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Jan 2026
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Home/Insights/Retailers/scentbeauty.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for scentbeauty.comscentbeauty.com

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145K
Revenue
Jan 26
105.5K
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$50-75
AOV
Jan 26
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Scentbeauty.com is a website offering a wide range of fragrances. Customers can browse and purchase perfumes, colognes, and other scented products from various well-known brands. The website provides a platform for users to explore and shop different scents based on their preferences and offers a convenient online shopping experience.

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scentbeauty.com Annual Revenue and Growth

scentbeauty.com's annual sales on its online store amounted to $2.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$2.1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
scentbeauty.com revenue by year

scentbeauty.com's monthly revenueOVER TIME
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Over the past three months, scentbeauty.com revenue has experienced growth of 81%, compared to the preceding three months.

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scentbeauty.com revenue growth for last six months
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OVERVIEW
In January 2026, scentbeauty.com generated $145,021 in online sales, significantly surpassing the BEAUTY AND COSMETICS median of $51,477, though still dwarfed by ulta.com’s $104,496,353. The site’s conversion rate ranged from 1.50-2.00%, below the category's high of 4.7%, while its average order value (AOV) stood at $50-75, under the high benchmark of $194. With 105,518 sessions, scentbeauty.com also outperformed the lifestyle median of 22,631, reflecting its solid market presence despite the substantial lead held by ulta.com with 47,691,438 sessions, indicating opportunities for growth in engagement and conversion efficiency.
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scentbeauty.com competitors

In January 2026, scentbeauty.com generated a revenue of $145,021 with 2,040 transactions and 105,518 sessions, boasting an average order value (AOV) of $50-75 and a conversion rate of 1.50-2.00%. When compared to its competitors, pinrose.com had a revenue of $33,314 with 286 transactions and 9,103 sessions, an AOV of $100-125, and a conversion rate of 3.00-3.50%. The Fragrance Shop had the highest revenue at $4,870,305 with 66,017 transactions and 2,299,870 sessions, an AOV of $50-75, and a conversion rate of 2.50-3.00%. Creed Fragrances and Perfume Society also outperformed scentbeauty.com in terms of revenue and transactions, while Henry Rose had similar revenue and transaction numbers but with slightly lower sessions. Overall, scentbeauty.com's performance falls within the competitive range of its counterparts but may need to work on increasing both revenue and sessions to stay ahead in the market.

pinrose.com screenshot
#1 pinrose.com
33.3K
Revenue
9.1K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
thefragranceshop.co.uk screenshot
#2 thefragranceshop.co.uk
4.9M
Revenue
2.3M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
creedfragrances.co.uk screenshot
#3 creedfragrances.co.uk
978.7K
Revenue
282.4K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
perfumesociety.org screenshot
#4 perfumesociety.org
232.4K
Revenue
169.6K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
henryrose.com screenshot
#5 henryrose.com
235K
Revenue
181.9K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
scentbeauty.com vs top market performers
scentbeauty.com
top retailers
conversion rate vs average order value for scentbeauty.com and its competitors
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Revenue share by device at scentbeauty.com

In January large majority of sales on scentbeauty.com, 99% was finalized on desktop devices, with 1.3% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on scentbeauty.com, 99% was finalized on desktop devices, with 1.3% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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scentbeauty.com channels

Identify top traffic channels that drive growth for scentbeauty.comand discover how performance of traffic channels has changed over time.

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scentbeauty.com Google Ads spend

Evaluate scentbeauty.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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scentbeauty.com devices

Review scentbeauty.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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scentbeauty.com top markets

Explore scentbeauty.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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scentbeauty.com country & global rank

Assess the ranking of scentbeauty.com among other retailers within its primary country and worldwide.

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