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Jul 2026

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TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

urbanara.de

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214.1K

Revenue

Jul 26

46.5K

Sessions

Jul 26

2.0-2.5%

Conv. rate

Jul 26

$200-225

AOV

Jul 26

Main country of store: GERMANY
Website category: HOME AND GARDEN

Entdecken Sie handverlesene Heimtextilien und Wohnaccessoires in höchster Qualität im Online Shop von URBANARA.

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urbanara.de Annual Revenue and Growth

urbanara.de's annual sales on its online store amounted to $2.6M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to accelerate.

Annual Revenue (GMV)2025

$2.6M

Annual growth forecast2025/2026

<0%

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eCommerce Revenue

urbanara.de's monthly revenueOVER TIME
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Over the past three months, urbanara.de revenue has experienced decline of 11%, compared to the preceding three months.

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urbanara.de revenue decline for last six months

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OVERVIEW

In July 2026, urbanara.de, a home and garden category store, generated $214,000 in online sales, significantly above the typical home and garden store's revenue of around $118,000. With a conversion rate of 2.00-2.50%, urbanara.de's performance is within the typical range of 0.64% to 3.35%. Its average order value (AOV) is $200-225, also within the category's typical range of $99 to $687. urbanara.de attracted 46,500 sessions, exceeding the typical home and garden store's 33,500 sessions. While it performs well in comparison to a typical home and garden store, it remains significantly below category leader homedepot.com, which generates $1.6 billion.

urbanara.de competitors

In July 2026, urbanara.de trails its competitors significantly in revenue, generating $214,000, which places it fifth among its peers. It lags behind erwinmueller.com by a staggering $4.4 million, and even competitors like bettwaren-shop.de ($1.3 million) and allnatura.de ($312,000) far exceed its revenue. urbanara.de also ranks fourth in transactions with 992, significantly behind erwinmueller.com, which has 39,100 transactions, a gap of 38,100. In terms of sessions, urbanara.de recorded 46,500, trailing erwinmueller.com by 954,000 sessions, illustrating a substantial visibility gap. While urbanara.de’s average order value (AOV) ranges between $200-225, which is competitive, it struggles with conversion rates of 2.00-2.50%, on par with essenzahome.de but lower than the higher rates seen at erwinmueller.com (3.50-4.00%) and bettwaren-shop.de (2.50-3.00%). Overall, urbanara.de faces significant challenges in both revenue and transaction metrics compared to its main competitors.

#1 bettwaren-shop.de

1.3M

Revenue

388.4K

Sessions

2.5-3.0%

Conv. rate

$125-150

AOV

#2 erwinmueller.com

4.6M

Revenue

999.6K

Sessions

3.5-4.0%

Conv. rate

$100-125

AOV

#3 moeve.de

220.8K

Revenue

117.7K

Sessions

1.0-1.5%

Conv. rate

$125-150

AOV

#4 essenzahome.de

59.5K

Revenue

18.3K

Sessions

2.0-2.5%

Conv. rate

$150-175

AOV

#5 allnatura.de

312.3K

Revenue

197.5K

Sessions

0.0-0.5%

Conv. rate

$500-600

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

urbanara.de vs top market performers

urbanara.de

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urbanara.de channels

Identify top traffic channels that drive growth for urbanara.deand discover how performance of traffic channels has changed over time.

urbanara.de Google Ads spend

Evaluate urbanara.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

urbanara.de devices

Review urbanara.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

urbanara.de top markets

Explore urbanara.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.