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Home/Insights/Retailers/glassesusa.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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24.6M
Revenue
Aug 26
4.9M
Sessions
Aug 26
3.0-3.5%
Conv. rate
Aug 26
$125-150
AOV
Aug 26
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GlassesUSA.com is an online retail platform specializing in eyewear. The website offers a wide selection of prescription glasses, sunglasses, and contact lenses. They provide various frame designs, lens materials, and coatings, allowing customers to customize their orders. Expert eye exams and virtual try-on tools are available as well.

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glassesusa.com Annual Revenue and Growth

glassesusa.com's annual sales on its online store amounted to $262.8M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$262.8M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
glassesusa.com revenue by year

glassesusa.com's monthly revenueOVER TIME
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Over the past three months, glassesusa.com revenue has experienced growth of 15%, compared to the preceding three months.

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glassesusa.com revenue growth for last six months
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OVERVIEW
glassesusa.com generated $24.6 million in online sales for the month of August 2026, showcasing strong performance within the health category. Its conversion rate of 3.00-3.50% falls within the typical health retailer range of 1.2% to 5.21%. The average order value (AOV) is $125-150, which is also within the typical health category range of $56 to $359. With 4.9 million sessions, glassesusa.com significantly exceeds the typical health retailer’s monthly sessions of around 26,500, while the most-visited, walgreens.com, sees 63.3 million. These metrics illustrate glassesusa.com's robust presence in the competitive health category.
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glassesusa.com competitors

In August 2026, glassesusa.com significantly trails ray-ban.com in revenue, generating $24.6 million compared to ray-ban.com’s $30.8 million. While glassesusa.com records 167,000 transactions, eyebuydirect.com leads with 208,000 transactions, showcasing its dominance in sales volume. Additionally, glassesusa.com has 4.9 million sessions, falling short of ray-ban.com’s 13.8 million sessions. Both glassesusa.com and eyebuydirect.com share an identical conversion rate of 3.00-3.50%, indicating their effectiveness in converting visitors to buyers. The average order value (AOV) for glassesusa.com is in the range of $125-150, comparable to eyebuydirect.com’s AOV of $125-150. However, competitors like glasses.com and smartbuyglasses.com have notably lower performance metrics, with glasses.com recording $3 million in revenue and smartbuyglasses.com achieving $1.2 million. Overall, glassesusa.com holds a solid position in the market, but faces stiff competition from its more established counterparts.

ray-ban.com screenshot
#1 ray-ban.com
30.8M
Revenue
13.8M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
glasses.com screenshot
#2 glasses.com
3M
Revenue
557.9K
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
smartbuyglasses.com screenshot
#3 smartbuyglasses.com
1.2M
Revenue
487K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
framesdirect.com screenshot
#4 framesdirect.com
3.9M
Revenue
725.6K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
eyebuydirect.com screenshot
#5 eyebuydirect.com
28.6M
Revenue
6.2M
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
glassesusa.com vs top market performers
glassesusa.com
top retailers
conversion rate vs average order value for glassesusa.com and its competitors
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Revenue share by device at glassesusa.com

In August large majority of sales on glassesusa.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on glassesusa.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries glassesusa.com operates in

glassesusa.com is tracked across 7 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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glassesusa.com channels

Identify top traffic channels that drive growth for glassesusa.comand discover how performance of traffic channels has changed over time.

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glassesusa.com Google Ads spend

Evaluate glassesusa.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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glassesusa.com devices

Review glassesusa.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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glassesusa.com top markets

Explore glassesusa.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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glassesusa.com country & global rank

Assess the ranking of glassesusa.com among other retailers within its primary country and worldwide.

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