zpalette.com
ZPalette.com is an online platform that offers a range of customizable magnetic makeup palettes. They sell empty palettes in various sizes and designs, allowing customers to easily organize and combine their existing makeup products. The website also provides other accessories such as metal stickers for non-magnetic pans.
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zpalette.com Annual Revenue and Growth
zpalette.com's annual sales on its online store amounted to $111.4K in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.
zpalette.com's monthly revenueOVER TIME
Over the past three months, zpalette.com revenue has experienced growth of 50%, compared to the preceding three months.
zpalette.com competitors
In January 2026, zpalette.com reported a revenue of $15,145 from 232 transactions and 10,853 sessions, with an average order value (AOV) of $50-75 and a conversion rate of 2.00-2.50%. Compared to its competitors, zpalette.com falls behind in terms of revenue. mobbeauty.com leads the pack with a revenue of $171,736, followed by surrattbeauty.com at $133,216. However, zpalette.com performs better in conversion rate when compared to sugarpill.com and fixymakeup.com, but falls short of surrattbeauty.com. In terms of transactions and sessions, zpalette.com is closer to fixymakeup.com and surrattbeauty.com but still lags behind mobbeauty.com. Overall, zpalette.com is competitive in terms of conversion rate but has room for improvement in revenue generation when compared to its competitors in the beauty industry.
Revenue share by device at zpalette.com
In January large majority of sales on zpalette.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
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zpalette.com channels
Identify top traffic channels that drive growth for zpalette.comand discover how performance of traffic channels has changed over time.
zpalette.com Google Ads spend
Evaluate zpalette.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
zpalette.com devices
Review zpalette.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
