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Home/Insights/Retailers/hourglasscosmetics.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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626.2K
Revenue
Jan 26
388.2K
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$75-100
AOV
Jan 26
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Hourglass, the cruelty free beauty brand, is known for its innovation and commitment to reinventing luxury cosmetics. Complexion, color and skincare are crafted to be undetectably transformative while effortless to apply.

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hourglasscosmetics.com Annual Revenue and Growth

hourglasscosmetics.com's annual sales on its online store amounted to $8.7M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$8.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
hourglasscosmetics.com revenue by year

hourglasscosmetics.com's monthly revenueOVER TIME
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Over the past three months, hourglasscosmetics.com revenue has experienced growth of 47%, compared to the preceding three months.

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hourglasscosmetics.com revenue growth for last six months
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OVERVIEW
In January 2026, hourglasscosmetics.com reported impressive online sales revenue of $626,203, significantly surpassing the BEAUTY AND COSMETICS median of $51,477, yet trailing ulta.com’s dominant $104,496,353. The site achieved a conversion rate of 2.00-2.50%, above the category’s low of 1.19% but below the high of 4.7%. With an average order value (AOV) between $75-100, hourglasscosmetics.com stands firm against the high AOV of $194 in its industry. The website attracted 388,164 sessions, far exceeding the median of 22,631, although dwarfed by ulta.com’s staggering 47,691,438 sessions, indicating solid customer engagement.
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hourglasscosmetics.com competitors

In January 2026, hourglasscosmetics.com generated a revenue of $626,203 with 8,280 transactions and 388,164 sessions, boasting an average order value (AOV) between $75-100 and a conversion rate of 2.00-2.50%. Compared to its competitors, niche-beauty.com leads the pack with a revenue of $2,552,833 from 24,453 transactions and 577,129 sessions, with an AOV between $100-125 and a conversion rate of 4.00-4.50%. cultbeauty.com follows closely behind, earning $11,180,189 with 58,050 transactions and 1,883,882 sessions, offering an AOV between $175-200 and a conversion rate of 3.00-3.50%. bluemercury.com also outperforms hourglasscosmetics.com with a revenue of $2,257,978, 12,453 transactions, 786,881 sessions, an AOV between $175-200, and a conversion rate of 1.50-2.00%. Lastly, medusasmakeup.com lags significantly behind, earning $35,179 with 778 transactions, 25,088 sessions, an AOV between $25-50, and a conversion rate of 3.00-3.50%.

niche-beauty.com screenshot
#1 niche-beauty.com
2.6M
Revenue
577.1K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
cultbeauty.com screenshot
#2 cultbeauty.com
11.2M
Revenue
1.9M
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
spacenk.com screenshot
#3 spacenk.com
7.4M
Revenue
4.4M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
bluemercury.com screenshot
#4 bluemercury.com
2.3M
Revenue
786.9K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
medusasmakeup.com screenshot
#5 medusasmakeup.com
35.2K
Revenue
25.1K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
hourglasscosmetics.com vs top market performers
hourglasscosmetics.com
top retailers
conversion rate vs average order value for hourglasscosmetics.com and its competitors
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Revenue share by device at hourglasscosmetics.com

In January large majority of sales on hourglasscosmetics.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on hourglasscosmetics.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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hourglasscosmetics.com channels

Identify top traffic channels that drive growth for hourglasscosmetics.comand discover how performance of traffic channels has changed over time.

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hourglasscosmetics.com Google Ads spend

Evaluate hourglasscosmetics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hourglasscosmetics.com devices

Review hourglasscosmetics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hourglasscosmetics.com top markets

Explore hourglasscosmetics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hourglasscosmetics.com country & global rank

Assess the ranking of hourglasscosmetics.com among other retailers within its primary country and worldwide.

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