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Apr 2026
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Home/Insights/Retailers/tamaris.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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2.9M
Revenue
Apr 26
1.4M
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$100-125
AOV
Apr 26
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tamaris.com Annual Revenue and Growth

tamaris.com's annual sales on its online store amounted to $46.9M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$46.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
tamaris.com revenue by year

tamaris.com's monthly revenueOVER TIME
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Over the past three months, tamaris.com revenue has experienced decline of 14%, compared to the preceding three months.

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tamaris.com revenue decline for last six months
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OVERVIEW
In April 2026, tamaris.com generated $2,884,055 in online sales, significantly exceeding the lifestyle/fashion and apparel median of $78,791, with a conversion rate of 1.50-2.00%, which is above the category's low of 0.65% but below the high of 3.05%. The average order value (AOV) ranged from $100 to $125, compared to a high of $389 and a low of $76 within the industry. With 1,432,185 sessions, tamaris.com stands out against the median of 35,276 sessions in its category, yet trails behind the top competitor, shein.com, which boasts 281,585,790 sessions.
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tamaris.com competitors

As of April 2026, tamaris.com leads the competition with a substantial revenue of $2,884,055 from 28,496 transactions, and 1,432,185 sessions. Its average order value (AOV) is between $100-125, with a conversion rate of 1.50-2.00%. In contrast, gebruder-goetz.de generated $554,654 from 3,557 transactions, albeit with a higher AOV of $150-175. gabor.de, while having an exceptionally high AOV of $200-225, only brought in $7,836 from 37 transactions. goertz.de reported a lower revenue of $61,910 but a higher conversion rate of 2.50-3.00%. Lastly, schuhe24.de's performance showed a revenue of $96,290 with a conversion rate of 1.00-1.50%. Overall, tamaris.com significantly outperforms its competitors in revenue and sessions while maintaining competitive conversion rates.

gebrueder-goetz.de screenshot
#1 gebrueder-goetz.de
554.7K
Revenue
227.1K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
gabor.de screenshot
#2 gabor.de
7.8K
Revenue
2.1K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
goertz.de screenshot
#3 goertz.de
61.9K
Revenue
16K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
schuhe24.de screenshot
#4 schuhe24.de
96.3K
Revenue
56.4K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
imwalking.de screenshot
#5 imwalking.de
734.7
Revenue
137
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
tamaris.com vs top market performers
tamaris.com
top retailers
conversion rate vs average order value for tamaris.com and its competitors
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Revenue share by device at tamaris.com

In April large majority of sales on tamaris.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.

In April large majority of sales on tamaris.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.
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tamaris.com channels

Identify top traffic channels that drive growth for tamaris.comand discover how performance of traffic channels has changed over time.

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tamaris.com Google Ads spend

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tamaris.com devices

Review tamaris.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tamaris.com top markets

Explore tamaris.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tamaris.com country & global rank

Assess the ranking of tamaris.com among other retailers within its primary country and worldwide.

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