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May 2026
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TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for basin.combasin.com

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20.3K
Revenue
May 26
13.1K
Sessions
May 26
2.0-2.5%
Conv. rate
May 26
$50-75
AOV
May 26
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Basin.com is an e-commerce platform that offers a diverse range of products. Their inventory comprises a wide assortment of bath and body care items, including handmade soaps, bath bombs, lotions, and scrubs. The website provides customers with a convenient online shopping experience for personal care products.

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basin.com Annual Revenue and Growth

basin.com's annual sales on its online store amounted to $319.4K in 2025, up 0-5% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$319.4K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
basin.com revenue by year

basin.com's monthly revenueOVER TIME
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Over the past three months, basin.com revenue has experienced growth of 3.3%, compared to the preceding three months.

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basin.com revenue growth for last six months
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OVERVIEW
In May 2026, basin.com reported online sales revenue of $20,294, significantly below the BEAUTY AND COSMETICS median of $41,533, with a conversion rate of 2.00-2.50%, underperforming compared to the high of 4.55%. The average order value (AOV) ranged from $50-75, aligning with the lower spectrum of the industry where a high AOV is $205. With 13,138 sessions, basin.com trailed the median of 16,416, indicating a need for increased traffic to compete against leading competitors like ulta.com, which garnered an impressive $131,310,258 in revenue.
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basin.com competitors

In May 2026, basin.com generated $20,294 in revenue with a conversion rate of 2.00-2.50% from 13,138 sessions. In comparison, competitors like rinsesoap.com achieved $6,902 in revenue but with a higher conversion rate of 2.50-3.00%. theearthlingco.com, a market leader, outperformed with $729,150 in revenue and an impressive conversion rate of 6.50-7.00%, highlighting its strong engagement. rockymountainsoap.com, although less profitable than theearthlingco.com with $195,868 in revenue, maintained a high AOV of $100-125 and a comparable conversion rate of 2.50-3.00%. Meanwhile, bodyandearth.shop and thecrystal.com struggled, earning $6,138 and $5,133, respectively, but thecrystal.com had a better conversion rate of 3.00-3.50%. Overall, basin.com stands out for its robust revenue in a competitive landscape but faces challenges in maximizing its conversion rate compared to the industry leaders.

rinsesoap.com screenshot
#1 rinsesoap.com
6.9K
Revenue
9.1K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
theearthlingco.com screenshot
#2 theearthlingco.com
729.1K
Revenue
152.2K
Sessions
6.5-7.0%
Conv. rate
$50-75
AOV
bodyandearth.shop screenshot
#3 bodyandearth.shop
6.1K
Revenue
3.3K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
rockymountainsoap.com screenshot
#4 rockymountainsoap.com
195.9K
Revenue
65.5K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
thecrystal.com screenshot
#5 thecrystal.com
5.1K
Revenue
16.2K
Sessions
3.0-3.5%
Conv. rate
$0-25
AOV
basin.com vs top market performers
basin.com
top retailers
conversion rate vs average order value for basin.com and its competitors
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Revenue share by device at basin.com

In May large majority of sales on basin.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.

In May large majority of sales on basin.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.

Industries basin.com operates in

basin.com is tracked across 6 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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basin.com channels

Identify top traffic channels that drive growth for basin.comand discover how performance of traffic channels has changed over time.

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basin.com Google Ads spend

Evaluate basin.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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basin.com devices

Review basin.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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basin.com top markets

Explore basin.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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basin.com country & global rank

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