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Jul 2025
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Home/Insights/Retailers/bluecollarmercantile.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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4.8K
Revenue
5.4K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
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blue collar mercantilie | the workingmans store in winchester, va from western boots to work boots, the latest fashion to rugged workwear, for women, children and men weve got you covered! brands include carhartt, red wing, under armour, levis, wrangler, thorogood, wolverine, carolina and more!

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bluecollarmercantile.com's revenueOVER TIME
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Over the past three months, bluecollarmercantile.com revenue has experienced decline of 18%, compared to the preceding three months.

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bluecollarmercantile.com revenue decline for last six months
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OVERVIEW
In July 2025, bluecollarmercantile.com in the lifestyle/fashion_and_apparel industry had online sales revenue of $4,820, a conversion rate of 1.00-1.50%, an AOV of $50-75, and 5,352 sessions. The median revenue in the industry was $82,875, the highest revenue was $817,680,251 from shein.com, the highest conversion rate was 2.96%, the lowest conversion rate was 0.62%, the highest AOV was $402, the lowest AOV was $82, the highest sessions were 294,721,604 from shein.com, and the median sessions were 36,317.
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bluecollarmercantile.com competitors

In July 2025, bluecollarmercantile.com generated a revenue of $4,820 from 72 transactions and 5,352 sessions, with an average order value (AOV) of $50-75 and a conversion rate of 1.00-1.50%. Compared to its competitors, bluecollarmercantile.com falls behind in terms of revenue and website traffic. For example, lee.com had a significantly higher revenue of $4,642,474 from 31,163 transactions and 1,151,011 sessions, with an AOV of $125-150 and a conversion rate of 2.50-3.00%. Other competitors like dungarees.com, workingperson.com, davesnewyork.com, and carhartt.com also outperformed bluecollarmercantile.com in various metrics such as revenue, transactions, sessions, and AOV. While bluecollarmercantile.com's conversion rate falls within the range of some competitors, its overall performance in terms of revenue and website traffic lags behind the competition in July 2025.

lee.com screenshot
#1 lee.com
4.6M
Revenue
1.2M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
dungarees.com screenshot
#2 dungarees.com
867.1K
Revenue
382.7K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
workingperson.com screenshot
#3 workingperson.com
35.3K
Revenue
53K
Sessions
0.0-0.5%
Conv. rate
$150-175
AOV
davesnewyork.com screenshot
#4 davesnewyork.com
9.1K
Revenue
27.4K
Sessions
0.0-0.5%
Conv. rate
$125-150
AOV
wrangler.com screenshot
#5 wrangler.com
7.4M
Revenue
3.2M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
bluecollarmercantile.com vs top market performers
bluecollarmercantile.com
top retailers
conversion rate vs average order value for bluecollarmercantile.com and its competitors
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Revenue share by device at bluecollarmercantile.com

In July large majority of sales on bluecollarmercantile.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.

In July large majority of sales on bluecollarmercantile.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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bluecollarmercantile.com channels

Identify top traffic channels that drive growth for bluecollarmercantile.comand discover how performance of traffic channels has changed over time.

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bluecollarmercantile.com Google Ads spend

Evaluate bluecollarmercantile.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bluecollarmercantile.com devices

Review bluecollarmercantile.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bluecollarmercantile.com top markets

Explore bluecollarmercantile.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bluecollarmercantile.com country & global rank

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