GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked from January 1 to June 30, 2026 across Amazon, Ace Hardware, Lowe's, and Menards, Prestone's revenue declined 0.7% over the period, with a 4.4% month-over-month drop in the latest month. Amazon led as the top sales channel at 43.6% share, followed by acehardware.com at 32.8%, while lowes.com and menards.com trailed at 15.2% and 7.8% respectively. The brand's average product price stood at $10.49, having decreased 4.0% across the period and 3.8% month-over-month to $10.86. On Amazon, the Prestone AS244 De-Icer 6-Pack commanded the highest average price at $38.99, contrasting sharply with lower-priced staples like the DOT 3 Brake Fluid at $9.09. These figures point to a period of both softening prices and modest revenue contraction for the brand across the tracked offline retail channels.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 1% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 4% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Prestone on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Prestone.
BY REVENUE
Prestone sells 47% online and 53% offline. Online runs through 3 channels; offline through 3.
Online
47%
53%
Offline
Online channels
47%
Offline channels
53%
BY REVIEW COUNT
Across 193K ratings on 4 channels, Prestone averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 193K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$38.99
Price
$63K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
