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Jul 2026
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Home/Insights/Retailers/bananaboat.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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9.7K
Revenue
Jul 26
25.1K
Sessions
Jul 26
1.0-1.5%
Conv. rate
Jul 26
$25-50
AOV
Jul 26
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BananaBoat.com is a website that offers various products focusing on sun protection and skincare. Their product range includes sunscreens, tanning oils, after sun lotions, and lip balms. The site provides options for both adults and children, aiming to provide effective protection against UV rays and keep skin healthy and moisturized.

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bananaboat.com Annual Revenue and Growth

bananaboat.com's annual sales on its online store amounted to $206.7K in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$206.7K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
bananaboat.com revenue by year

bananaboat.com's monthly revenueOVER TIME
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Over the past three months, bananaboat.com revenue has experienced decline of 32%, compared to the preceding three months.

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bananaboat.com revenue decline for last six months
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OVERVIEW
In July 2026, bananaboat.com attracted 25,100 sessions, surpassing an average beauty and cosmetics store's 17,100 sessions. The site generated $9,659 in revenue, notably lower than the $39,200 typical for the category. Its conversion rate ranged from 1.00-1.50%, which is within the average beauty and cosmetics store range of 1.1% to 4.37%. Additionally, the average order value (AOV) for bananaboat.com fell between $25-50, well below the typical AOV of $52 to $207 seen in the category.
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bananaboat.com competitors

The competitive set includes bananaboat.com, hawaiian-tropic.co.uk, badgerbalm.com, sunbum.com, vacation.inc, and coola.com. In July 2026, bananaboat.com generated $9,659 in revenue with 325 transactions and 25,100 sessions, placing it last among competitors. It trails sunbum.com by $661,000 in revenue, 7,844 in transactions, and 277,000 in sessions. Meanwhile, sunbum.com leads the group with a revenue of $671,000, 8,169 transactions, and 302,000 sessions. Although bananaboat.com’s average order value (AOV) is similar at $25-50, its conversion rate of 1.00-1.50% falls behind hawaiian-tropic.co.uk's 1.50-2.00% and significantly lower than sunbum.com’s 2.50-3.00%. Overall, bananaboat.com significantly lags behind its competitors in key performance metrics.

hawaiian-tropic.co.uk screenshot
#1 hawaiian-tropic.co.uk
18.2K
Revenue
33.6K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
badgerbalm.com screenshot
#2 badgerbalm.com
357.5K
Revenue
133.1K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
sunbum.com screenshot
#3 sunbum.com
670.6K
Revenue
302.3K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
vacation.inc screenshot
#4 vacation.inc
282.5K
Revenue
115.4K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
coola.com screenshot
#5 coola.com
243.2K
Revenue
115.3K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
bananaboat.com vs top market performers
bananaboat.com
top retailers
conversion rate vs average order value for bananaboat.com and its competitors
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Revenue share by device at bananaboat.com

In July large majority of sales on bananaboat.com, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.

In July large majority of sales on bananaboat.com, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.

Industries bananaboat.com operates in

bananaboat.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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bananaboat.com channels

Identify top traffic channels that drive growth for bananaboat.comand discover how performance of traffic channels has changed over time.

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bananaboat.com Google Ads spend

Evaluate bananaboat.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bananaboat.com devices

Review bananaboat.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bananaboat.com top markets

Explore bananaboat.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bananaboat.com country & global rank

Assess the ranking of bananaboat.com among other retailers within its primary country and worldwide.

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