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Nov 2025
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Home/Insights/Retailers/lenskart.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for lenskart.comlenskart.com

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3.3M
Revenue
Nov 25
7.6M
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$25-50
AOV
Nov 25
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  • Main country of store: INDIA
  • Website category: MARKETPLACE

lenskart.com is an e-commerce platform that offers a wide range of eyewear products. They sell prescription glasses, sunglasses, contact lenses, and eyeglass accessories. The website provides a convenient online shopping experience, allowing customers to explore various eyewear options and make purchases from the comfort of their own homes.

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lenskart.com Annual Revenue and Growth

lenskart.com's annual sales on its online store amounted to $21.1M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$21.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
lenskart.com revenue by year

lenskart.com's monthly revenueOVER TIME
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Over the past three months, lenskart.com revenue has experienced growth of 112%, compared to the preceding three months.

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lenskart.com revenue growth for last six months
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OVERVIEW
In November 2025, lenskart.com generated online sales revenue of $3,347,501, significantly surpassing the e-commerce marketplace median of $470,147. With a conversion rate of 1.50-2.00%, it sits below the high benchmark of 4.97%. The average order value (AOV) ranged from $25 to $50, well below the industry high of $285. The site attracted 7,639,260 sessions, far exceeding the median of 159,615, though it remains a fraction of Amazon's staggering 2.88 billion sessions. Overall, Lenskart demonstrates strong engagement, but there's room for improvement in conversion rates and AOV to enhance competitive positioning.
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lenskart.com competitors

In November 2025, lenskart.com stood out in terms of revenue compared to its competitors. While lenskart.com reported a revenue of $3,347,501 with 131,264 transactions and 7,639,260 sessions, its competitors varied significantly. fastrack.in had a revenue of $528,984 with 181,295 transactions and 1,282,972 sessions, showcasing a lower performance. On the other hand, ray-ban.com excelled with a revenue of $34,966,646, 212,805 transactions, and 10,760,046 sessions, indicating a strong market presence. eyebuydirect.com and framesdirect.com also demonstrated substantial revenue figures, standing at $32,150,627 and $3,309,916 respectively. warbyparker.com, with a revenue of $37,995,195, fell in line with lenskart.com's performance. However, the average order value (AOV) and conversion rates varied across the competitors, showcasing the diversity in their business models and customer engagement strategies.

fastrack.in screenshot
#1 fastrack.in
529K
Revenue
1.3M
Sessions
14.0-14.5%
Conv. rate
$0-25
AOV
ray-ban.com screenshot
#2 ray-ban.com
35M
Revenue
10.8M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
eyebuydirect.com screenshot
#3 eyebuydirect.com
32.2M
Revenue
5.1M
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
framesdirect.com screenshot
#4 framesdirect.com
3.3M
Revenue
546.3K
Sessions
3.5-4.0%
Conv. rate
$150-175
AOV
warbyparker.com screenshot
#5 warbyparker.com
38M
Revenue
4.3M
Sessions
4.0-4.5%
Conv. rate
$200-225
AOV
lenskart.com vs top market performers
lenskart.com
top retailers
conversion rate vs average order value for lenskart.com and its competitors
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Revenue share by device at lenskart.com

In November large majority of sales on lenskart.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on lenskart.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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lenskart.com channels

Identify top traffic channels that drive growth for lenskart.comand discover how performance of traffic channels has changed over time.

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lenskart.com Google Ads spend

Evaluate lenskart.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lenskart.com devices

Review lenskart.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lenskart.com top markets

Explore lenskart.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lenskart.com country & global rank

Assess the ranking of lenskart.com among other retailers within its primary country and worldwide.

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