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Mar 2024
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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

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484M
Revenue
85.9M
Sessions
3.5-4.0%
Conversion rate
$150-175
Average order value
Online only revenue for costco.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: UNITED STATES
  • Website category: MARKETPLACE

Costco.com is an e-commerce platform that offers a vast range of products at wholesale prices. The website sells groceries, household essentials, electronics, clothing, furniture, appliances, and more. It is a membership-based platform, providing substantial savings and delivering various cost-effective options for consumers in diverse product categories.

costco.com’s revenueOVER TIME
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Over the past three months, costco.com revenue has experienced decline of 14%, compared to the preceding three months.

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costco.com revenue decline for last six months
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OVERVIEW
In March 2024, costco.com's MARKETPLACE revenue was $484,039,123 with a conversion rate of 3.50-4.00% and an AOV of $150-175. It recorded 85,944,988 sessions, while the highest sessions were 2,226,063,824 on amazon.com. The median revenue in the category was $603,195, with the largest online store being amazon.com at $10,613,508,312. The highest conversion rate was 4.38% and the highest AOV was $285, while the lowest conversion rate was 1.08% and the lowest AOV was $52.
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costco.com competitors

costco.com's revenue of $484,039,123 is lower than both target.com's revenue of $651,427,335 and bestbuy.com's revenue of $645,263,912. However, costco.com has the highest conversion rate range of 3.50-4.00% among its competitors, including target.com (3.00-3.50%), wayfair.com (2.00-2.50%), and bedbathandbeyond.com (3.00-3.50%). bestbuy.com has the lowest conversion rate range of 1.50-2.00%. In terms of average order value (AOV), costco.com falls within the range of $150-$175, while wayfair.com and bestbuy.com have higher AOV ranges of $375-$400 and $400-$425, respectively. Sam's Club, another competitor, has a slightly higher AOV range of $175-$200 compared to costco.com. Overall, costco.com may have lower revenue compared to some competitors, but it has a strong conversion rate and competitive AOV.

#1 samsclub.com
229M
Revenue
36.8M
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
#2 bestbuy.com
645.3M
Revenue
83.2M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
#3 target.com
651.4M
Revenue
129.5M
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
#4 wayfair.com
874.2M
Revenue
96.5M
Sessions
2.0-2.5%
Conv. rate
$375-400
AOV
#5 bedbathandbeyond.com
115.3M
Revenue
29.9M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
costco.com vs top market performers
costco.com
top retailers
conversion rate vs average order value for costco.com and its competitors
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costco.com brandsby revenue

costco.com categoriesby revenue

1
Video Game Software
2
Outdoor Structures
3
Canopies & Gazebos
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brands overtime comparison

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costco.com channels

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costco.com Google Ads spend

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costco.com devices

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costco.com top markets

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costco.com country & global rank

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