Bona

Bona Market Overview

According to in-store data from Grips Intelligence tracked between January 1 and July 31, 2026 across Amazon, Lowe's, Ace Hardware, Home Depot and Menards, Bona holds a distinctly concentrated retail footprint. Amazon alone accounts for 76.1% of year-to-date revenue, with Lowe's (11.0%) and Ace Hardware (8.9%) forming a secondary tier and Home Depot (2.1%) and Menards (1.9%) contributing marginal volume. The brand's average product price sits at $20.31 year to date, rising 2.2% over the May–July window to $20.76, indicating modest upward pricing momentum rather than discount-led activity. Revenue climbed 13.4% month over month in the most recent period and 5.1% across the three-month timeseries, suggesting demand accelerated late in the window. Taken together, the data points to a brand whose growth trajectory remains tightly linked to marketplace performance, leaving diversification across brick-and-mortar chains as the clearest opportunity.