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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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6M
Revenue
Sep 25
2.7M
Sessions
Sep 25
6.0-6.5%
Conv. rate
Sep 25
$25-50
AOV
Sep 25
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The biggest adventures to ever come in a little box. The Toniebox is an imagination-building, screen-free digital listening experience that plays stories, songs, and more. Designed for little listeners ages 3+, it’s the perfect storytime companion for tiny hands and active imaginations.

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tonies.com's monthly revenueOVER TIME
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Over the past three months, tonies.com revenue has experienced growth of 14%, compared to the preceding three months.

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tonies.com revenue growth for last six months
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OVERVIEW
In September 2025, tonies.com generated $5,989,010 in online sales within the CHILDCARE sector, far exceeding the median of $41,793, with a strong conversion rate of 6.00-6.50%, surpassing the sector average of 4.29%. Despite having an Average Order Value (AOV) between $25-50, notably lower than the high of $255, tonies.com attracted 2,678,063 sessions, significantly higher than the median of 19,629 but below the leading store, babylist.com, which had 12,615,638 sessions. Overall, tonies.com demonstrates remarkable performance metrics, positioning itself effectively in a competitive market.
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tonies.com competitors

In September 2025, tonies.com outperformed its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. tonies.com generated $5,989,010 in revenue from 162,431 transactions and 2,678,063 sessions with an AOV ranging from $25-50 and a conversion rate between 6.00-6.50%. In comparison, skandic.de had revenue of $257,425 from 1,339 transactions and 159,992 sessions with an AOV of $175-200 and a conversion rate of 0.50-1.00%. abelssoft.de recorded revenue of $1,187,728 from 5,015 transactions and 292,986 sessions with an AOV of $225-250 and a conversion rate of 1.50-2.00%. baby-walz.de achieved revenue of $3,391,164 from 27,309 transactions and 1,087,490 sessions with an AOV of $100-125 and a conversion rate of 2.50-3.00%. tonies.com demonstrated strong performance across all metrics when compared to its competitors in September 2025.

skandic.de screenshot
#1 skandic.de
257.4K
Revenue
160K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
abelssoft.de screenshot
#2 abelssoft.de
1.2M
Revenue
293K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
baby-walz.de screenshot
#3 baby-walz.de
3.4M
Revenue
1.1M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
tonies.com vs top market performers
tonies.com
top retailers
conversion rate vs average order value for tonies.com and its competitors
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Revenue share by device at tonies.com

In September large majority of sales on tonies.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.

In September large majority of sales on tonies.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.
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tonies.com channels

Identify top traffic channels that drive growth for tonies.comand discover how performance of traffic channels has changed over time.

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tonies.com Google Ads spend

Evaluate tonies.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tonies.com devices

Review tonies.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tonies.com top markets

Explore tonies.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tonies.com country & global rank

Assess the ranking of tonies.com among other retailers within its primary country and worldwide.

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