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May 2024
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TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

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52.7K
Revenue
85.2K
Sessions
1.0-1.5%
Conversion rate
$25-50
Average order value
Online only revenue for vitaman.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Vitaman.com is an online platform focused on offering a range of grooming and wellness products for men. Its inventory includes various items such as skincare, haircare, body care, and supplements. The website provides a convenient and accessible way for users to explore and purchase these products.

vitaman.com’s revenueOVER TIME
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Over the past three months, vitaman.com revenue has experienced decline of 28%, compared to the preceding three months.

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vitaman.com revenue decline for last six months
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OVERVIEW
In May 2024, vitaman.com in the BEAUTY AND COSMETICS industry generated $52,733 in online sales, with a conversion rate of 1.00-1.50% and an average order value (AOV) of $25-50. With 85,233 sessions, it falls below the median sessions of 34,605 for the industry. The top online store, ulta.com, achieved $91,595,110 in revenue and the highest conversion rate in the industry is 4.25%, with an AOV of $179. Conversely, the lowest conversion rate is 1.44% and the lowest AOV is $44.
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vitaman.com competitors

vitaman.com, with a revenue of $52,733 from 1,254 transactions and 85,233 sessions in May 2024, falls behind its competitors in terms of performance metrics. peteandpedro.com leads the pack with a revenue of $403,644 from 6,817 transactions and 379,135 sessions, boasting an average order value (AOV) of $50-75 and a conversion rate of 1.50-2.00. tiege.com also outperforms vitaman.com with a substantial revenue of $1,186,302 from 11,600 transactions and 390,428 sessions, showcasing an AOV of $100-125 and a conversion rate of 2.50-3.00. Other competitors like oarsandalps.com, stryx.com, and brickellmensproducts.com also surpass vitaman.com in various aspects such as revenue, transactions, sessions, AOV, and conversion rate. In order to stay competitive, vitaman.com may need to focus on improving its metrics across the board.

#1 brickellmensproducts.com
219.4K
Revenue
220.3K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
#2 peteandpedro.com
403.6K
Revenue
379.1K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
#3 tiege.com
1.2M
Revenue
390.4K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
#4 oarsandalps.com
230.6K
Revenue
85.1K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
#5 stryx.com
145.4K
Revenue
98.8K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
vitaman.com vs top market performers
vitaman.com
top retailers
conversion rate vs average order value for vitaman.com and its competitors
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vitaman.com brandsby revenue

1
Logo for vitaman® usaVitaman® Usa

vitaman.com categoriesby revenue

1
Health & Beauty
2
Hair Styling Products
3
Shampoo & Conditioner
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brands overtime comparison

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vitaman.com channels

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vitaman.com Google Ads spend

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vitaman.com devices

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vitaman.com top markets

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vitaman.com country & global rank

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