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May 2026
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Home/Insights/Retailers/thenorthface.de
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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11.2K
Revenue
May 26
6.4K
Sessions
May 26
0.5-1.0%
Conv. rate
May 26
$200-225
AOV
May 26
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thenorthface.de Annual Revenue and Growth

thenorthface.de's annual sales on its online store amounted to $10.8M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$10.8M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
thenorthface.de revenue by year

thenorthface.de's monthly revenueOVER TIME
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Over the past three months, thenorthface.de revenue has experienced decline of 47%, compared to the preceding three months.

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thenorthface.de revenue decline for last six months
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OVERVIEW
In May 2026, thenorthface.de generated $11,210 in online sales, significantly lower than the FASHION AND APPAREL median of $74,720, with a conversion rate between 0.50-1.00%, underperforming the industry high of 3.18%. The site's average order value (AOV) ranged from $200 to $225, compared to the sector's high of $405. With only 6,372 sessions, thenorthface.de also lags behind the median of 29,212 sessions in its category, highlighting challenges in both traffic and revenue when compared to leading competitor shein.com, which reported an overwhelming $869,380,784 in revenue.
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thenorthface.de competitors

In May 2026, thenorthface.de generated a revenue of $11,210 from 54 transactions, with an average order value (AOV) between $200 and $225, translating to a conversion rate of 0.50-1.00%. In contrast, bergfreunde.de reported significantly higher revenue at $15,682,975 from 92,760 transactions and sessions totaling 4,734,060, resulting in an AOV of $150-175 and a conversion rate of 1.50-2.00%. thenorthface.com outperformed both, achieving $16,984,375 in revenue from 118,427 transactions, with a conversion rate of 1.50-2.00% and a lower AOV of $125-150. jdsports.de, despite its lower revenue of $7,603,732, excelled with a remarkable conversion rate of 3.00-3.50%. Lastly, sportfits.de showed moderate success with $621,126 in revenue and a similar conversion rate as thenorthface.de. Overall, thenorthface.de lags behind its competitors in revenue and transaction volume, despite a relatively high AOV.

bergfreunde.de screenshot
#1 bergfreunde.de
15.7M
Revenue
4.7M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
sportfits.de screenshot
#2 sportfits.de
621.1K
Revenue
461.2K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
thenorthface.com screenshot
#3 thenorthface.com
17M
Revenue
7.8M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
jdsports.de screenshot
#4 jdsports.de
7.6M
Revenue
1.5M
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
exxpozed.de screenshot
#5 exxpozed.de
389.5
Revenue
344
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
thenorthface.de vs top market performers
thenorthface.de
top retailers
conversion rate vs average order value for thenorthface.de and its competitors
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Revenue share by device at thenorthface.de

In May large majority of sales on thenorthface.de, 86% was finalized on desktop devices, with 14% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on thenorthface.de, 86% was finalized on desktop devices, with 14% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thenorthface.de channels

Identify top traffic channels that drive growth for thenorthface.deand discover how performance of traffic channels has changed over time.

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thenorthface.de Google Ads spend

Evaluate thenorthface.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thenorthface.de devices

Review thenorthface.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thenorthface.de top markets

Explore thenorthface.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thenorthface.de country & global rank

Assess the ranking of thenorthface.de among other retailers within its primary country and worldwide.

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