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Sep 2026

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TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

vanharen.nl

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1.4M

Revenue

Sep 26

1.1M

Sessions

Sep 26

3.0-3.5%

Conv. rate

Sep 26

$25-50

AOV

Sep 26

Main country of store: NETHERLANDS
Website category: FASHION AND APPAREL

Vanharen.nl is an online retail platform that offers a wide range of products including footwear, accessories, and clothing for men, women, and children. The website features a variety of brands and styles with options for different occasions and preferences. It provides a convenient and accessible shopping experience for customers.

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vanharen.nl Annual Revenue and Growth

vanharen.nl's annual sales on its online store amounted to $17.1M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025

$17.1M

Annual growth forecast2025/2026

20-50%

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eCommerce Revenue

vanharen.nl's monthly revenueOVER TIME
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Over the past three months, vanharen.nl revenue has experienced decline of 5.9%, compared to the preceding three months.

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vanharen.nl revenue decline for last six months

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OVERVIEW

Compared to an average fashion and apparel store, vanharen.nl demonstrates impressive metrics for September 2026, generating $1.4 million in online sales, far exceeding the average of around $63,500. Its conversion rate of 3.00-3.50% is also within the typical range of 0.67% to 3.16%. The average order value of $25-50 remains below the typical range of $79 to $406. Furthermore, vanharen.nl attracted 1.1 million sessions, significantly higher than the average fashion and apparel store's 26,000 sessions.

vanharen.nl competitors

vanharen.nl trails its competitors most significantly in revenue, generating $1.4 million, while nike.com leads with $237.4 million. In September 2026, vanharen.nl recorded 34,600 transactions, surpassing adidas.nl’s 28,800 but falling short of wehkamp.nl's 173,000 and nike.com’s 1.9 million. With 1.1 million sessions, vanharen.nl ranks lowest alongside competitors, compared to nike.com's 105.3 million. The average order value (AOV) for vanharen.nl ranges from $25-50, considerably lower than wehkamp.nl’s $150-175 and adidas.nl’s $75-100. vanharen.nl's conversion rate of 3.00-3.50% is competitive, only slightly trailing wehkamp.nl's 2.50-3.00% and well ahead of adidas.nl's 1.00-1.50% and nike.com's 1.50-2.00%.

#1 nike.com

237.4M

Revenue

105.3M

Sessions

1.5-2.0%

Conv. rate

$100-125

AOV

#2 wehkamp.nl

28.8M

Revenue

6.1M

Sessions

2.5-3.0%

Conv. rate

$150-175

AOV

#3 adidas.nl

2.3M

Revenue

2.2M

Sessions

1.0-1.5%

Conv. rate

$75-100

AOV

#4 asos.com

153.9M

Revenue

72.8M

Sessions

1.5-2.0%

Conv. rate

$125-150

AOV

#5 gabor.de

3.6K

Revenue

1.1K

Sessions

1.5-2.0%

Conv. rate

$175-200

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

vanharen.nl vs top market performers

vanharen.nl

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Revenue share by device at vanharen.nl

In September large majority of sales on vanharen.nl, 78% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 22% of sales coming from desktop devices.

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vanharen.nl channels

Identify top traffic channels that drive growth for vanharen.nland discover how performance of traffic channels has changed over time.

vanharen.nl Google Ads spend

Evaluate vanharen.nl's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

vanharen.nl devices

Review vanharen.nl's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

vanharen.nl top markets

Explore vanharen.nl's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.