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Home/Insights/Retailers/hourglasscosmetics.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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505.8K
Revenue
Mar 26
396.6K
Sessions
Mar 26
2.0-2.5%
Conv. rate
Mar 26
$50-75
AOV
Mar 26
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Hourglass, the cruelty free beauty brand, is known for its innovation and commitment to reinventing luxury cosmetics. Complexion, color and skincare are crafted to be undetectably transformative while effortless to apply.

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hourglasscosmetics.com Annual Revenue and Growth

hourglasscosmetics.com's annual sales on its online store amounted to $8.7M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$8.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
hourglasscosmetics.com revenue by year

hourglasscosmetics.com's monthly revenueOVER TIME
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Over the past three months, hourglasscosmetics.com revenue has experienced decline of 44%, compared to the preceding three months.

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hourglasscosmetics.com revenue decline for last six months
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OVERVIEW
In March 2026, hourglasscosmetics.com achieved online sales revenue of $505,767, significantly surpassing the BEAUTY AND COSMETICS median of $47,335, though far behind the leading ulta.com at $100,589,534. With a conversion rate of 2.00-2.50%, hourglass lies within the industry's average, which ranges from 1.2% to 4.7%. Its average order value (AOV) is between $50 and $75, slightly below the high-end benchmark of $190, while sessions reached 396,608, well above the median of 20,520 but distant from the leading sephora.com at 60,417,169, indicating strong engagement in the competitive beauty market.
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hourglasscosmetics.com competitors

In March 2026, hourglasscosmetics.com generated $505,767 in revenue from 8,381 transactions with a conversion rate of 2.00-2.50%. In comparison, niche-beauty.com had a higher revenue of $2,552,352 with 24,489 transactions and a conversion rate of 3.00-3.50%. cultbeauty.com outperformed both with a revenue of $9,388,097 from 52,303 transactions and a conversion rate of 3.00-3.50%. bluemercury.com also had higher revenue at $2,218,091 with 12,174 transactions and a conversion rate of 1.50-2.00%. In contrast, medusasmakeup.com lagged behind with a revenue of $36,636 from 794 transactions and a conversion rate of 3.00-3.50%. While hourglasscosmetics.com is competitive in the market, there are opportunities to increase revenue and transactions by improving conversion rates and average order value to align with top-performing competitors.

niche-beauty.com screenshot
#1 niche-beauty.com
2.6M
Revenue
746.7K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
cultbeauty.com screenshot
#2 cultbeauty.com
9.4M
Revenue
1.6M
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
spacenk.com screenshot
#3 spacenk.com
6.8M
Revenue
4M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
bluemercury.com screenshot
#4 bluemercury.com
2.2M
Revenue
795.3K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
medusasmakeup.com screenshot
#5 medusasmakeup.com
36.6K
Revenue
25.5K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
hourglasscosmetics.com vs top market performers
hourglasscosmetics.com
top retailers
conversion rate vs average order value for hourglasscosmetics.com and its competitors
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Revenue share by device at hourglasscosmetics.com

In March large majority of sales on hourglasscosmetics.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on hourglasscosmetics.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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hourglasscosmetics.com channels

Identify top traffic channels that drive growth for hourglasscosmetics.comand discover how performance of traffic channels has changed over time.

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hourglasscosmetics.com Google Ads spend

Evaluate hourglasscosmetics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hourglasscosmetics.com devices

Review hourglasscosmetics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hourglasscosmetics.com top markets

Explore hourglasscosmetics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hourglasscosmetics.com country & global rank

Assess the ranking of hourglasscosmetics.com among other retailers within its primary country and worldwide.

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