Pure Enrichment

Pure Enrichment Market Overview

According to Grips Intelligence data tracking Amazon, Lowes.com, Menards.com, and HomeDepot.com from January to February 2026, Pure Enrichment maintains a strong retail presence with Amazon commanding a dominant 87.8% share of the brand's total revenue. The brand's average product price sits at $45.85, though this figure has seen a notable 10.6% decline over recent months. Revenue has also experienced a significant downturn, dropping 38.5% over the tracked period, signaling potential seasonal softening or shifting consumer demand. Despite the revenue headwinds, Pure Enrichment's diversified retail footprint across major home improvement platforms like Lowes.com (6.5%) and Menards.com (3.7%) provides additional channel reach beyond its Amazon-centric sales strategy.