Get Your Free 2026 Daily Holiday Revenue Report

2026 Holiday Report

Grips
Dec 2025
All countries
Home/Insights/Retailers/makingcosmetics.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for makingcosmetics.commakingcosmetics.com

Start benchmarking for free
Sign in with GoogleSign up with Google
503.6K
Revenue
Dec 25
123.2K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$200-225
AOV
Dec 25
Loading...

Makingcosmetics.com is a website that offers a variety of cosmetic ingredients, supplies, and resources catering to the needs of individuals interested in creating their own cosmetics. They sell a wide range of products, including cosmetic raw materials, vitamins, packaging materials, and specialized tools aimed at DIY cosmetic formulations.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

makingcosmetics.com Annual Revenue and Growth

makingcosmetics.com's annual sales on its online store amounted to $9.3M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$9.3M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
makingcosmetics.com revenue by year

makingcosmetics.com's monthly revenueOVER TIME
View real-time data

Over the past three months, makingcosmetics.com revenue has experienced growth of 15%, compared to the preceding three months.

View real-time data
makingcosmetics.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In December 2025, makingcosmetics.com generated $503,647 in online sales, significantly surpassing the BEAUTY AND COSMETICS median of $53,444, while its conversion rate ranged from 2.00% to 2.50%, below the high benchmark of 4.87%. With an average order value (AOV) of $200-225, it remained above the industry low of $45 but below the high of $191. The site recorded 123,228 sessions, well above the median of 23,270, though far behind the highest-performing competitor, sephora.com, which attracted 76,213,109 sessions, highlighting strong traffic but potential areas for improved conversion.
Read more

makingcosmetics.com competitors

In December 2025, makingcosmetics.com generated $503,647 in revenue from 2,477 transactions and 123,228 sessions with an average order value (AOV) of $200-225 and a conversion rate of 2.00-2.50%. Comparing it to its competitors, lotioncrafter.com outperformed makingcosmetics.com with $668,523 in revenue from 4,381 transactions and 115,240 sessions, boasting a higher conversion rate of 3.50-4.00%. tkbtrading.com had lower revenue at $114,628 but a higher conversion rate of 1.50-2.00%. formulatorsampleshop.com and essentialwholesale.com also had lower revenue than makingcosmetics.com, with conversion rates falling within the range of 2.50-4.00%. Paula's Choice was the clear leader with $5,526,825 in revenue from 77,989 transactions and 1,631,541 sessions, achieving a conversion rate of 4.50-5.00%. Overall, makingcosmetics.com performed well compared to some competitors but lagged behind others in revenue and conversion rates.

lotioncrafter.com screenshot
#1 lotioncrafter.com
668.5K
Revenue
115.2K
Sessions
3.5-4.0%
Conv. rate
$150-175
AOV
tkbtrading.com screenshot
#2 tkbtrading.com
114.6K
Revenue
53.8K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
formulatorsampleshop.com screenshot
#3 formulatorsampleshop.com
121K
Revenue
38.9K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
essentialwholesale.com screenshot
#4 essentialwholesale.com
16.4K
Revenue
3.4K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
paulaschoice.com screenshot
#5 paulaschoice.com
5.5M
Revenue
1.6M
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
makingcosmetics.com vs top market performers
makingcosmetics.com
top retailers
conversion rate vs average order value for makingcosmetics.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at makingcosmetics.com

In December large majority of sales on makingcosmetics.com, 97% was finalized on desktop devices, with 3.5% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on makingcosmetics.com, 97% was finalized on desktop devices, with 3.5% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

makingcosmetics.com channels

Identify top traffic channels that drive growth for makingcosmetics.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

makingcosmetics.com Google Ads spend

Evaluate makingcosmetics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

makingcosmetics.com devices

Review makingcosmetics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

makingcosmetics.com top markets

Explore makingcosmetics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

makingcosmetics.com country & global rank

Assess the ranking of makingcosmetics.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard