GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data tracked across Lowes.com, Amazon and Menards.com from January 1 to September 30, 2026 shows Essick Air operating with a heavily concentrated retail footprint. Lowes.com alone accounted for 84.2% of year-to-date revenue, with Amazon contributing 11.7% and Menards.com just 4.1%. The brand's average product price across the period was $153.89, though pricing came under severe pressure later in the year, falling to $37.92 in the most recent tracked month, a 75.5% month-over-month decline and a 78.8% drop overall. Revenue followed a similar trajectory, dropping 72.6% versus the prior month and 78.3% across the measured span. The combination of single-retailer dependency and steep price erosion suggests a sharply seasonal demand profile that leaves limited buffer when the primary channel softens.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 78% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 79% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Essick Air on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Essick Air.
BY REVENUE
Essick Air sells 55% online and 45% offline. Online runs through 2 channels; offline through 2. Online share has moved from 73% in May to 80% in Sep.
Online
55%
45%
Offline
Online channels
55%
Offline channels
45%
BY REVIEW COUNT
Across 133K ratings on 3 channels, Essick Air averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 133K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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