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Aug 2026
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Home/Insights/Retailers/merchbar.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

Favicon for merchbar.commerchbar.com

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1.9M
Revenue
Aug 26
975.1K
Sessions
Aug 26
1.5-2.0%
Conv. rate
Aug 26
$100-125
AOV
Aug 26
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Merchbar.com enables users to browse and purchase a wide range of music-related merchandise, including apparel, vinyl records, CDs, posters, and accessories. The website offers an extensive collection of products from various artists and genres, catering to music enthusiasts seeking memorabilia and merchandise relevant to their favorite bands and artists.

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merchbar.com Annual Revenue and Growth

merchbar.com's annual sales on its online store amounted to $65.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$65.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
merchbar.com revenue by year

merchbar.com's monthly revenueOVER TIME
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Over the past three months, merchbar.com revenue has experienced decline of 23%, compared to the preceding three months.

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merchbar.com revenue decline for last six months
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OVERVIEW
merchbar.com attracted 975,000 sessions in August 2026, significantly higher than the average store in the music category, which sees around 16,400 sessions monthly. The site generated $1.9 million in online sales, while the average store in the music category earns about $50,700 per month. With a conversion rate of 1.50-2.00% and an average order value (AOV) of $100-125, both metrics fall within the typical ranges of 0.74% to 3.53% and $51 to $722, respectively.
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merchbar.com competitors

The competitive set includes merchbar.com, rockabilia.com, amoeba.com, impericon.com, roughtrade.com, and teepublic.com. In August 2026, merchbar.com generated revenue of $1.9 million from 17,200 transactions and had 975,000 sessions, giving it a conversion rate of 1.50-2.00%. It ranks second in revenue, outperforming impericon.com and roughtrade.com, but trails teepublic.com, which leads significantly with $21.1 million in revenue. In terms of transactions and sessions, merchbar.com ranks fourth, behind teepublic.com, impericon.com, and roughtrade.com. Its average order value of $100-125 matches teepublic.com, indicating a strong position in the market despite lower transaction and session figures compared to its competitors.

rockabilia.com screenshot
#1 rockabilia.com
280.9K
Revenue
500.2K
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
amoeba.com screenshot
#2 amoeba.com
256.7K
Revenue
263.1K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
impericon.com screenshot
#3 impericon.com
1.4M
Revenue
1.1M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
roughtrade.com screenshot
#4 roughtrade.com
1.3M
Revenue
1.3M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
teepublic.com screenshot
#5 teepublic.com
21.1M
Revenue
9.1M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
merchbar.com vs top market performers
merchbar.com
top retailers
conversion rate vs average order value for merchbar.com and its competitors
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Revenue share by device at merchbar.com

In August large majority of sales on merchbar.com, 87% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 13% of sales coming from desktop devices.

In August large majority of sales on merchbar.com, 87% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 13% of sales coming from desktop devices.

Industries merchbar.com operates in

merchbar.com is tracked across 6 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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merchbar.com channels

Identify top traffic channels that drive growth for merchbar.comand discover how performance of traffic channels has changed over time.

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merchbar.com Google Ads spend

Evaluate merchbar.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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merchbar.com devices

Review merchbar.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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merchbar.com top markets

Explore merchbar.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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merchbar.com country & global rank

Assess the ranking of merchbar.com among other retailers within its primary country and worldwide.

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