Safe Home

Safe Home Market Overview

According to in-store data from Grips Intelligence covering January 1 to August 31, 2026 across Amazon, lowes.com, menards.com and homedepot.com, Safe Home maintains an average product price of $20.73. Amazon accounts for the largest slice of year-to-date revenue at 42.1%, followed by lowes.com at 30.8% and menards.com at 19.9%. Homedepot.com remains the smallest contributor at just 7.3%, pointing to a notable distribution gap relative to the other big-box retailers tracked. Momentum has softened over the June–August window, with revenue down 3.1% overall and a 1.7% month-over-month decline in the most recent period. Average selling price also slipped 3.6% across the same stretch to $20.33, suggesting that pricing pressure — rather than pure volume loss — is a meaningful part of the revenue story.