GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Rain-X maintained an average product price of $18.44 across tracked retailers between January and April 2026. Amazon dominated as the brand's leading retail channel, capturing 80.7% of total revenue share, followed by Menards at 11.4% and Ace Hardware at 6.9%. Notably, Rain-X's average price experienced a 5.8% decline over the tracked period, suggesting increased competitive pricing or promotional activity. Overall revenue also saw a modest 1.0% dip during the same window, indicating a slight softening in demand across these three retailers. These trends point to a brand navigating pricing pressures while remaining heavily concentrated in a single dominant retail channel.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 1% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 6% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Rain-X on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Rain-X.
BY REVENUE
