Get Your Free 2025 Daily Holiday Revenue Report

2025 Holiday Report

Grips
Oct 2025
All countries
Home/Insights/Retailers/glassesusa.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for glassesusa.comglassesusa.com

Start benchmarking for free
Sign in with GoogleSign up with Google
25.9M
Revenue
Oct 25
3.4M
Sessions
Oct 25
5.0-5.5%
Conv. rate
Oct 25
$125-150
AOV
Oct 25
Loading...

GlassesUSA.com is an online retail platform specializing in eyewear. The website offers a wide selection of prescription glasses, sunglasses, and contact lenses. They provide various frame designs, lens materials, and coatings, allowing customers to customize their orders. Expert eye exams and virtual try-on tools are available as well.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

glassesusa.com Annual Revenue and Growth

glassesusa.com's annual sales on its online store amounted to $241.7M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$241.7M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
glassesusa.com revenue by year

glassesusa.com's monthly revenueOVER TIME
View real-time data

Over the past three months, glassesusa.com revenue has experienced growth of 36%, compared to the preceding three months.

View real-time data
glassesusa.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In October 2025, glassesusa.com generated $25,931,960 in online sales, significantly above the HEALTH industry median of $87,657, but trailing behind walgreens.com’s $159,748,187. The site’s conversion rate of 5.00-5.50% is slightly above the high industry average of 5.39%, while its average order value (AOV) ranges from $125 to $150, well below the HEALTH high of $375. With 3,379,971 sessions, glassesusa.com outperforms the industry median of 24,789 but remains far behind walgreens.com’s 59,683,963 sessions, illustrating both its strong online presence and the competitive nature of the HEALTH category.
Read more

glassesusa.com competitors

When comparing glassesusa.com to its competitors in the online eyewear market as of October 2025, several key metrics stand out. glassesusa.com has the highest revenue at $25,931,960, with 177,263 transactions and 3,379,971 sessions. Their average order value (AOV) falls in the range of $125-150, and they have a conversion rate of 5.00-5.50%. In contrast, ray-ban.com has a revenue of $23,292,632 with 139,007 transactions and 8,463,123 sessions, an AOV of $150-175, and a lower conversion rate of 1.50-2.00%. glasses.com, smartbuyglasses.com, framesdirect.com, and eyebuydirect.com also have varying revenue, transaction, session, AOV, and conversion rate metrics compared to glassesusa.com. Overall, glassesusa.com appears to be performing well in terms of revenue, transactions, AOV, and conversion rate in comparison to its competitors in the online eyewear market.

ray-ban.com screenshot
#1 ray-ban.com
23.3M
Revenue
8.5M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
glasses.com screenshot
#2 glasses.com
2.7M
Revenue
474.3K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
smartbuyglasses.com screenshot
#3 smartbuyglasses.com
1.2M
Revenue
466.9K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
framesdirect.com screenshot
#4 framesdirect.com
3.1M
Revenue
593K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
eyebuydirect.com screenshot
#5 eyebuydirect.com
27M
Revenue
4.6M
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
glassesusa.com vs top market performers
glassesusa.com
top retailers
conversion rate vs average order value for glassesusa.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at glassesusa.com

In October large majority of sales on glassesusa.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on glassesusa.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

glassesusa.com channels

Identify top traffic channels that drive growth for glassesusa.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

glassesusa.com Google Ads spend

Evaluate glassesusa.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

glassesusa.com devices

Review glassesusa.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

glassesusa.com top markets

Explore glassesusa.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

glassesusa.com country & global rank

Assess the ranking of glassesusa.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard