zpalette.com
ZPalette.com is an online platform that offers a range of customizable magnetic makeup palettes. They sell empty palettes in various sizes and designs, allowing customers to easily organize and combine their existing makeup products. The website also provides other accessories such as metal stickers for non-magnetic pans.
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zpalette.com Annual Revenue and Growth
zpalette.com's annual sales on its online store amounted to $129.3K in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.
zpalette.com's monthly revenueOVER TIME
Over the past three months, zpalette.com revenue has experienced decline of 66%, compared to the preceding three months.
zpalette.com competitors
In November 2025, zpalette.com generated $7,623 in revenue from 118 transactions with 5,590 sessions, boasting an average order value (AOV) of $50-75 and a conversion rate of 2.00-2.50%. Comparing this to its competitors, mobbeauty.com leads the pack with $180,768 in revenue from 2,394 transactions and 63,445 sessions, with an AOV of $75-100 and a conversion rate of 3.50-4.00%. sugarpill.com follows with $29,026 in revenue from 582 transactions and 38,113 sessions, showcasing an AOV of $25-50 and a conversion rate of 1.50-2.00%. fixymakeup.com lags behind with $3,628 in revenue from 59 transactions and 1,612 sessions, matching zpalette.com's AOV range and sharing a conversion rate of 3.50-4.00%. surrattbeauty.com falls in the middle with $68,551 in revenue from 877 transactions and 66,537 sessions, holding an AOV of $75-100 but a lower conversion rate of 1.00-1.50%.
Revenue share by device at zpalette.com
In November large majority of sales on zpalette.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
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zpalette.com channels
Identify top traffic channels that drive growth for zpalette.comand discover how performance of traffic channels has changed over time.
zpalette.com Google Ads spend
Evaluate zpalette.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
zpalette.com devices
Review zpalette.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
