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Sep 2025
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Home/Insights/Retailers/bananaboat.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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17.8K
Revenue
Sep 25
43.2K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$25-50
AOV
Sep 25
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BananaBoat.com is a website that offers various products focusing on sun protection and skincare. Their product range includes sunscreens, tanning oils, after sun lotions, and lip balms. The site provides options for both adults and children, aiming to provide effective protection against UV rays and keep skin healthy and moisturized.

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bananaboat.com Annual Revenue and Growth

bananaboat.com's annual sales on its online store amounted to $222.4K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$222.4K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
bananaboat.com revenue by year

bananaboat.com's monthly revenueOVER TIME
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Over the past three months, bananaboat.com revenue has experienced decline of 13%, compared to the preceding three months.

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bananaboat.com revenue decline for last six months
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OVERVIEW
In September 2025, bananaboat.com generated $17,759 in online sales, significantly below the BEAUTY AND COSMETICS median of $40,540, with a conversion rate between 1.00-1.50%, hovering near the lower end of the industry's range. The average order value (AOV) stood at $25-50, which is considerably lower than the high benchmark of $203. With 43,229 sessions, bananaboat.com surpassed the median of 18,928 but lagged far behind market leader ulta.com, which boasts $93,223,020 in revenue, highlighting the competitive challenges within the beauty and cosmetics sector.
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bananaboat.com competitors

When comparing bananaboat.com to its competitors in September 2025, we see that Bananaboat falls in the middle of the pack in terms of revenue with $17,759. In terms of transactions and sessions, Bananaboat also ranks lower compared to some competitors. hawaiian-tropic.co.uk, for example, has slightly lower revenue at $12,525 but higher transactions and sessions. On the other hand, sunbum.com and vacation.inc are outperforming Bananaboat in terms of revenue, transactions, and sessions. sunbum.com, in particular, stands out with $332,447 in revenue and over 4,000 transactions. Overall, bananaboat.com may need to focus on increasing its transactions and sessions to compete more effectively with its top-performing competitors like sunbum.com and vacation.inc.

hawaiian-tropic.co.uk screenshot
#1 hawaiian-tropic.co.uk
12.5K
Revenue
22K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
badgerbalm.com screenshot
#2 badgerbalm.com
173.7K
Revenue
90K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
sunbum.com screenshot
#3 sunbum.com
332.4K
Revenue
149.7K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
vacation.inc screenshot
#4 vacation.inc
397.3K
Revenue
123.7K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
coola.com screenshot
#5 coola.com
131.6K
Revenue
74.7K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
bananaboat.com vs top market performers
bananaboat.com
top retailers
conversion rate vs average order value for bananaboat.com and its competitors
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Revenue share by device at bananaboat.com

In September large majority of sales on bananaboat.com, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.

In September large majority of sales on bananaboat.com, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.
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bananaboat.com channels

Identify top traffic channels that drive growth for bananaboat.comand discover how performance of traffic channels has changed over time.

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bananaboat.com Google Ads spend

Evaluate bananaboat.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bananaboat.com devices

Review bananaboat.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bananaboat.com top markets

Explore bananaboat.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bananaboat.com country & global rank

Assess the ranking of bananaboat.com among other retailers within its primary country and worldwide.

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