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Sep 2025
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Home/Insights/Retailers/hourglasscosmetics.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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783.3K
Revenue
Sep 25
647.7K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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Hourglass, the cruelty free beauty brand, is known for its innovation and commitment to reinventing luxury cosmetics. Complexion, color and skincare are crafted to be undetectably transformative while effortless to apply.

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hourglasscosmetics.com's monthly revenueOVER TIME
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Over the past three months, hourglasscosmetics.com revenue has experienced decline of 24%, compared to the preceding three months.

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hourglasscosmetics.com revenue decline for last six months
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OVERVIEW
In September 2025, hourglasscosmetics.com generated $783,296 in online sales, significantly surpassing the BEAUTY AND COSMETICS median of $40,540, but falling short of ulta.com's $93,223,020. The site's conversion rate ranged from 1.50-2.00%, below the high benchmark of 4.54%, with an average order value (AOV) between $50-75, well below the category high of $203. With 647,670 sessions, hourglasscosmetics.com also performed above the median of 18,928 but significantly less than sephora.com's leading 45,764,193 sessions, indicating strong brand engagement and sales performance within a competitive landscape.
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hourglasscosmetics.com competitors

In September 2025, hourglasscosmetics.com reported a revenue of $783,296 with 12,878 transactions and 647,670 sessions. The average order value (AOV) fell within the range of $50-$75, and the conversion rate was between 1.50%-2.00%. Comparing this data to its competitors, niche-beauty.com outperformed with a revenue of $3,171,464, 30,246 transactions, and 493,576 sessions. Their AOV was $100-$125, and conversion rate stood at 6.00%-6.50%. cultbeauty.com boasted the highest revenue at $8,903,232, 44,558 transactions, and 1,905,666 sessions. Their AOV ranged from $175-$200, and conversion rate was 2.00%-2.50%. bluemercury.com reported a revenue of $1,547,188, 8,731 transactions, and 718,922 sessions with an AOV of $175-$200 and a conversion rate of 1.00%-1.50%. medusasmakeup.com fell behind with a revenue of $32,413, 711 transactions, and 25,088 sessions, showcasing an AOV of $25-$50 and a conversion rate of 2.50%-3.00%.

niche-beauty.com screenshot
#1 niche-beauty.com
3.2M
Revenue
493.6K
Sessions
6.0-6.5%
Conv. rate
$100-125
AOV
cultbeauty.com screenshot
#2 cultbeauty.com
8.9M
Revenue
1.9M
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
spacenk.com screenshot
#3 spacenk.com
5.9M
Revenue
3.9M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
bluemercury.com screenshot
#4 bluemercury.com
1.5M
Revenue
718.9K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
medusasmakeup.com screenshot
#5 medusasmakeup.com
32.4K
Revenue
25.1K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
hourglasscosmetics.com vs top market performers
hourglasscosmetics.com
top retailers
conversion rate vs average order value for hourglasscosmetics.com and its competitors
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Revenue share by device at hourglasscosmetics.com

In September large majority of sales on hourglasscosmetics.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on hourglasscosmetics.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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hourglasscosmetics.com channels

Identify top traffic channels that drive growth for hourglasscosmetics.comand discover how performance of traffic channels has changed over time.

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hourglasscosmetics.com Google Ads spend

Evaluate hourglasscosmetics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hourglasscosmetics.com devices

Review hourglasscosmetics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hourglasscosmetics.com top markets

Explore hourglasscosmetics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hourglasscosmetics.com country & global rank

Assess the ranking of hourglasscosmetics.com among other retailers within its primary country and worldwide.

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