Rayovac

Rayovac Market Overview

Grips Intelligence in-store data tracked across Menards, Amazon, Lowe's, Ace Hardware and Best Buy from January 1 to July 31, 2026 shows Rayovac, an Energizer Holdings (NYSE: ENR) brand, holding a broadly balanced retail footprint rather than relying on a single account. Menards leads with a 31.9% revenue share, narrowly ahead of Amazon at 30.5%, while Lowe's contributes 22.0% and Ace Hardware 14.2%, leaving Best Buy a marginal 1.2%. The average selling price across the period sits at $13.73, though pricing has drifted upward, rising 2.3% over the May–July window to $13.98. Revenue has moved in the same direction, growing 7.0% month over month and 8.4% across the tracked quarter, suggesting price gains have not dented demand. Together, the Grips Intelligence figures point to a brand converting modest price increases into top-line growth while maintaining diversified distribution across big-box, hardware and marketplace channels.