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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for emp.deemp.de

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6.5M
Revenue
Jan 26
2.7M
Sessions
Jan 26
3.0-3.5%
Conv. rate
Jan 26
$75-100
AOV
Jan 26
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  • Main country of store: GERMANY
  • Website category: MARKETPLACE

EMP.de is a website that offers a wide range of products. They primarily sell clothing, accessories, and merchandise related to music, gaming, and pop culture. The site also features extensive collections of band merchandise such as shirts, hoodies, accessories, and memorabilia, catering to various interests and genres.

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emp.de Annual Revenue and Growth

emp.de's annual sales on its online store amounted to $75.7M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$75.7M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
emp.de revenue by year

emp.de's monthly revenueOVER TIME
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Over the past three months, emp.de revenue has experienced growth of 42%, compared to the preceding three months.

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emp.de revenue growth for last six months
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OVERVIEW
In January 2026, emp.de, operating in the e-commerce and shopping marketplace, generated impressive online sales of $6,473,271, significantly outperforming the industry median of $529,306. With a conversion rate of 3.00-3.50%, it falls below the high benchmark of 4.66% but well above the low of 1.02%. The average order value (AOV) ranged from $75 to $100, notably lower than the very high AOV of $290 but above the low of $53. emp.de attracted 2,686,942 sessions, far exceeding the median of 161,813, while still trailing behind amazon.com, the category leader with 2,738,157,822 sessions.
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emp.de competitors

When comparing emp.de to its competitors in January 2026, emp.de stands out with a revenue of $6,473,271 from 81,634 transactions and 2,686,942 sessions, with an average order value (AOV) ranging from $75 to $100 and a conversion rate of 3.00-3.50%. In contrast, impericon.com has a revenue of $1,364,386 with 23,907 transactions and 1,129,272 sessions, an AOV of $50-75, and a conversion rate of 2.00-2.50%. elbenwald.de follows with a revenue of $489,216 from 6,984 transactions and 772,967 sessions, an AOV of $50-75, and a conversion rate of 0.50-1.00%. merchandisingplaza.de, def-shop.com, and zavvi.de also have varying revenue, transaction, session, AOV, and conversion rate metrics, with emp.de leading the pack in terms of revenue, transactions, and conversion rate among its competitors.

impericon.com screenshot
#1 impericon.com
1.4M
Revenue
1.1M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
elbenwald.de screenshot
#2 elbenwald.de
489.2K
Revenue
773K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
merchandisingplaza.de screenshot
#3 merchandisingplaza.de
17.4K
Revenue
15K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
def-shop.com screenshot
#4 def-shop.com
1M
Revenue
403.8K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
zavvi.de screenshot
#5 zavvi.de
165.3K
Revenue
86K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
emp.de vs top market performers
emp.de
top retailers
conversion rate vs average order value for emp.de and its competitors
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Revenue share by device at emp.de

In January large majority of sales on emp.de, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.

In January large majority of sales on emp.de, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.
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emp.de channels

Identify top traffic channels that drive growth for emp.deand discover how performance of traffic channels has changed over time.

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emp.de Google Ads spend

Evaluate emp.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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emp.de devices

Review emp.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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emp.de top markets

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emp.de country & global rank

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