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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for basin.combasin.com

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32.4K
Revenue
17.6K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
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Basin.com is an e-commerce platform that offers a diverse range of products. Their inventory comprises a wide assortment of bath and body care items, including handmade soaps, bath bombs, lotions, and scrubs. The website provides customers with a convenient online shopping experience for personal care products.

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basin.com's revenueOVER TIME
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Over the past three months, basin.com revenue has experienced decline of 19%, compared to the preceding three months.

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basin.com revenue decline for last six months
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OVERVIEW
In July 2025, basin.com in the BEAUTY AND COSMETICS industry had a revenue of $32,417, conversion rate of 2.50-3.00%, AOV of $50-75, and 17,609 sessions. The largest revenue in the category was $113,233,299 from themancompany.com, the highest conversion rate was 4.31%, the highest AOV was $211, and the most sessions were at 41,064,568 from sephora.com. basin.com's performance metrics fall below the median in revenue and sessions, while its conversion rate and AOV are within industry standards.
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basin.com competitors

In July 2025, basin.com generated a revenue of $32,417 with 486 transactions and 17,609 sessions, boasting an average order value (AOV) of $50-75 and a conversion rate of 2.50-3.00%. In comparison to its competitors, basin.com outperformed rinsesoap.com in revenue, transactions, and sessions but had a lower AOV. When looking at theearthlingco.com, basin.com fell significantly behind in terms of revenue and sessions, although their AOV and conversion rate were similar. bodyandearth.shop had lower revenue and sessions compared to basin.com, but a similar AOV and conversion rate. rockymountainsoap.com excelled in revenue and AOV, with similar transaction numbers and sessions but a slightly lower conversion rate. On the other hand, thecrystal.com lagged in revenue and AOV, despite having higher transaction numbers and sessions compared to basin.com.

rinsesoap.com screenshot
#1 rinsesoap.com
5.8K
Revenue
8.2K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
theearthlingco.com screenshot
#2 theearthlingco.com
696.5K
Revenue
301.8K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
bodyandearth.shop screenshot
#3 bodyandearth.shop
12.7K
Revenue
7.3K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
rockymountainsoap.com screenshot
#4 rockymountainsoap.com
145.3K
Revenue
55.8K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
thecrystal.com screenshot
#5 thecrystal.com
5.7K
Revenue
22K
Sessions
2.5-3.0%
Conv. rate
$0-25
AOV
basin.com vs top market performers
basin.com
top retailers
conversion rate vs average order value for basin.com and its competitors
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Revenue share by device at basin.com

In July large majority of sales on basin.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.

In July large majority of sales on basin.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.
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basin.com channels

Identify top traffic channels that drive growth for basin.comand discover how performance of traffic channels has changed over time.

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basin.com Google Ads spend

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basin.com devices

Review basin.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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basin.com top markets

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basin.com country & global rank

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