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Jan 2026
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Home/Insights/Retailers/thenorthface.de
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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28.6K
Revenue
Jan 26
9.8K
Sessions
Jan 26
1.0-1.5%
Conv. rate
Jan 26
$200-225
AOV
Jan 26
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thenorthface.de Annual Revenue and Growth

thenorthface.de's annual sales on its online store amounted to $10.8M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$10.8M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
thenorthface.de revenue by year

thenorthface.de's monthly revenueOVER TIME
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Over the past three months, thenorthface.de revenue has experienced decline of 44%, compared to the preceding three months.

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thenorthface.de revenue decline for last six months
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OVERVIEW
In January 2026, thenorthface.de generated $28,614 in online sales, significantly below the FASHION AND APPAREL median of $91,806, with sessions totaling 9,832 against a median of 38,909. The site's conversion rate ranged between 1.00-1.50%, underperforming the high benchmark of 3.1% in the industry. The average order value (AOV) stood at $200-225, lower than the high AOV of $390. In contrast, the leading competitor, shein.com, achieved $809,875,018 in revenue and an astounding 279,580,739 sessions, highlighting the competitive gap in the market.
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thenorthface.de competitors

When comparing thenorthface.de to its competitors in January 2026, it is evident that thenorthface.de falls in the middle in terms of revenue. thenorthface.de generated $28,614 from 142 transactions and 9,832 sessions, with an average order value (AOV) of $200-225 and a conversion rate of 1.00-1.50%. In contrast, bergfreunde.de leads the pack with $22,127,912 in revenue from 132,830 transactions and 4,953,447 sessions, boasting a higher AOV of $150-175 and a conversion rate of 2.50-3.00%. Meanwhile, thenorthface.com outperforms thenorthface.de with $36,942,635 in revenue from 262,905 transactions and 18,800,006 sessions, although with a lower AOV of $125-150. jdsports.de also stands out with a high conversion rate of 3.50-4.00% despite a lower revenue of $8,284,736.

bergfreunde.de screenshot
#1 bergfreunde.de
22.1M
Revenue
5M
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
sportfits.de screenshot
#2 sportfits.de
1.4M
Revenue
833K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
thenorthface.com screenshot
#3 thenorthface.com
36.9M
Revenue
18.8M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
jdsports.de screenshot
#4 jdsports.de
8.3M
Revenue
1.4M
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
naturzeit.com screenshot
#5 naturzeit.com
422.9K
Revenue
131.6K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
thenorthface.de vs top market performers
thenorthface.de
top retailers
conversion rate vs average order value for thenorthface.de and its competitors
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Revenue share by device at thenorthface.de

In January large majority of sales on thenorthface.de, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on thenorthface.de, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thenorthface.de channels

Identify top traffic channels that drive growth for thenorthface.deand discover how performance of traffic channels has changed over time.

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thenorthface.de Google Ads spend

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thenorthface.de devices

Review thenorthface.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thenorthface.de top markets

Explore thenorthface.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thenorthface.de country & global rank

Assess the ranking of thenorthface.de among other retailers within its primary country and worldwide.

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