zpalette.com
ZPalette.com is an online platform that offers a range of customizable magnetic makeup palettes. They sell empty palettes in various sizes and designs, allowing customers to easily organize and combine their existing makeup products. The website also provides other accessories such as metal stickers for non-magnetic pans.
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zpalette.com's revenueOVER TIME
Over the past three months, zpalette.com revenue has experienced decline of 38%, compared to the preceding three months.
zpalette.com competitors
In May 2025, zpalette.com reported a revenue of $5,359 with 69 transactions and 3,227 sessions, boasting an average order value (AOV) of $75-100 and a conversion rate of 2.00-2.50%. When compared to its competitors, fixymakeup.com had a revenue of $12,227, 194 transactions, and 5,154 sessions, with an AOV of $50-75 and a higher conversion rate of 3.50-4.00%. sugarpill.com recorded $14,129 in revenue from 296 transactions and 24,269 sessions, with an AOV of $25-50 and a lower conversion rate of 1.00-1.50%. surrattbeauty.com and mobbeauty.com outperformed zpalette.com in terms of revenue, transactions, and sessions, with both having AOVs of $75-100 and conversion rates of 2.50-3.00%. Overall, zpalette.com may need to improve its performance metrics to compete more effectively with its higher-performing competitors.
Revenue share by device at zpalette.com
In May large majority of sales on zpalette.com, 53% was finalized on mobile devices, with 47% of sales coming from desktop devices.
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zpalette.com channels
Identify top traffic channels that drive growth for zpalette.comand discover how performance of traffic channels has changed over time.
zpalette.com Google Ads spend
Evaluate zpalette.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
zpalette.com devices
Review zpalette.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
