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Mar 2026
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Home/Insights/Retailers/merchbar.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for merchbar.commerchbar.com

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3.1M
Revenue
Mar 26
1.3M
Sessions
Mar 26
2.0-2.5%
Conv. rate
Mar 26
$100-125
AOV
Mar 26
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Merchbar.com enables users to browse and purchase a wide range of music-related merchandise, including apparel, vinyl records, CDs, posters, and accessories. The website offers an extensive collection of products from various artists and genres, catering to music enthusiasts seeking memorabilia and merchandise relevant to their favorite bands and artists.

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merchbar.com Annual Revenue and Growth

merchbar.com's annual sales on its online store amounted to $65.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$65.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
merchbar.com revenue by year

merchbar.com's monthly revenueOVER TIME
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Over the past three months, merchbar.com revenue has experienced decline of 49%, compared to the preceding three months.

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merchbar.com revenue decline for last six months
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OVERVIEW
In March 2026, merchbar.com generated $3,072,998 in revenue from online sales, significantly surpassing the industry median of $50,392 but trailing behind reverb.com, the largest competitor with $94,090,828. The site achieved a conversion rate of 2.00-2.50%, slightly below the high of 3.52% within the MUSIC sector, while its average order value (AOV) ranged from $100-125, well below the sector's high of $704. With 1,306,718 sessions, merchbar.com performed commendably, although it still fell short of reverb.com's 15,389,449 sessions and the median of 14,004 in the industry.
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merchbar.com competitors

In March 2026, merchbar.com generated $3,072,998 in revenue from 26,805 transactions with a conversion rate of 2.00-2.50% from 1,306,718 sessions, with an average order value (AOV) of $100-125. Comparing to its competitors, rockabilia.com had a revenue of $373,056 from 6,152 transactions with a conversion rate of 1.00-1.50% from 486,965 sessions and an AOV of $50-75. amoeba.com earned $271,496 from 2,722 transactions with a conversion rate of 1.00-1.50% from 238,095 sessions and an AOV of $75-100. impericon.com generated $1,783,762 from 35,253 transactions with a conversion rate of 2.50-3.00% from 1,179,926 sessions and an AOV of $50-75. roughtrade.com had revenue of $705,831 from 19,261 transactions with a conversion rate of 1.50-2.00% from 1,108,199 sessions and an AOV of $25-50. teepublic.com outperformed all competitors with $9,755,138 in revenue from 144,520 transactions with a conversion rate of 2.00-2.50% from 6,863,697 sessions and an AOV of $50-75. Overall, merchbar.com falls in the mid-range in terms of revenue and conversion rate among its competitors, with a slightly higher AOV.

rockabilia.com screenshot
#1 rockabilia.com
373.1K
Revenue
487K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
amoeba.com screenshot
#2 amoeba.com
271.5K
Revenue
238.1K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
impericon.com screenshot
#3 impericon.com
1.8M
Revenue
1.2M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
roughtrade.com screenshot
#4 roughtrade.com
705.8K
Revenue
1.1M
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
teepublic.com screenshot
#5 teepublic.com
9.8M
Revenue
6.9M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
merchbar.com vs top market performers
merchbar.com
top retailers
conversion rate vs average order value for merchbar.com and its competitors
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Revenue share by device at merchbar.com

In March large majority of sales on merchbar.com, 87% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 13% of sales coming from desktop devices.

In March large majority of sales on merchbar.com, 87% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 13% of sales coming from desktop devices.
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merchbar.com channels

Identify top traffic channels that drive growth for merchbar.comand discover how performance of traffic channels has changed over time.

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merchbar.com Google Ads spend

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merchbar.com devices

Review merchbar.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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merchbar.com top markets

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merchbar.com country & global rank

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