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Dec 2025
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Home/Insights/Retailers/urbanara.de
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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277.2K
Revenue
Dec 25
62K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$200-225
AOV
Dec 25
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  • Main country of store: GERMANY
  • Website category: HOME AND GARDEN

Entdecken Sie handverlesene Heimtextilien und Wohnaccessoires in höchster Qualität im Online Shop von URBANARA.

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urbanara.de Annual Revenue and Growth

urbanara.de's annual sales on its online store amounted to $2.7M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$2.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
urbanara.de revenue by year

urbanara.de's monthly revenueOVER TIME
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Over the past three months, urbanara.de revenue has experienced growth of 48%, compared to the preceding three months.

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urbanara.de revenue growth for last six months
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OVERVIEW
In December 2025, urbanara.de generated $277,226 in online sales, significantly exceeding the home and garden industry median of $114,229, though still dwarfed by the category leader, homedepot.com, with $1.5 billion. The site’s conversion rate ranged from 2.00-2.50%, below the high benchmark of 3.32%. Urbanara’s average order value (AOV) was $200-225, compared to a high of $667 and a low of $88 in the sector. With 61,991 sessions, urbanara.de surpassed the median of 33,723 sessions in its industry, yet fell short of homedepot.com's impressive 141,891,489 sessions, indicating potential for growth.
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urbanara.de competitors

When comparing urbanara.de to its competitors in December 2025, it is evident that urbanara.de falls behind in terms of revenue generation. While urbanara.de had a revenue of $277,226 from 1,311 transactions and 61,991 sessions, competitors like erwinmueller.com surpassed it with a revenue of $6,172,111 from 53,732 transactions and 1,626,782 sessions. However, urbanara.de outperformed some competitors like essenzahome.de in terms of conversion rate, with a range of 2.00-2.50% compared to essenzahome.de's 2.00-2.50%. Additionally, urbanara.de had a higher average order value (AOV) of $200-225, while bettwaren-shop.de had an AOV of $125-150 and moeve.de had an AOV of $125-150. Overall, urbanara.de faces tough competition in the online home goods market, but holds its ground with a strong conversion rate and higher AOV compared to some competitors.

bettwaren-shop.de screenshot
#1 bettwaren-shop.de
2.5M
Revenue
598.6K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
erwinmueller.com screenshot
#2 erwinmueller.com
6.2M
Revenue
1.6M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
moeve.de screenshot
#3 moeve.de
289.8K
Revenue
131.8K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
essenzahome.de screenshot
#4 essenzahome.de
99.7K
Revenue
38.3K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
allnatura.de screenshot
#5 allnatura.de
503.9K
Revenue
265.5K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
urbanara.de vs top market performers
urbanara.de
top retailers
conversion rate vs average order value for urbanara.de and its competitors
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Revenue share by device at urbanara.de

In December large majority of sales on urbanara.de, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on urbanara.de, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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urbanara.de channels

Identify top traffic channels that drive growth for urbanara.deand discover how performance of traffic channels has changed over time.

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urbanara.de Google Ads spend

Evaluate urbanara.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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urbanara.de devices

Review urbanara.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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urbanara.de top markets

Explore urbanara.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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urbanara.de country & global rank

Assess the ranking of urbanara.de among other retailers within its primary country and worldwide.

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