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May 2025
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Home/Insights/Retailers/glassesusa.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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17.8M
Revenue
3.6M
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
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GlassesUSA.com is an online retail platform specializing in eyewear. The website offers a wide selection of prescription glasses, sunglasses, and contact lenses. They provide various frame designs, lens materials, and coatings, allowing customers to customize their orders. Expert eye exams and virtual try-on tools are available as well.

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glassesusa.com's revenueOVER TIME
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Over the past three months, glassesusa.com revenue has experienced decline of 8.5%, compared to the preceding three months.

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glassesusa.com revenue decline for last six months
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OVERVIEW
In May 2025, glassesusa.com in the HEALTH industry had a revenue of $17,764,082, conversion rate of 3.00-3.50%, AOV of $125-150, and 3,559,541 sessions. Compared to walgreens.com, the largest online store in the category, glassesusa.com had lower revenue and sessions. The conversion rate and AOV of glassesusa.com were within the average range for the HEALTH industry, with room for improvement to reach the very high metrics. Overall, glassesusa.com's performance metrics for May 2025 indicate a solid presence in the online HEALTH market.
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glassesusa.com competitors

In May 2025, glassesusa.com generated $17,764,082 in revenue from 123,187 transactions and 3,559,541 sessions, with an average order value (AOV) of $125-150 and a conversion rate of 3.00-3.50%. Comparing this data to its competitors, eyebuydirect.com outperformed glassesusa.com in revenue with $20,754,157 from 158,400 transactions and 4,558,180 sessions. However, glassesusa.com had a higher conversion rate than eyebuydirect.com. framesdirect.com and ray-ban.com had lower revenues compared to glassesusa.com, with $2,397,220 and $26,962,113 respectively, but they had different AOV ranges and conversion rates. smartbuyglasses.com and glasses.com had even lower revenues than glassesusa.com, with $1,171,351 and $2,376,880 respectively, along with lower conversion rates. Overall, glassesusa.com performed competitively in terms of revenue, transactions, and conversion rate among its competitors in the online eyewear industry.

ray-ban.com screenshot
#1 ray-ban.com
27M
Revenue
12.2M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
glasses.com screenshot
#2 glasses.com
2.4M
Revenue
415.1K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
smartbuyglasses.com screenshot
#3 smartbuyglasses.com
1.2M
Revenue
498.4K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
framesdirect.com screenshot
#4 framesdirect.com
2.4M
Revenue
608K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
eyebuydirect.com screenshot
#5 eyebuydirect.com
20.8M
Revenue
4.6M
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
glassesusa.com vs top market performers
glassesusa.com
top retailers
conversion rate vs average order value for glassesusa.com and its competitors
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Revenue share by device at glassesusa.com

In May large majority of sales on glassesusa.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices.

In May large majority of sales on glassesusa.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices.
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glassesusa.com channels

Identify top traffic channels that drive growth for glassesusa.comand discover how performance of traffic channels has changed over time.

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glassesusa.com Google Ads spend

Evaluate glassesusa.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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glassesusa.com devices

Review glassesusa.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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glassesusa.com top markets

Explore glassesusa.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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glassesusa.com country & global rank

Assess the ranking of glassesusa.com among other retailers within its primary country and worldwide.

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