cleanmama.com
Cleanmama.com is a website that offers resources and information on home cleaning and organization. It provides various digital guides, books, printables, and tools to help individuals efficiently clean and maintain their homes. The website also includes tips, tutorials, and a blog featuring topics related to home management.
GRIPS CUSTOMERS & RESEARCH PARTNERS
cleanmama.com Annual Revenue and Growth
cleanmama.com's annual sales on its online store amounted to $2.1M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.
cleanmama.com's monthly revenueOVER TIME
Over the past three months, cleanmama.com revenue has experienced growth of 2.5%, compared to the preceding three months.
cleanmama.com competitors
In October 2025, cleanmama.com reported a revenue of $125,139 with 1,889 transactions and 88,293 sessions, resulting in an average order value (AOV) of $50-75 and a conversion rate of 2.00-2.50%. In comparison, puracy.com generated $344,117 in revenue with 2,942 transactions and 98,016 sessions, boasting a higher AOV of $100-125 and a slightly better conversion rate of 2.50-3.00%. branchbasics.com outperformed both cleanmama.com and puracy.com with a revenue of $1,011,330, 12,159 transactions, and 276,835 sessions, showcasing a high AOV of $75-100 and an impressive conversion rate of 4.00-4.50%. On the other hand, lovingessentialoils.com lagged behind with only $20,570 in revenue, 219 transactions, and 24,788 sessions, along with a lower AOV of $75-100 and a poor conversion rate of 0.50-1.00%. Overall, cleanmama.com falls in the middle in terms of revenue and performance metrics compared to its competitors in the cleaning and home products industry.
Revenue share by device at cleanmama.com
In October large majority of sales on cleanmama.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
cleanmama.com channels
Identify top traffic channels that drive growth for cleanmama.comand discover how performance of traffic channels has changed over time.
cleanmama.com Google Ads spend
Evaluate cleanmama.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
cleanmama.com devices
Review cleanmama.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
