zpalette.com
ZPalette.com is an online platform that offers a range of customizable magnetic makeup palettes. They sell empty palettes in various sizes and designs, allowing customers to easily organize and combine their existing makeup products. The website also provides other accessories such as metal stickers for non-magnetic pans.
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zpalette.com Annual Revenue and Growth
zpalette.com's annual sales on its online store amounted to $129.3K in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.
zpalette.com's monthly revenueOVER TIME
Over the past three months, zpalette.com revenue has experienced decline of 28%, compared to the preceding three months.
zpalette.com competitors
In December 2025, zpalette.com reported revenue of $10,123 from 150 transactions and 6,833 sessions, with an average order value (AOV) ranging between $50-$75 and a conversion rate of 2.00-2.50%. When compared to its competitors, zpalette.com falls behind in terms of revenue generation. mobbeauty.com leads the pack with a revenue of $150,640 from 2,028 transactions and 54,781 sessions, boasting a conversion rate of 3.50-4.00%. surrattbeauty.com also outperforms zpalette.com with a revenue of $159,218, 2,156 transactions, and 65,903 sessions, featuring a conversion rate of 3.00-3.50%. fixymakeup.com, on the other hand, lags slightly behind zpalette.com in terms of revenue at $8,458, 142 transactions, and 3,969 sessions, but has a higher conversion rate of 3.50-4.00%. Overall, zpalette.com may need to focus on increasing its revenue and conversion rate to compete more effectively with its rivals in the beauty industry.
Revenue share by device at zpalette.com
In December large majority of sales on zpalette.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
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zpalette.com channels
Identify top traffic channels that drive growth for zpalette.comand discover how performance of traffic channels has changed over time.
zpalette.com Google Ads spend
Evaluate zpalette.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
zpalette.com devices
Review zpalette.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
