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Home/Insights/Retailers/wetnwildbeauty.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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139.6K
Revenue
Jan 26
243.4K
Sessions
Jan 26
1.0-1.5%
Conv. rate
Jan 26
$25-50
AOV
Jan 26
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wetnwildbeauty.com is a website that sells cosmetics and beauty products. It offers a wide range of makeup items such as foundation, lipstick, eyeshadow, and nail polish. The site provides customers with a platform to browse and purchase these products online, catering to various preferences and skin types.

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wetnwildbeauty.com Annual Revenue and Growth

wetnwildbeauty.com's annual sales on its online store amounted to $1.7M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$1.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
wetnwildbeauty.com revenue by year

wetnwildbeauty.com's monthly revenueOVER TIME
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Over the past three months, wetnwildbeauty.com revenue has experienced growth of 7.2%, compared to the preceding three months.

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wetnwildbeauty.com revenue growth for last six months
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OVERVIEW
In January 2026, wetnwildbeauty.com, a player in the BEAUTY AND COSMETICS sector, generated online sales of $139,590, significantly surpassing the median of $51,477, yet lagging behind industry leader ulta.com with $104,496,353. The site’s conversion rate ranged between 1.00-1.50%, which is below the sector's high of 4.7% but above the low of 1.19%. With an average order value (AOV) between $25-50, it remains well below the high of $194 and above the low of $45. Additionally, the site recorded 243,404 sessions, notably higher than the median of 22,631 in the industry.
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wetnwildbeauty.com competitors

In January 2026, wetnwildbeauty.com reported a revenue of $139,590 with 2,834 transactions and 243,404 sessions, boasting a conversion rate of 1.00-1.50%. Compared to its competitors, wetnwildbeauty.com falls behind in revenue when compared to nyxcosmetics.com which raked in $834,312, but outperforms vitabox.com which only generated $5,018. wetnwildbeauty.com's conversion rate is lower than beautyjoint.com's impressive 4.50-5.00%, but higher than beautyblender.com's 2.00-2.50%. When it comes to AOV, wetnwildbeauty.com falls within the 25-50 range, similar to most of its competitors. Overall, while wetnwildbeauty.com may not be the top earner in terms of revenue, it holds its ground with a decent conversion rate and a solid number of transactions and sessions.

beautyjoint.com screenshot
#1 beautyjoint.com
36.5K
Revenue
18.4K
Sessions
4.5-5.0%
Conv. rate
$25-50
AOV
vitabox.com screenshot
#2 vitabox.com
5K
Revenue
3.9K
Sessions
3.5-4.0%
Conv. rate
$25-50
AOV
nyxcosmetics.com screenshot
#3 nyxcosmetics.com
834.3K
Revenue
1.1M
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
meetalleyoop.com screenshot
#4 meetalleyoop.com
54.6K
Revenue
47.3K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
beautyblender.com screenshot
#5 beautyblender.com
356.7K
Revenue
149.5K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
wetnwildbeauty.com vs top market performers
wetnwildbeauty.com
top retailers
conversion rate vs average order value for wetnwildbeauty.com and its competitors
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Revenue share by device at wetnwildbeauty.com

In January large majority of sales on wetnwildbeauty.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.

In January large majority of sales on wetnwildbeauty.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.
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wetnwildbeauty.com channels

Identify top traffic channels that drive growth for wetnwildbeauty.comand discover how performance of traffic channels has changed over time.

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wetnwildbeauty.com Google Ads spend

Evaluate wetnwildbeauty.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wetnwildbeauty.com devices

Review wetnwildbeauty.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wetnwildbeauty.com top markets

Explore wetnwildbeauty.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wetnwildbeauty.com country & global rank

Assess the ranking of wetnwildbeauty.com among other retailers within its primary country and worldwide.

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