GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data, Safe Home generated an average product price of $20.83 across tracked retailers from January to April 2026. Amazon dominated as the leading sales channel, capturing 48.7% of Safe Home's total revenue share, followed by Menards and Lowe's each holding 23.6% of revenue. Home Depot accounted for a notably smaller 4.1% share, suggesting limited distribution or product presence at that retailer. Over the tracked period, Safe Home experienced solid overall revenue growth of 8.5%, indicating healthy brand momentum in the market. The brand's average price remained relatively stable with only a 0.4% decrease over the period, reflecting consistent pricing strategy across its retail partners.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 8% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 0% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Safe Home on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Safe Home.
