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Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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326.4K
Revenue
Dec 25
98.2K
Sessions
Dec 25
2.5-3.0%
Conv. rate
Dec 25
$100-125
AOV
Dec 25
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Puracy.com is an online platform that offers a variety of household cleaning and personal care products. Their range includes items like multipurpose cleaners, hand soaps, baby care essentials, laundry detergents, and hair care products. The website aims to provide consumers with effective and eco-friendly options for maintaining a clean and sustainable lifestyle.

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puracy.com Annual Revenue and Growth

puracy.com's annual sales on its online store amounted to $4.8M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$4.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
puracy.com revenue by year

puracy.com's monthly revenueOVER TIME
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Over the past three months, puracy.com revenue has experienced growth of 39%, compared to the preceding three months.

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puracy.com revenue growth for last six months
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Top products on puracy.comby revenue

#1 Dish Soap
$24.2
Price
$543.6K
Revenue
#2 Natural Foaming Hand Soap
$30.1
Price
$302.5K
Revenue
#3 Baby Stain Remover
$8.1
Price
$129.2K
Revenue
#4 Natural Laundry Detergent (Concentrated)
$24.8
Price
Revenue
#5 Natural Baby Shampoo & Body Wash
$31.5
Price
Revenue
#6 Everyday Surface Cleaner Concentrate Refill Bottle
$21.8
Price
Revenue
#7 Conditioner
$24.3
Price
Revenue
#8 Natural Shampoo
$23.3
Price
Revenue
#9 Body Wash (Acidified, PH Balanced)
$28.9
Price
Revenue
#10 Refillable Body Wash
$28.2
Price
Revenue
#1 Dish Soap
$24.2
Price
$543.6K
Revenue
#2 Natural Foaming Hand Soap
$30.1
Price
$302.5K
Revenue
#3 Baby Stain Remover
$8.1
Price
$129.2K
Revenue
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OVERVIEW
In December 2025, puracy.com generated impressive online sales of $326,398, significantly exceeding the BEAUTY AND COSMETICS median of $53,444, while achieving a conversion rate of 2.50-3.00%, just below the industry high of 4.87%. With an average order value (AOV) between $100-125, puracy outperformed the lower threshold of $45 but remained below the high AOV of $191. Additionally, the site recorded 98,219 sessions, far exceeding the median of 23,270, but notably below the staggering 76,213,109 sessions seen by leading competitor sephora.com, showcasing puracy's strong market presence within its category.
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puracy.com competitors

In December 2025, puracy.com generated $326,398 in revenue from 2,785 transactions and 98,219 sessions, with an average order value (AOV) of $100-125 and a conversion rate of 2.50-3.00%. Compared to its competitors, dropps.com had the highest revenue of $468,278 with 5,243 transactions and 121,279 sessions, boasting a higher conversion rate of 4.00-4.50%. makingcosmetics.com also outperformed Puracy with revenue of $503,647, despite fewer transactions and sessions. cleanmama.com had lower revenue at $126,861 but a similar number of transactions and sessions as Puracy. myvitabath.com and allergybuyersclub.com had significantly lower revenue and fewer transactions and sessions compared to Puracy, with AOV and conversion rates in similar ranges. Overall, Puracy's performance falls in line with some competitors but lags behind others in terms of revenue and conversion rate.

dropps.com screenshot
#1 dropps.com
468.3K
Revenue
121.3K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
cleanmama.com screenshot
#2 cleanmama.com
126.9K
Revenue
88.3K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
makingcosmetics.com screenshot
#3 makingcosmetics.com
503.6K
Revenue
123.2K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
myvitabath.com screenshot
#4 myvitabath.com
8.3K
Revenue
8.6K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
allergybuyersclub.com screenshot
#5 allergybuyersclub.com
2K
Revenue
298.6
Sessions
2.5-3.0%
Conv. rate
$225-250
AOV
puracy.com vs top market performers
puracy.com
top retailers
conversion rate vs average order value for puracy.com and its competitors
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Revenue share by device at puracy.com

In December large majority of sales on puracy.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.

In December large majority of sales on puracy.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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puracy.com channels

Identify top traffic channels that drive growth for puracy.comand discover how performance of traffic channels has changed over time.

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puracy.com Google Ads spend

Evaluate puracy.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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puracy.com devices

Review puracy.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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puracy.com top markets

Explore puracy.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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puracy.com country & global rank

Assess the ranking of puracy.com among other retailers within its primary country and worldwide.

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