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May 2024
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TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

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119.5K
Revenue
375.2K
Sessions
0.5-1.0%
Conversion rate
$25-50
Average order value
Online only revenue for wetnwildbeauty.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

wetnwildbeauty.com is a website that sells cosmetics and beauty products. It offers a wide range of makeup items such as foundation, lipstick, eyeshadow, and nail polish. The site provides customers with a platform to browse and purchase these products online, catering to various preferences and skin types.

wetnwildbeauty.com’s revenueOVER TIME
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Over the past three months, wetnwildbeauty.com revenue has experienced decline of 18%, compared to the preceding three months.

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wetnwildbeauty.com revenue decline for last six months
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OVERVIEW
In May 2024, wetnwildbeauty.com in the BEAUTY AND COSMETICS industry generated $119,542 in online sales with a conversion rate of 0.50-1.00% and an AOV of $25-50. The store had 375,156 sessions, compared to the industry's median of 34,605. The top performer in the category was ulta.com with $91,595,110 in revenue, while sephora.com had the highest sessions at 48,729,894. A high conversion rate in the industry is 4.25% and a high AOV is $179, with a low conversion rate of 1.44% and a low AOV of $44.
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wetnwildbeauty.com competitors

In comparison to its competitors, wetnwildbeauty.com falls behind in terms of revenue and transactions. With a revenue of $119,542 and 3,451 transactions from 375,156 sessions, wetnwildbeauty.com lags behind nyxcosmetics.com, which has a revenue of $910,679 from 26,306 transactions and 1,038,558 sessions. While wetnwildbeauty.com has a lower conversion rate of 0.50-1.00, nyxcosmetics.com boasts a higher conversion rate of 2.50-3.00. Additionally, wetnwildbeauty.com's average order value (AOV) falls within the range of $25-50, similar to most of its competitors. However, beautyblender.com stands out with an AOV of $75-100. Despite these differences, wetnwildbeauty.com remains competitive in terms of conversion rate when compared to beautyjoint.com, vitabox.com, and meetalleyoop.com, which have higher conversion rates.

#1 beautyjoint.com
86.5K
Revenue
43.3K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
#2 vitabox.com
41.6K
Revenue
30K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
#3 nyxcosmetics.com
910.7K
Revenue
1M
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
#4 meetalleyoop.com
118.4K
Revenue
67.5K
Sessions
3.5-4.0%
Conv. rate
$25-50
AOV
#5 beautyblender.com
268.9K
Revenue
121.6K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
wetnwildbeauty.com vs top market performers
wetnwildbeauty.com
top retailers
conversion rate vs average order value for wetnwildbeauty.com and its competitors
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wetnwildbeauty.com brandsby revenue

1
Logo for wet n wild beautyWet N Wild Beauty
2
Logo for lip linerLip Liner

wetnwildbeauty.com categoriesby revenue

1
Face Makeup
2
Cosmetic & Toiletry Bags
3
Health & Beauty
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brands overtime comparison

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wetnwildbeauty.com channels

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wetnwildbeauty.com Google Ads spend

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wetnwildbeauty.com devices

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wetnwildbeauty.com top markets

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wetnwildbeauty.com country & global rank

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