GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Sprite generated the majority of its revenue through Amazon, which accounted for 86.0% of total revenue share between January and April 2026, followed by Lowes.com at 12.4% and Office Depot at 1.6%. The brand's average product price during this period was $8.56, though pricing showed a notable downward trend with a 23.1% overall decrease in average price. Sprite's revenue also experienced a decline, dropping 5.9% over the tracked period. The brand's top-selling products on Amazon included the 12 Oz 12-pack at an average price of $8.27 and the Zero Soda 12-pack priced at $11.49. These trends suggest Sprite may be leveraging aggressive pricing strategies across its key retail channels to drive volume amid a softening revenue trajectory.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 6% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 23% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Sprite on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Sprite.
BY REVENUE
Sprite sells 87% online and 13% offline. Online runs through 1 retailer; offline through 2. Online share has moved from 4% in Dec to 78% in Apr.
Online
87%
13%
Offline
Online channels
87%
Offline channels
13%
BY REVIEW COUNT
Across 502K ratings on 3 retailers, Sprite averages 4.7★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.7
/ 5
From 502K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
