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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for basin.combasin.com

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23.8K
Revenue
Jan 26
15.5K
Sessions
Jan 26
2.5-3.0%
Conv. rate
Jan 26
$50-75
AOV
Jan 26
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Basin.com is an e-commerce platform that offers a diverse range of products. Their inventory comprises a wide assortment of bath and body care items, including handmade soaps, bath bombs, lotions, and scrubs. The website provides customers with a convenient online shopping experience for personal care products.

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basin.com Annual Revenue and Growth

basin.com's annual sales on its online store amounted to $319.4K in 2025, up 0-5% from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$319.4K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
basin.com revenue by year

basin.com's monthly revenueOVER TIME
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Over the past three months, basin.com revenue has experienced growth of 5.6%, compared to the preceding three months.

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basin.com revenue growth for last six months
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OVERVIEW
In January 2026, basin.com generated $23,762 in online sales, significantly below the BEAUTY AND COSMETICS median of $51,477 and far from ulta.com’s $104,496,353. The site's conversion rate ranged from 2.50% to 3.00%, trailing behind the industry high of 4.7%, while its average order value (AOV) was between $50 and $75, lower than the sector high of $194. With 15,518 sessions, basin.com also fell short of the median of 22,631 sessions in the industry, indicating room for improvement across multiple performance metrics in the competitive landscape of beauty and cosmetics.
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basin.com competitors

In January 2026, basin.com generated $23,762 in revenue from 413 transactions with a total of 15,518 sessions. Their average order value (AOV) falls between $50-75, and they maintained a conversion rate of 2.50-3.00%. Comparing basin.com to its competitors, rinsesoap.com generated $6,700 in revenue from 224 transactions with 9,913 sessions, boasting a lower AOV of $25-50 and a slightly lower conversion rate of 2.00-2.50%. On the other hand, theearthlingco.com excelled with $820,336 in revenue from 13,759 transactions and 283,236 sessions, showcasing a similar AOV range of $50-75 but a higher conversion rate of 4.50-5.00%. Meanwhile, rocky mountainsoap.com stood out with $263,805 in revenue from 3,175 transactions and 88,239 sessions, with a higher AOV of $75-100 and a conversion rate of 3.50-4.00%. Overall, basin.com performed competitively in terms of revenue and conversion rate, positioning itself well among its competitors.

rinsesoap.com screenshot
#1 rinsesoap.com
6.7K
Revenue
9.9K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
theearthlingco.com screenshot
#2 theearthlingco.com
820.3K
Revenue
283.2K
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
bodyandearth.shop screenshot
#3 bodyandearth.shop
28.6K
Revenue
15.4K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
rockymountainsoap.com screenshot
#4 rockymountainsoap.com
263.8K
Revenue
88.2K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
thecrystal.com screenshot
#5 thecrystal.com
3.9K
Revenue
20.8K
Sessions
2.5-3.0%
Conv. rate
$0-25
AOV
basin.com vs top market performers
basin.com
top retailers
conversion rate vs average order value for basin.com and its competitors
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Revenue share by device at basin.com

In January large majority of sales on basin.com, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.

In January large majority of sales on basin.com, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.
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basin.com channels

Identify top traffic channels that drive growth for basin.comand discover how performance of traffic channels has changed over time.

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basin.com Google Ads spend

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basin.com devices

Review basin.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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basin.com top markets

Explore basin.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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basin.com country & global rank

Assess the ranking of basin.com among other retailers within its primary country and worldwide.

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