GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, STA-BIL generated revenue across four major retailers between January and May 2026, with Amazon commanding the largest share at 50.6%, followed by acehardware.com at 24.9%, menards.com at 13.1%, and lowes.com at 11.3%. The brand's average product price during this period was $11.33, reflecting a competitive price point within its category. Notably, STA-BIL experienced a strong revenue growth of 33.1% over the tracked period, signaling increasing consumer demand. Month-over-month revenue also showed healthy momentum, climbing 9.3% in the most recent month analyzed. With over half of its revenue concentrated on Amazon, STA-BIL's retail distribution strategy appears heavily weighted toward the e-commerce giant while maintaining a solid presence across key home improvement retailers.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 36% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 4% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for STA-BIL on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for STA-BIL.
BY REVENUE
STA-BIL sells 54% online and 46% offline. Online runs through 2 channels; offline through 3.
Online
54%
46%
Offline
Online channels
54%
Offline channels
46%
BY REVIEW COUNT
Across 895K ratings on 4 channels, STA-BIL averages 4.8★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.8
/ 5
From 895K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$10.40
Price
$328K
Revenue
$24.91
Price
$235K
Revenue
$24.26
Price
$90K
Revenue
$5.49
Price
$35K
Revenue
$17.14
Price
$34K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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