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Oct 2025
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Home/Insights/Retailers/bananaboat.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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18.4K
Revenue
Oct 25
48.6K
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$25-50
AOV
Oct 25
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BananaBoat.com is a website that offers various products focusing on sun protection and skincare. Their product range includes sunscreens, tanning oils, after sun lotions, and lip balms. The site provides options for both adults and children, aiming to provide effective protection against UV rays and keep skin healthy and moisturized.

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bananaboat.com Annual Revenue and Growth

bananaboat.com's annual sales on its online store amounted to $222.4K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$222.4K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
bananaboat.com revenue by year

bananaboat.com's monthly revenueOVER TIME
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Over the past three months, bananaboat.com revenue has experienced decline of 23%, compared to the preceding three months.

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bananaboat.com revenue decline for last six months
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OVERVIEW
In October 2025, bananaboat.com generated $18,443 in online sales, significantly lower than the BEAUTY AND COSMETICS median of $41,294, with a conversion rate between 1.00-1.50%, below the high of 4.65%; the average order value (AOV) ranged from $25-50, considerably less than the sector's high of $202, and attracted 48,579 sessions, which surpasses the median of 18,156 but remains far below industry leader Sephora's 49,510,502 sessions.
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bananaboat.com competitors

In October 2025, bananaboat.com had a revenue of $18,443 from 523 transactions and 48,579 sessions, with an average order value (AOV) between $25-50 and a conversion rate of 1.00-1.50%. Comparing it to its competitors, hawaiian-tropic.co.uk had lower revenue ($11,100) and fewer transactions and sessions, but a higher conversion rate of 1.50-2.00%. On the other hand, sunbum.com had significantly higher revenue ($284,877) from 3,409 transactions and 120,670 sessions, with a higher AOV of $75-100 and a conversion rate of 2.50-3.00%. vacation.inc also outperformed bananaboat.com in revenue ($298,863) and sessions (94,505), with a similar AOV and conversion rate. Overall, while bananaboat.com falls behind in revenue compared to some competitors like sunbum.com and vacation.inc, it has a solid conversion rate and decent AOV in line with the industry average.

hawaiian-tropic.co.uk screenshot
#1 hawaiian-tropic.co.uk
11.1K
Revenue
19.9K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
badgerbalm.com screenshot
#2 badgerbalm.com
213.1K
Revenue
60.7K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
sunbum.com screenshot
#3 sunbum.com
284.9K
Revenue
120.7K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
vacation.inc screenshot
#4 vacation.inc
298.9K
Revenue
94.5K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
coola.com screenshot
#5 coola.com
127.5K
Revenue
44K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
bananaboat.com vs top market performers
bananaboat.com
top retailers
conversion rate vs average order value for bananaboat.com and its competitors
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Revenue share by device at bananaboat.com

In October large majority of sales on bananaboat.com, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.

In October large majority of sales on bananaboat.com, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.
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bananaboat.com channels

Identify top traffic channels that drive growth for bananaboat.comand discover how performance of traffic channels has changed over time.

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bananaboat.com Google Ads spend

Evaluate bananaboat.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bananaboat.com devices

Review bananaboat.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bananaboat.com top markets

Explore bananaboat.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bananaboat.com country & global rank

Assess the ranking of bananaboat.com among other retailers within its primary country and worldwide.

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