Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Jul 2026
All countries
Home/Insights/Retailers/vitaman.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for vitaman.comvitaman.com

Start benchmarking for free
Sign in with GoogleSign up with Google
4.4K
Revenue
Jul 26
10.6K
Sessions
Jul 26
0.5-1.0%
Conv. rate
Jul 26
$25-50
AOV
Jul 26
Loading...

Vitaman.com is an online platform focused on offering a range of grooming and wellness products for men. Its inventory includes various items such as skincare, haircare, body care, and supplements. The website provides a convenient and accessible way for users to explore and purchase these products.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

vitaman.com Annual Revenue and Growth

vitaman.com's annual sales on its online store amounted to $151.3K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$151.3K
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
vitaman.com revenue by year

vitaman.com's monthly revenueOVER TIME
View real-time data

Over the past three months, vitaman.com revenue has experienced decline of 9.2%, compared to the preceding three months.

View real-time data
vitaman.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
vitaman.com recorded 10,600 sessions in July 2026, significantly lower than an average beauty and cosmetics store, which sees around 17,100 sessions monthly. The site generated $4,395 in online sales, while an average beauty and cosmetics store typically earns about $39,200. With a conversion rate of 0.50-1.00%, vitaman.com falls below the category's typical range of 1.1% to 4.37%. Its average order value (AOV) of $25-50 also lags behind the typical range of $52 to $207 for beauty and cosmetics stores.
Read more

vitaman.com competitors

In July 2026, vitaman.com has the highest conversion rate among its competitors, ranging from 0.50-1.00%. However, it ranks 6th in revenue at $4,395, trailing the leader, tiege.com, by $507,000. In terms of transactions, vitaman.com also falls behind, ranking 5th with just 92, compared to tiege.com’s 3,111. Additionally, vitaman.com sees only 10,600 sessions, the lowest of all competitors, lagging by 218,000 sessions behind tiege.com. Competitors like peteandpedro.com and brickellmensproducts.com significantly outperform vitaman.com in both revenue and transactions, demonstrating a strong market presence. Overall, while vitaman.com excels in conversion rates, it faces substantial challenges in revenue, transactions, and traffic compared to its more established rivals.

brickellmensproducts.com screenshot
#1 brickellmensproducts.com
113.5K
Revenue
160.5K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
peteandpedro.com screenshot
#2 peteandpedro.com
173.4K
Revenue
147.5K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
tiege.com screenshot
#3 tiege.com
511.4K
Revenue
228.8K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
oarsandalps.com screenshot
#4 oarsandalps.com
39.5K
Revenue
36.9K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
stryx.com screenshot
#5 stryx.com
9.2K
Revenue
35.7K
Sessions
0.0-0.5%
Conv. rate
$125-150
AOV
vitaman.com vs top market performers
vitaman.com
top retailers
conversion rate vs average order value for vitaman.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at vitaman.com

In July large majority of sales on vitaman.com, 93% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 7.3% of sales coming from desktop devices.

In July large majority of sales on vitaman.com, 93% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 7.3% of sales coming from desktop devices.

Industries vitaman.com operates in

vitaman.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

vitaman.com channels

Identify top traffic channels that drive growth for vitaman.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

vitaman.com Google Ads spend

Evaluate vitaman.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

vitaman.com devices

Review vitaman.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

vitaman.com top markets

Explore vitaman.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

vitaman.com country & global rank

Assess the ranking of vitaman.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard