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Jul 2026
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Home/Insights/Retailers/hourglasscosmetics.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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480K
Revenue
Jul 26
497K
Sessions
Jul 26
1.5-2.0%
Conv. rate
Jul 26
$50-75
AOV
Jul 26
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Hourglass, the cruelty free beauty brand, is known for its innovation and commitment to reinventing luxury cosmetics. Complexion, color and skincare are crafted to be undetectably transformative while effortless to apply.

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hourglasscosmetics.com Annual Revenue and Growth

hourglasscosmetics.com's annual sales on its online store amounted to $8.7M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$8.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
hourglasscosmetics.com revenue by year

hourglasscosmetics.com's monthly revenueOVER TIME
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Over the past three months, hourglasscosmetics.com revenue has experienced growth of 2.8%, compared to the preceding three months.

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hourglasscosmetics.com revenue growth for last six months
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OVERVIEW
hourglasscosmetics.com outperforms a typical beauty and cosmetics store in several key metrics for July 2026. With online sales revenue of $480,000, it significantly exceeds the typical $39,200 monthly revenue, while the largest player, ulta.com, generates $161.3 million. Its conversion rate, ranging from 1.50-2.00%, is within the typical range of 1.1% to 4.37%. The average order value (AOV) of $50-75 falls within the typical beauty and cosmetics category range of $52 to $207. Additionally, hourglasscosmetics.com recorded 497,000 sessions, a stark contrast to the approximately 17,100 sessions seen by a typical beauty and cosmetics store.
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hourglasscosmetics.com competitors

In July 2026, hourglasscosmetics.com trails significantly in revenue, generating only $480,000 compared to cultbeauty.com, which leads with $10.4 million—showing a gap of $9.9 million. This disparity is mirrored in transactions, where hourglasscosmetics.com has 7,657, falling short of cultbeauty.com by 42,200 transactions. While hourglasscosmetics.com garners 497,000 sessions, it lags behind cultbeauty.com by a staggering 1 million sessions. In contrast, niche-beauty.com also outperforms hourglasscosmetics.com with $3.8 million in revenue and an impressive conversion rate of 6.00-6.50%. Though hourglasscosmetics.com maintains a comparable AOV of $50-75, its conversion rate of 1.50-2.00% is considerably lower than its competitors, especially cultbeauty.com and niche-beauty.com. Overall, hourglasscosmetics.com ranks 4th out of 5 in key performance metrics, indicating a need for strategic improvements to compete more effectively in the beauty e-commerce landscape.

niche-beauty.com screenshot
#1 niche-beauty.com
3.8M
Revenue
573.8K
Sessions
6.0-6.5%
Conv. rate
$100-125
AOV
cultbeauty.com screenshot
#2 cultbeauty.com
10.4M
Revenue
1.5M
Sessions
3.0-3.5%
Conv. rate
$200-225
AOV
spacenk.com screenshot
#3 spacenk.com
6.1M
Revenue
3.4M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
bluemercury.com screenshot
#4 bluemercury.com
2.6M
Revenue
809.8K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
medusasmakeup.com screenshot
#5 medusasmakeup.com
21.4K
Revenue
15.4K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
hourglasscosmetics.com vs top market performers
hourglasscosmetics.com
top retailers
conversion rate vs average order value for hourglasscosmetics.com and its competitors
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Revenue share by device at hourglasscosmetics.com

In July large majority of sales on hourglasscosmetics.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on hourglasscosmetics.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries hourglasscosmetics.com operates in

hourglasscosmetics.com is tracked across 5 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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hourglasscosmetics.com channels

Identify top traffic channels that drive growth for hourglasscosmetics.comand discover how performance of traffic channels has changed over time.

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hourglasscosmetics.com Google Ads spend

Evaluate hourglasscosmetics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hourglasscosmetics.com devices

Review hourglasscosmetics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hourglasscosmetics.com top markets

Explore hourglasscosmetics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hourglasscosmetics.com country & global rank

Assess the ranking of hourglasscosmetics.com among other retailers within its primary country and worldwide.

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