Natural and clean skincare products, dermatologist-tested formulas, and organic beauty and personal care items.
160M
100M
1.5-2.0%
$0-100
100+
Clean Beauty and Skincare's aggregate online sales across tracked retailers amounted to $1.41B in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 18% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
68%
Mobile
32%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Sample of 20 of 100+
Identify the top traffic channels driving growth across Clean Beauty and Skincare retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Clean Beauty and Skincare retailers, with performance tracked over time.
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