O-Cedar

O-Cedar Market Overview

O-Cedar, a brand under Germany's family-owned Freudenberg Group, generated 80.5% of its year-to-date revenue through Amazon between January 1 and August 31, 2026, according to in-store data from Grips Intelligence tracking Amazon, lowes.com, menards.com and acehardware.com. The remaining share was split across home improvement retailers, with lowes.com at 8.5%, menards.com at 8.0% and acehardware.com trailing at 2.4%. Average product price held at $27.50 across the period, with pricing essentially flat and a 3.0% month-over-month dip to $27.37 in the most recent period tracked. Revenue edged up 1.3% over the June through August timeseries window, though the latest month showed an 11.1% decline versus the prior month. That combination of a modest net gain and a sharp late-summer pullback suggests seasonal softening rather than a structural shift in channel mix.