.com
33.2K
Revenue
33K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
blackgirlsunscreen.com vs top market performers
blackgirlsunscreen.com
top retailers
conversion rate vs average order value for blackgirlsunscreen.com and its competitors
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blackgirlsunscreen.com channels

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blackgirlsunscreen.com Google Ads spend

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blackgirlsunscreen.com devices

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blackgirlsunscreen.com top markets

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blackgirlsunscreen.com country & global rank

Assess the ranking of blackgirlsunscreen.com among other retailers within its primary country and worldwide.

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