GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 through September 30, 2026 across Amazon, Menards, Ace Hardware, and Lowe's, Rejuvenate — a brand under Spectrum Brands Holdings (NYSE: SPB) — shows a heavily concentrated channel mix. Amazon alone accounts for 68.3% of year-to-date revenue, with menards.com at 13.5%, acehardware.com at 11.9%, and lowes.com trailing at 5.4%. Momentum has softened over the July–September tracking window, where revenue fell 18.9% overall and declined 8.5% in the most recent month measured. Pricing has held comparatively steady, with the average price settling at $15.19 after a 1.5% month-over-month dip and a marginal 0.6% decrease across the period. The combination of stable pricing against a double-digit revenue decline suggests the pullback is volume-driven rather than the result of discounting.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 19% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Rejuvenate on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Rejuvenate.
BY REVENUE
Rejuvenate sells 71% online and 29% offline. Online runs through 3 channels; offline through 3.
Online
71%
29%
Offline
Online channels
71%
Offline channels
29%
BY REVIEW COUNT
Across 1.01M ratings on 4 channels, Rejuvenate averages 4.4★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.4
/ 5
From 1.01M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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