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Mar 2024
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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

Favicon for lids.comlids.com

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13.2M
Revenue
4.4M
Sessions
2.0-2.5%
Conversion rate
$125-150
Average order value
Online only revenue for lids.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Lids.com is an online retailer that specializes in selling headwear, including hats, caps, and beanies. They stock a wide range of branded and sports team merchandise, offering options for both men and women. Additionally, Lids.com provides customization services, allowing customers to personalize their hats with embroidered logos or names.

lids.com’s revenueOVER TIME
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Over the past three months, lids.com revenue has experienced decline of 30%, compared to the preceding three months.

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lids.com revenue decline for last six months
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OVERVIEW
In March 2024, lids.com in the FASHION AND APPAREL industry generated $13,202,789 in online sales, with a conversion rate of 2.00-2.50% and an AOV of $125-150. Compared to the median revenue of $132,853, lids.com's performance metrics are solid. However, it falls short when compared to the industry leader macys.com with $635,693,858 in revenue. Despite a high number of sessions at 4,434,974, lids.com still trails behind shein.com with 198,149,103 sessions. With room for improvement in conversion rate and AOV, lids.com has the potential for growth in the competitive FASHION AND APPAREL market.
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lids.com competitors

In comparison to its competitors, lids.com falls in the middle range in terms of revenue, transactions, and sessions. While it ranks higher than 47brand.com and mitchellandness.com in terms of revenue and transactions, it lags behind dickssportinggoods.com and fanatics.com. lids.com has a similar average order value (AOV) and conversion rate to fanatics.com, but a lower conversion rate compared to 47brand.com. However, lids.com outperforms neweracap.com in all aspects except for AOV. Overall, lids.com seems to be a solid performer within the competitive landscape, but there is room for improvement to catch up to the top players like dickssportinggoods.com and fanatics.com in terms of revenue and sessions.

#1 fanatics.com
35.4M
Revenue
11.8M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
#2 neweracap.com
8.9M
Revenue
3.5M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
#3 mitchellandness.com
2.7M
Revenue
912.5K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
#4 dickssportinggoods.com
96.2M
Revenue
39M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
#5 47brand.com
2.5M
Revenue
1.1M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
CLOSEST COMPETITORSby revenue
Favicon for nike.comnike.com
Favicon for kohls.comkohls.com
Favicon for jcpenney.comjcpenney.com
Favicon for dickssportinggoods.comdickssportinggoods.com
Favicon for fanatics.comfanatics.com
Favicon for lids.comlids.com
$13.2M
Favicon for champssports.comchampssports.com
Favicon for neweracap.comneweracap.com
Favicon for soccer.comsoccer.com
Favicon for milbstore.commilbstore.com
Favicon for culturekings.comculturekings.com
TOP MARKET PERFORMERSby revenue
1
Favicon for nike.comnike.com
$379.9M
2
Favicon for kohls.comkohls.com
3
Favicon for jcpenney.comjcpenney.com
4
Favicon for dickssportinggoods.comdickssportinggoods.com
5
Favicon for fanatics.comfanatics.com
6
Favicon for lids.comlids.com
7
Favicon for champssports.comchampssports.com
8
Favicon for neweracap.comneweracap.com
9
Favicon for soccer.comsoccer.com
10
Favicon for milbstore.commilbstore.com
lids.com vs top market performers
lids.com
top retailers
conversion rate vs average order value for lids.com and its competitors
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lids.com brandsby revenue

1
Logo for fanatics authenticFanatics Authentic
Top retailers:fanatics.comwalmart.comsupersportscenter.com
2
Logo for nikeNike
Top retailers:nike.comfarfetch.comebay.com
3
Logo for new eraNew Era
Top retailers:zalando.ithatclub.comculturekings.com
4
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Top retailers:47brand.commilbstore.comfanatics.com
5
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Top retailers:nordstrom.comdickssportinggoods.com

lids.com categoriesby revenue

1
Sporting Goods
Top retailers:ebay.comtemu.comtarget.com
2
Hats
Top retailers:neweracap.comaloyoga.comhollisterco.com
3
Shirts & Tops
Top retailers:angel.comgap.comhm.com
4
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Top retailers:asos.comtemu.comchrono24.com
5
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Top retailers:ebay.comtemu.cometsy.com
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brands overtime comparison

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lids.com channels

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lids.com Google Ads spend

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lids.com devices

Review lids.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lids.com top markets

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lids.com country & global rank

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