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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for emp.deemp.de

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5.9M
Revenue
Sep 25
2.3M
Sessions
Sep 25
3.0-3.5%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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  • Main country of store: GERMANY
  • Website category: MARKETPLACE

EMP.de is a website that offers a wide range of products. They primarily sell clothing, accessories, and merchandise related to music, gaming, and pop culture. The site also features extensive collections of band merchandise such as shirts, hoodies, accessories, and memorabilia, catering to various interests and genres.

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emp.de Annual Revenue and Growth

emp.de's annual sales on its online store amounted to $87.3M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$87.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
emp.de revenue by year

emp.de's monthly revenueOVER TIME
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Over the past three months, emp.de revenue has experienced decline of 4.7%, compared to the preceding three months.

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emp.de revenue decline for last six months
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OVERVIEW
In September 2025, emp.de generated impressive online sales revenue of $5,894,642, significantly exceeding the MARKETPLACE median of $292,070. With a conversion rate of 3.00-3.50%, it falls slightly short of the industry high of 4.09%. The average order value (AOV) ranges between $75-100, well below the e-commerce benchmark of $309, while sessions totaled 2,252,912, far surpassing the median of 136,251 but significantly lower than Amazon's 2,561,667,744 sessions. Overall, emp.de demonstrates strong performance metrics within its competitive landscape.
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emp.de competitors

In September 2025, emp.de outperformed its competitors in terms of revenue, transactions, sessions, and conversion rate. emp.de generated a revenue of €5,894,642 from 76,283 transactions and 2,252,912 sessions with a conversion rate of 3.00-3.50. In comparison, impericon.com, the closest competitor, had a revenue of €1,496,187 from 24,567 transactions and 1,089,573 sessions with a lower conversion rate of 2.00-2.50. elbenwald.de, merchandisingplaza.de, def-shop.com, and zavvi.de also lagged behind emp.de in all these metrics, indicating that emp.de had a stronger performance in the e-commerce market during that period.

impericon.com screenshot
#1 impericon.com
1.5M
Revenue
1.1M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
elbenwald.de screenshot
#2 elbenwald.de
460.7K
Revenue
695.9K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
merchandisingplaza.de screenshot
#3 merchandisingplaza.de
11K
Revenue
9.3K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
def-shop.com screenshot
#4 def-shop.com
1.2M
Revenue
465.3K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
zavvi.de screenshot
#5 zavvi.de
284.6K
Revenue
138.6K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
emp.de vs top market performers
emp.de
top retailers
conversion rate vs average order value for emp.de and its competitors
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Revenue share by device at emp.de

In September large majority of sales on emp.de, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.

In September large majority of sales on emp.de, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.
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emp.de channels

Identify top traffic channels that drive growth for emp.deand discover how performance of traffic channels has changed over time.

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emp.de Google Ads spend

Evaluate emp.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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emp.de devices

Review emp.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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emp.de top markets

Explore emp.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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emp.de country & global rank

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