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Jan 2026
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Home/Insights/Retailers/cleanmama.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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183.1K
Revenue
Jan 26
132.5K
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$50-75
AOV
Jan 26
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Cleanmama.com is a website that offers resources and information on home cleaning and organization. It provides various digital guides, books, printables, and tools to help individuals efficiently clean and maintain their homes. The website also includes tips, tutorials, and a blog featuring topics related to home management.

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cleanmama.com Annual Revenue and Growth

cleanmama.com's annual sales on its online store amounted to $1.8M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$1.8M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
cleanmama.com revenue by year

cleanmama.com's monthly revenueOVER TIME
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Over the past three months, cleanmama.com revenue has experienced decline of 3%, compared to the preceding three months.

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cleanmama.com revenue decline for last six months
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OVERVIEW
In January 2026, cleanmama.com generated $183,144 in online sales, significantly exceeding the median revenue of $58,638 in the food and drink/cooking and recipes industry. With a conversion rate between 2.00-2.50%, cleanmama.com is performing well but remains below the industry high of 4.19%. The average order value (AOV) ranges from $50-75, close to the industry low of $40 but far from the high of $212. cleanmama.com attracted 132,506 sessions, notably above the median of 30,336 but trailing the highest traffic competitor, hiddenvalley.com, with 1,767,604 sessions.
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cleanmama.com competitors

In January 2026, cleanmama.com generated a revenue of $183,144 with 2,826 transactions and 132,506 sessions, resulting in an average order value (AOV) of $50-75 and a conversion rate of 2.00-2.50%. When compared to its competitors, puracy.com outperformed cleanmama.com with a revenue of $458,446, 3,851 transactions, and 97,956 sessions, boasting a higher AOV of $100-125 and a conversion rate of 3.50-4.00%. Similarly, branchbasics.com surpassed cleanmama.com with a revenue of $1,320,658, 15,627 transactions, and 401,661 sessions, maintaining a comparable AOV of $75-100 but a higher conversion rate of 3.50-4.00%. In contrast, lovingessentialoils.com lagged behind cleanmama.com with a revenue of $20,707, 205 transactions, and 30,075 sessions, with a higher AOV of $100-125 but a lower conversion rate of 0.50-1.00%.

puracy.com screenshot
#1 puracy.com
458.4K
Revenue
98K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
branchbasics.com screenshot
#2 branchbasics.com
1.3M
Revenue
401.7K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
lovingessentialoils.com screenshot
#3 lovingessentialoils.com
20.7K
Revenue
30.1K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
cleanmama.com vs top market performers
cleanmama.com
top retailers
conversion rate vs average order value for cleanmama.com and its competitors
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Revenue share by device at cleanmama.com

In January large majority of sales on cleanmama.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on cleanmama.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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cleanmama.com channels

Identify top traffic channels that drive growth for cleanmama.comand discover how performance of traffic channels has changed over time.

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cleanmama.com Google Ads spend

Evaluate cleanmama.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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cleanmama.com devices

Review cleanmama.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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cleanmama.com top markets

Explore cleanmama.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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cleanmama.com country & global rank

Assess the ranking of cleanmama.com among other retailers within its primary country and worldwide.

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