GRIPS CUSTOMERS & RESEARCH PARTNERS
Hand and power tools, hardware, building materials, and supplies for construction and home improvement.
240M
63M
1.5-2.0%
$200-300
40+
Tool and Hardware's aggregate online sales across tracked retailers amounted to $2.59B in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 5% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
61%
Mobile
39%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Sample of 20 of 40+
Identify the top traffic channels driving growth across Tool and Hardware retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Tool and Hardware retailers, with performance tracked over time.
Other
Firearms and Ammunition
150+ retailers tracked
Home Improvement and Hardware
150+ retailers tracked
Knives and Cutting Tools
100+ retailers tracked
Cutlery and Knives
100+ retailers tracked
Knife and Outdoor Equipment
100+ retailers tracked
Knife
100+ retailers tracked
Knives and Tactical Gear
100+ retailers tracked
