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Sep 2026
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Home/Insights/Retailers/thenorthface.de
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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14.2K
Revenue
Sep 26
6.8K
Sessions
Sep 26
1.0-1.5%
Conv. rate
Sep 26
$175-200
AOV
Sep 26
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The North Face: seit 50 Jahren Experte für hochwertige Outdoorbekleidung, Rucksäcke und Schuhe. Kostenlose Lieferung für alle Bestellungen über 50 €

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thenorthface.de Annual Revenue and Growth

thenorthface.de's annual sales on its online store amounted to $10.8M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$10.8M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
thenorthface.de revenue by year

thenorthface.de's monthly revenueOVER TIME
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Over the past three months, thenorthface.de revenue has experienced decline of 24%, compared to the preceding three months.

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thenorthface.de revenue decline for last six months
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OVERVIEW
thenorthface.de recorded 6,761 sessions in September 2026, significantly below the typical fashion and apparel retailer's 26,000 monthly sessions. The site generated $14,200 in revenue from online sales, far less than the typical fashion and apparel retailer's $63,500. Its conversion rate stands at 1.00-1.50%, which falls within the typical range of 0.67% to 3.16% for the category. Meanwhile, the average order value (AOV) is $175-200, also within the typical range of $79 to $406. Overall, these metrics indicate that thenorthface.de is performing below the typical fashion and apparel retailer in several key areas.
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thenorthface.de competitors

thenorthface.de trails bergfreunde.de significantly in all metrics, with bergfreunde.de reporting $27.1 million in revenue, 155,000 transactions, and 5.5 million sessions, while thenorthface.de achieved $14,200 in revenue from 75 transactions and 6,761 sessions. In September 2026, thenorthface.de’s average order value ranges from $175 to $200, closely competing with bergfreunde.de’s $150 to $175 range, but its conversion rate of 1.00-1.50% lags behind bergfreunde.de’s stronger performance of 2.50-3.00%. Comparing with thenorthface.com reveals a similar trend, as thenorthface.com boasts $34.1 million in revenue, 222,000 transactions, and 12.1 million sessions, highlighting thenorthface.de's struggles in the competitive landscape. Other competitors like sportfits.de and jdsports.de also surpass thenorthface.de in revenue and transactions, indicating a robust market for outdoor gear.

bergfreunde.de screenshot
#1 bergfreunde.de
27.1M
Revenue
5.5M
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
sportfits.de screenshot
#2 sportfits.de
1.1M
Revenue
459.1K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
thenorthface.com screenshot
#3 thenorthface.com
34.1M
Revenue
12.1M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
jdsports.de screenshot
#4 jdsports.de
4.4M
Revenue
1.1M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
exxpozed.de screenshot
#5 exxpozed.de
449.8
Revenue
322.8
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
thenorthface.de vs top market performers
thenorthface.de
top retailers
conversion rate vs average order value for thenorthface.de and its competitors
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Revenue share by device at thenorthface.de

In September large majority of sales on thenorthface.de, 86% was finalized on desktop devices, with 14% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on thenorthface.de, 86% was finalized on desktop devices, with 14% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thenorthface.de channels

Identify top traffic channels that drive growth for thenorthface.deand discover how performance of traffic channels has changed over time.

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thenorthface.de Google Ads spend

Evaluate thenorthface.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thenorthface.de devices

Review thenorthface.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thenorthface.de top markets

Explore thenorthface.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thenorthface.de country & global rank

Assess the ranking of thenorthface.de among other retailers within its primary country and worldwide.

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