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Nov 2025
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TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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424.8K
Revenue
Nov 25
101.7K
Sessions
Nov 25
3.5-4.0%
Conv. rate
Nov 25
$100-125
AOV
Nov 25
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Puracy.com is an online platform that offers a variety of household cleaning and personal care products. Their range includes items like multipurpose cleaners, hand soaps, baby care essentials, laundry detergents, and hair care products. The website aims to provide consumers with effective and eco-friendly options for maintaining a clean and sustainable lifestyle.

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puracy.com Annual Revenue and Growth

puracy.com's annual sales on its online store amounted to $4.8M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$4.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
puracy.com revenue by year

puracy.com's monthly revenueOVER TIME
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Over the past three months, puracy.com revenue has experienced growth of 21%, compared to the preceding three months.

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puracy.com revenue growth for last six months
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Top products on puracy.comby revenue

#1 Natural Dish Soap
$24.3
Price
$389K
Revenue
#2 Natural Foaming Hand Soap
$30.2
Price
$311.1K
Revenue
#3 Laundry Detergent (Concentrated, Sulfate-Free)
$27.7
Price
$151.3K
Revenue
#4 Natural Baby Stain Remover
$8.3
Price
Revenue
#5 Natural Laundry Stain Remover
$29.4
Price
Revenue
#6 Gel Hand Soap
$30.2
Price
Revenue
#7 Natural Conditioner
$24.3
Price
Revenue
#8 Natural Body Wash
$30.2
Price
Revenue
#9 Refillable Natural Body Wash
$29.5
Price
Revenue
#10 Shampoo
$23.7
Price
Revenue
#1 Natural Dish Soap
$24.3
Price
$389K
Revenue
#2 Natural Foaming Hand Soap
$30.2
Price
$311.1K
Revenue
#3 Laundry Detergent (Concentrated, Sulfate-Free)
$27.7
Price
$151.3K
Revenue
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OVERVIEW
In November 2025, puracy.com achieved impressive online sales of $424,755, significantly surpassing the BEAUTY AND COSMETICS median of $52,547, with a conversion rate of 3.50-4.00%, which is notably above the lower end of the industry's range. The average order value (AOV) was between $100-125, while the industry high stands at $204. With 101,651 sessions, puracy.com outperformed the median of 19,748 sessions, showcasing strong engagement, though it remains a fraction of ulta.com's colossal $145,643,880 in sales and sephora.com’s remarkable 76,114,809 sessions, indicating room for growth in market presence.
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puracy.com competitors

In November 2025, when comparing puracy.com to its competitors, we can see that dropps.com has the highest revenue at $452,407, followed closely by makingcosmetics.com at $493,541. However, puracy.com has a higher number of transactions at 3,566 compared to makingcosmetics.com's 2,350. In terms of sessions, dropps.com leads with 116,506, while puracy.com follows closely behind with 101,651. The average order value (AOV) for puracy.com falls in the range of $100-125, which is higher than most competitors, except for dropps.com and allergybuyersclub.com. When it comes to conversion rates, puracy.com falls within the competitive range of 3.50-4.00, along with dropps.com. Overall, puracy.com shows strong performance in revenue and transactions, positioning itself well among its competitors.

dropps.com screenshot
#1 dropps.com
452.4K
Revenue
116.5K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
cleanmama.com screenshot
#2 cleanmama.com
131.9K
Revenue
92K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
makingcosmetics.com screenshot
#3 makingcosmetics.com
493.5K
Revenue
115.3K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
myvitabath.com screenshot
#4 myvitabath.com
5.9K
Revenue
5.6K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
allergybuyersclub.com screenshot
#5 allergybuyersclub.com
36.7K
Revenue
6.7K
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
puracy.com vs top market performers
puracy.com
top retailers
conversion rate vs average order value for puracy.com and its competitors
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Revenue share by device at puracy.com

In November large majority of sales on puracy.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.

In November large majority of sales on puracy.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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puracy.com channels

Identify top traffic channels that drive growth for puracy.comand discover how performance of traffic channels has changed over time.

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puracy.com Google Ads spend

Evaluate puracy.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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puracy.com devices

Review puracy.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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puracy.com top markets

Explore puracy.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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puracy.com country & global rank

Assess the ranking of puracy.com among other retailers within its primary country and worldwide.

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