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Oct 2025
All countries
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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8.8M
Revenue
Oct 25
2.7M
Sessions
Oct 25
8.5-9.0%
Conv. rate
Oct 25
$25-50
AOV
Oct 25
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The biggest adventures to ever come in a little box. The Toniebox is an imagination-building, screen-free digital listening experience that plays stories, songs, and more. Designed for little listeners ages 3+, it’s the perfect storytime companion for tiny hands and active imaginations.

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tonies.com's monthly revenueOVER TIME
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Over the past three months, tonies.com revenue has experienced growth of 47%, compared to the preceding three months.

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tonies.com revenue growth for last six months
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OVERVIEW
In October 2025, tonies.com, operating in the CHILDCARE sector, achieved online sales revenue of $8,756,358, significantly surpassing the industry median of $41,066 but falling short of the leading competitor, babylist.com, which generated $70,185,894. The site boasts an impressive conversion rate of 8.50-9.00%, well above the industry average of 4.54% and the low of 1.09%. tonies.com's average order value (AOV) ranges between $25-50, notably lower than the high AOV of $263 seen in the industry. Additionally, the site recorded 2,708,306 sessions, while babylist.com led with 11,104,257 sessions against a median of 17,728.
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tonies.com competitors

In October 2025, tonies.com reported a revenue of $8,756,358 with 238,186 transactions and 2,708,306 sessions, resulting in an average order value (AOV) of $25-50 and a conversion rate of 8.50-9.00%. Compared to its competitors, skandic.de generated $252,842 in revenue from 1,258 transactions and 151,101 sessions, with an AOV of $200-225 and a conversion rate of 0.50-1.00%. abelssoft.de recorded $1,342,760 in revenue, 5,853 transactions, and 293,728 sessions, with an AOV of $225-250 and a conversion rate of 1.50-2.00%. Lastly, baby-walz.de reported $3,689,869 in revenue, 29,841 transactions, and 1,078,943 sessions, with an AOV of $100-125 and a conversion rate of 2.50-3.00%. tonies.com outperforms its competitors in revenue, transactions, and sessions, but falls behind in AOV and conversion rate metrics.

skandic.de screenshot
#1 skandic.de
252.8K
Revenue
151.1K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
abelssoft.de screenshot
#2 abelssoft.de
1.3M
Revenue
293.7K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
baby-walz.de screenshot
#3 baby-walz.de
3.7M
Revenue
1.1M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
tonies.com vs top market performers
tonies.com
top retailers
conversion rate vs average order value for tonies.com and its competitors
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Revenue share by device at tonies.com

In October large majority of sales on tonies.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.

In October large majority of sales on tonies.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.
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tonies.com channels

Identify top traffic channels that drive growth for tonies.comand discover how performance of traffic channels has changed over time.

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tonies.com Google Ads spend

Evaluate tonies.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tonies.com devices

Review tonies.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tonies.com top markets

Explore tonies.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tonies.com country & global rank

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