zpalette.com
ZPalette.com is an online platform that offers a range of customizable magnetic makeup palettes. They sell empty palettes in various sizes and designs, allowing customers to easily organize and combine their existing makeup products. The website also provides other accessories such as metal stickers for non-magnetic pans.
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zpalette.com Annual Revenue and Growth
zpalette.com's annual sales on its online store amounted to $129.3K in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 0-5%. The trend is expected to accelerate.
zpalette.com's monthly revenueOVER TIME
Over the past three months, zpalette.com revenue has experienced decline of 11%, compared to the preceding three months.
zpalette.com competitors
In September 2025, when comparing zpalette.com to its competitors, it is evident that zpalette.com falls behind in terms of revenue and transactions. While zpalette.com generated $4,630 in revenue from 59 transactions with 2,499 sessions, its competitors show higher numbers. mobbeauty.com leads with a revenue of $207,431 from 2,764 transactions and 85,035 sessions, indicating a stronger market presence. Additionally, fixymakeup.com stands out with a high conversion rate of 3.50-4.00 compared to zpalette.com's 2.00-2.50. However, zpalette.com maintains a competitive Average Order Value (AOV) of 75-100, similar to other competitors such as mobbeauty.com and surrattbeauty.com. Overall, while zpalette.com holds its ground in terms of AOV, it needs to increase its revenue and transaction numbers to compete effectively in the market.
Revenue share by device at zpalette.com
In September large majority of sales on zpalette.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
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zpalette.com channels
Identify top traffic channels that drive growth for zpalette.comand discover how performance of traffic channels has changed over time.
zpalette.com Google Ads spend
Evaluate zpalette.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
zpalette.com devices
Review zpalette.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
